Pitch CMO Summit 2024 to be held on 7th June
The conference’s Gold Partners are Taboola, Lemma, The Hindu and Anymind Pokkt
lemma-technologies
Pitch CMO Summit 2024 to host 3 panels on 'unlocking meaningful growth for brands'
To be held on 7th June 2024 from 10 am onwards at Radisson Blu, Mahipalpur
Lemma reveals new logo at e4m OOH Conference
The logo was unveiled by industry veteran Sam Balsara, drawing attention from the key dignitaries that graced the event
e4m OOH Conference 2024 to be held today in Mumbai
The conference will be followed by the e4m NEONS OOH Awards 2024 which celebrates creative excellence in out-of-home advertising
Lemma refreshes brand identity and logo
In line with the rebranding, Lemma has launched its revamped website with enhanced user navigation and refreshed content
e4m OOH Conference 2023 to explore the future of digital OOH advertising on Day 2
Industry heads will discuss the growth, challenges and opportunities of the evolving digital OOH ecosystem on May 18
Lemma names Michael Chevallier as VP of Sales- North America
Most recently, he was Head of Sales with Advisr
e4m OOH Conference 2023: Experts to explore the future of OOH industry
Industry heads to come together under one roof and share insights on the evolving OOH ecosystem, the challenges & opportunity and road ahead
Lemma gets Reuben Lee as Director of Sales
He joins from OMD Malaysia where he was the Group Business & Growth Director
Programmatic DOOH - a winning strategy in 2022?
According to industry experts, extra visibility via targeted DOOH, flexibility, real-time metrics and reporting at a glance, are some of the benefits that pDOOH offers to media buyers
Is technology the key differentiator for OOH advertising?
OOH players discuss technological advancements in OOH sector and how these help strengthen the medium with the possibility of targeting audiences and measuring overall ad impact
Will this Diwali re-ignite the spark in OOH spends?
The OOH industry means business this festive season with 100% occupancy after a really long spell of both personal and professional standstills
What is OOH’s game plan to survive night curfews, weekend lockdowns in Maharashtra?
Experts say that planning smarter with DOOH is the way forward for clients rather than dropping off OOH completely
Why the OOH industry gained more than it lost during this pandemic
Guest Column: Gulab Patil, the founder and CEO of Lemma, focuses on the many technological strides the OOH industry made in the ad space during the lockdown period
Lemma announces integration with VIOOH
The alliance entails Lemma’s Demand Side Platform (DSP) integration with VIOOH’s network of screens
Driving OOH post-Covid: A case for a Unified Measurement System
OOH experts share insights on why a measurement system is of paramount importance in the current COVID market scenario
Lemma & Elevision execute first-ever programmatic DOOH campaign in Dubai for Microsoft
The strategic partnership utilized Elevision’s premium network of large format digital screens & Lemma’s programmatic DOOH platform
It's too early to gauge the COVID-19 impact but OOH will bounce back: Industry leaders
OOH industry leaders talk about how the COVID-19 pandemic has hindered their agencies and their expectations on when growth will pick up
Lemma stands in solidarity with the nation by lighting virtual candles
The entire activity was executed remotely using programmatic technology, thereby keeping in mind the safety of the employees and media owners
NEONS OOH Conference and Awards: Day 2 in Pictures
The NEONS OOH Conference and Awards were held on March 12 and 13 at the Taj Santacruz, Mumbai
Digital OOH is the future of the advertising industry: Gulab Patil, Lemma Technologies
On Day 2 of e4m NEONS OOH Conference, Patil, Founder and CEO, Lemma Technologies spoke on the programmatic revolution in the DOOH ad space
Programmatic is automated but not everything automated is programmatic: Gulab Patil, Lemma
Patil, the founder of Lemma technologies, explains how programmatic can usher in ease, transparency and automation in digital out-of-home