This move will create additional jobs, besides providing flexibility and convenience to customers, the Retailers’ Association of India has said
The 145-second film weaves together a tapestry of stories featuring archetypes of sellers and showcasing the journey of individuals from various walks of life
As per ASCI, the case has been referred to the Central Consumer Protection Authority
Industry players say while the traditional media still holds sway, roping in influencers and going big on digital platforms is the call of the hour
Rathi last served as Senior Vice President of Walmart
The campaign aims to help PayNearby’s 50+ lakh retailers give their businesses a digital identity
He would pursue other opportunities in the digital economy and start-up space, the company said
The omni-channel consumer electronics retailer Croma invites creative agencies to submit their elevator pitches by 25th Jan 2022
To provide a safe shopping experience during COVID times, Ikea is taking a number of extra precautions from its global best practices
Industry watchers note that the e-tailer festive ad spends may be at the same level as last year, at an annual level the spends may see an overall reduction when compared to last year
Kulin Lalbhai, ED, Arvind Ltd., has been named the Vice Chairman
The retail giant has said that the move will help serve its omnichannel customers, and grow its advertising business and third-party marketplace
Guest Column: Satish NS, the Senior VP, Marketing & Sales, Haier India, writes why and how marketers need to evolve as patterns of consumption are poised to change