The collaboration is set to bring together Mirum’s expertise in MarTech and WebEngage's comprehensive marketing automation platform
WebEngage’s retention stack will enable enterprise brands to establish unique customer experience across multiple channels
The COO of the conversational AI marketing solution company speaks to e4m on how the company has been partnering with tech and e-commerce firms
WebEngage will help Akasa Air engage with customers via personalised communication across multiple channels
Together CleverTap and Leanplum will work with digital brands to help increase their users’ engagement, retention and lifetime value
The loyalty program will deliver a personalised experience to passengers at BLR Airport, and bring together all services and offerings under one digital app
A panel of industry experts discussed what hyper-personalisation meant to them, as well as their companies, and said it's the next natural step in the evolution of customer engagement
Neil Barman, Chief Growth Officer, Yellow.ai, spoke about CX Revolution at The Maddies Awards 2021
A quick overview of why marketers should consider talking to their audience on Spotify, especially now
Guest Column: Piyali Chatterjee – SVP, CX Practice, said that using social media channels as a robust response mechanism to interact with customers will be the future trend of Social CX
These insights will lead the OTT platform to better customer engagement and retention metrics
The partnership empowered Scripbox to target users better through segmentation and contextual engagement
The conversational ad campaign has posted an 8.29% increase in customer engagement
It’s time for brands to explore AIdriven interactive, real-time, mobile ad experiences. Learn how Kia India aced the game with their Voice Ads
The partnership will combine Blueshift’s customer data unification and real-time AI-powered decisioning, with Netcore’s intelligent multi-channel delivery solutions and marketing services
In the second session of the webinar, panellists discussed how the finance sector in India will evolve in the digital world
Bhan, Director & CMO, Max Life Insurance, discussed how the brand is driving customer engagement during the Covid-19 pandemic
At the MarTech League webinar, panellists discussed how mobile has become one of the primary tools of customer engagement for marketers in recent times
The hub enables businesses to build connected customer experiences across all stages of the customer journey at scale
The playbook is a compendium of expert insights on how businesses can rebuild their strategies to drive growth
The platform has also announced raising oversubscribed Series C at $42M following 431% YoY revenue growth
According to the study 'Why it is essential to elevate Customer Expectations in Customer Support', Hansa Research investigated whether companies are doing enough to meet customer expectations
The partnership has significantly improved its customer engagement- including a 3x jump in click-through rates and video sampling
TWIP or Tonic Worldwide Inuitive Programming will help brands leverage data to cut through the content clutter and get noticed