hershey
In this role, Del Pozzo will lead Hershey's next phase of growth in the US with a portfolio of brands including Hershey's, Reese's and Jolly Rancher
A debate has broken out in the Instagram comment section of one Prami Sridhar who claimed to have found a mouse carcass in a bottle of Hershey's chocolate syrup
e4m Staff Jun 20, 2024 3:09 PM
Ankit Desai has been elevated to General Manager for South East Asia, Australia, New Zealand
e4m Staff Feb 23, 2024 4:07 PM
The film opens with a young storyteller teleporting his audience to an imaginary battleground scene from 500 years ago
e4m Staff Dec 24, 2023 10:00 AM
The Managing Director of Hershey's India spoke in detail about retail automation at the e4m Tech Manch conference
exchange4media Staff Aug 25, 2023 12:56 PM
Vinay Subramanyam, Senior Director of Marketing at Kellogg’s South Asia tells us about the company's Hershey's collaboration, marketing strategy for its new product, ad spends and more
Aditi Gupta Jul 17, 2023 8:22 AM
The launch is being supported by a Pan-India campaign that will span over two months.
exchange4media Staff Jun 8, 2023 5:49 PM
The company has promoted the campaign across social media platforms, YouTube and OTT
exchange4media Staff May 17, 2023 2:37 PM
The Hershey Company and Hershey India launched its month-long #HerShe campaign through limited-edition packaging
exchange4media Staff Mar 14, 2023 4:52 PM
The Hershey’s Kisses station will be located in the captain’s room
exchange4media Staff Jan 9, 2023 3:28 PM
Disha Patani will join John Abraham to build the brand’s proposition of ‘Fit is Fab’
exchange4media Staff Dec 20, 2022 11:43 AM
The brand aims to reach a global audience and give them a memorable moment to share around holidays
exchange4media Staff Dec 15, 2022 1:36 PM
With the growing trend of Halloween festivities in India, the campaign aims to familiarise the Indian audience with the rituals of the festival
exchange4media Staff Nov 1, 2022 1:26 PM
The new film is an addition to the ‘Say it with a Kiss’ campaign
exchange4media Staff Oct 1, 2022 8:32 AM
The e4m Pitch CMO summit saw an interesting panel discussion on ‘Creating Brand Trust in the Digital Age’
exchange4media Staff Mar 28, 2022 12:10 PM
The digital film has been released in the new Instagram reel format
exchange4media Staff Mar 7, 2022 8:42 AM
Hershey VP India & AMEA Herjit Bhalla was the keynote speaker at the Pitch CMO Summit 3.0
exchange4media Staff Sep 28, 2021 9:15 AM
Harish Bhat of Tata Sons, The Hershey Company’s Herjit S. Bhalla and Arjun Ranga of Cycle Pure Agarbathies to deliver the keynote address at the event
exchange4media Staff Sep 20, 2021 8:39 AM
Conceived by Lowe Lintas Mumbai, the film is live across the brand's digital assets
exchange4media Staff Jun 28, 2021 5:24 PM
Prior to this, Bhalla has spearheaded the Indian market as Managing Director for three years
exchange4media Staff Feb 2, 2021 12:31 PM
Industry players say larger brands will no longer tolerate discriminatory content and social media networks will have to roll out new measures to contain the spread of hate on these platforms
Dipali Banka Jun 29, 2020 8:16 AM
The brand has shared over 100 recipes as part of its digital campaign
exchange4media Staff Jun 13, 2020 8:00 PM
With a click of a button, Swiggy and Dunzo will deliver Hershey’s much-loved brands and products to the shopper’s doorstep in select cities
exchange4media Staff May 22, 2020 10:00 PM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Feb 22, 2020 8:27 AM
The actress will be seen in a campaign conceptualised by MullenLowe Lintas, set to be released across multiple mediums, including television, digital and in-store
exchange4media Staff Feb 22, 2020 7:47 AM
We bring you a roundup of the news that made headlines this past week
exchange4media Staff Feb 15, 2020 8:13 AM
The account will be managed by Lowe Lintas Mumbai and the campaign launching Hershey's Kisses in India is expected to go live soon
exchange4media Staff Feb 14, 2020 7:53 PM
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