The marketing campaign is executed by Prime Video alongside its agency partners Kulfi Collective, So Cheers, Initiative and Trzy Innovationz
The global campaign also features Zinedine Zidane, David Beckham, Run DMC, Pusha T and more
The OTT platform will launch its first six shows soon
Titled ‘made Originals’, the campaign introduces NMD_V3 Silhouette
The new digital vertical is named ‘India Today Originals’
The Gupshup-e4m webinar saw industry heads deliberate on building OTT brands through personalized conversational messaging
Today was her last day at the company
The platform also announced its foray into original movie production in India with films in Hindi and Telugu to be released directly on the service
In conversation with exchange4media, the Managing Director-South Asia of Discovery Inc also says it is gratifying to see that consumers are finally paying for content
Netflix was the largest investor, spending around Rs 1479 cr, followed by Amazon Prime Video with a spent of around Rs 1035 cr, according to London-based Omdia's 'India: Online Video Trends' report
With 70 Indian originals so far, the streaming giant will also create original content in regional languages
Customers worldwide can now update their Prime Video profile image to feature some of their favourite Amazon Original characters
Produced by MissMalini Productions and streaming on Voot, the show's line-up includes celebrity guests like Saif Ali Khan, Ananya Panday, Ali Fazal & Richa Chadha, and many more
The 8-parts web show is created by Bhuvan Bam and helmed by Himank Gaur
The move is a first in the Marathi entertainment space where an OTT platform will exclusively produce and stream original content
Gandhi, Director & Country Manager, Amazon Prime Video India, said this in a Q&A that was published on the official Amazon India blog ahead of Prime Day 2021
In collaboration with Mango People Media, LEC's new vertical will create original fiction and non-fiction content for OTT, digital, film and other mainstream platforms
Disney+ Hotstar, Voot, SonyLIV and ZEE5 have lined up an extensive original content line-up in 2021 to grow their user base and increase time spent by building stickiness
So far, a 12-episode series on Food titled Power Foods and Veshbhusha on History have been launched
The Creator Marketplace will open later this month for all businesses to partner with a select group of AR Creators through 2021
The original series will premiere on OTT platform on 14th May 2021
Viewers will get to enjoy some of the unscripted originals on the platform, adventure shows, crime thriller, courtroom drama, animated shows, movies and much more
To launch 20+ shows in 6 Indian languages in FY2021
The series has been presented by Evaly and co-presented by Godrej Good Knight
Produced and filmed in the heart of Mumbai by Colosceum Media, this new series was created in partnership with Team Whistle
Produced and filmed in the heart of Mumbai by Colosceum Media, this new series was created in partnership with Team Whistle
Srishti Behl Arya, Netflix India Director- International Original Film, talks about the platform's content strategy
STARZ will collaborate with Lionsgate Television on the remake of hit series Casual, helmed by director Kunal Kohli, and starring Lara Dutta and Prateik Babbar
In her previous stint, she was associated with Netflix as the Director for International Originals
Tandav marks the digital debut of Dimple Kapadia and presents actors Saif Ali Khan, Zeeshan Ayyub & Sunil Grover in never-before-seen avatars
The 50-minute short film is being launched in 190+ countries across the globe
Netflix, Amazon Prime Video and Disney+ Hotstar together may dwarf the collective investment of Rs 2080 crore by local OTT players, according to London-based tech research firm Omdia
ZEE5 India Programming Head Aparna Acharekar says the network has big plans for the last week of December
The film is set to release on 9th November and will mark the beginning of ZEE5’s Bangladeshi Original Content chapter
The long hour music block of Bollywood songs and some original tracks of top-notch Bollywood singers
Mirzapur is Amazon original series
Palia, Head – Voot Select, Youth, Music and English Entertainment, Viacom18, says they have achieved their year's targets in just 3-4 months
Serials Pandian Stores, Bharathi Kannamma, Ayutha Ezhuthu, Senthoorapoovey, Thenmozhi B.A., will be telecast with fresh content in the Prime Time - Monday to Saturday
The line-up includes six films and two series
It emphasized on the importance of washing hands in the COVID times, linking it back to providing undisrupted entertainment to its viewer
The aim is to acknowledge the time and expertise original news reporting entails
GoQuest Media will get the rights for Queen and Ek Thi Begum
Written by Ajayan Venugopalan and directed by Abi Varghese & Ajayan Venugopalan, Metro Park - Quarantine Edition will premiere on ErosNow.com on Saturday, May 23rd onward
Starting May 2nd, every Saturday and Sunday, MTV will showcase flagship properties like MTV Roadies LIVE Audition, MTV Hustle From Home and MTV Ace Quarantine
The line-up includes Vir Das’ dark comedy series, ‘Hasmukh’, Spotify Original Podcast, ‘Special Mission’, narrated by Gul Panag and 3 original podcast series on Audible Suno – ‘Masters of Business’
Hosted by popular Marathi actor, Pranav Raorane, the show includes 10 episodes featuring 21 budding stand-up comedians from Maharashtra
The line-up includes Amazon Original kids and family shows, movies and TV series
The two-part Emerald Forest series will be aired on World Forest Day on EPIC Channel
Sudhanshu Vats, Group CEO & MD, Viacom18, shares more on the digital first strategy and entering the OTT market
Moving away from conventional romance-skewed promotions, the platform explored the reality of love for its MX Original series – Pawan and Pooja