At the e4m BFSI Summit 2024, Ravi Santhanam of HDFC Bank detailed how digital transformation and data privacy are reshaping the direct-to-consumer banking landscape
Ravi Santhanam, Group Head, Chief Marketing Officer & Head of Direct to Consumer Business at HDFC Bank, spoke to e4m on leveraging IPL to expand PayZapp’s reach
Guest Column: Ravi Santhanam, Group Head, Chief Marketing Officer and Head – Direct to Consumer Business, HDFC Bank, writes on embracing AI, influencer marketing and other trends
Ravi Santhanam, Group Head, CMO, HDFC Bank, engaged in a freewheeling chat with e4m Editor Naziya Alvi on the banking sector’s growth, challenges, customer expectations, trends and more
The Chief Marketing Officer of HDFC Bank spoke to Naziya Alvi Rahman, Editor, exchange4media, on the festive season, influence of IPL and the pandemic-induced changes in consumer behaviour
At a webinar hosted by ZEUS Coaching, Santhanam, industry maestro & former CEO of Hindustan Motors Ltd, discussed how COVID constraints are bringing the best innovations out of brands
The Leo Burnett India campaign is based on the outer grid of HDFC Bank’s logo; physical markers have been created on the ground to help people follow social distancing