While industry experts express disappointment over the government giving the M&E sector a miss, they say several other initiatives that have been announced would spur ad revenue

e4m Staff Jul 24, 2024 9:07 AM

In its predictions, India Ratings and Research said that MSOs will increasingly bundle their offerings with broadband services which ride on the same infrastructure

e4m Staff Jul 11, 2024 3:35 PM

The new system of CBC is designed to enhance transparency and efficiency in media planning processes, said MIB

Chehneet Kaur Feb 22, 2024 7:29 PM

Partha Sinha will continue as a member of the managing committee as the immediate past president

e4m Staff Sep 15, 2023 4:23 PM

TV, Digital and Print are expected to recover some lost ground due to aggressive spending by advertisers over the last two months. Most of the growth is expected from Bharat

Kanchan Srivastava May 9, 2023 8:29 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Dec 31, 2022 9:19 AM

Apurva Chandra urged the industry to leverage various platforms and support govt endeavour to make India a global content hub

exchange4media Staff Sep 27, 2022 2:02 PM

The sector also looks forward to measures for business recovery and support for MSMEs & startups

Mansi Sharma Jan 24, 2022 8:55 AM

Experts believe that print, radio, and outdoor are also expected to recover some lost ground due to aggressive spending by advertisers across categories

Javed Farooqui Dec 22, 2021 8:58 AM

In the past, Das has been associated with TV Today, Times of India, Zee TV and Viacom 18

exchange4media Staff Sep 28, 2021 7:08 PM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Aug 28, 2021 8:48 AM

TV advertising has continued to expand in 2020 despite Covid, reaching Rs 35015 cr

exchange4media Staff Jul 12, 2021 1:37 PM

ASCI also launches ASCI.Social platform, a one-stop destination for all information related to the guidelines and a community of influencers, marketers, agencies and consumers

exchange4media Staff May 27, 2021 4:48 PM

WPP is the first in its industry to include media in its net zero commitment

exchange4media Staff Apr 22, 2021 2:34 PM

The SOP mandates the compulsory use of Aarogya Setu app, maintaining social distancing and following respiratory etiquette

exchange4media Staff Aug 23, 2020 11:48 AM

Prime Minister Modi mentioned that details of the economic package will be given by Finance Minister Nirmala Sitharaman and has also assured that the benefit will cover all sections

exchange4media Staff May 13, 2020 2:52 PM

Guest Column: Amol Dighe, CEO, Madison Media Ultra & Head Investments, says the COVID-19 crisis has brought about significant change to the entire media industry

Amol Dighe Apr 29, 2020 9:26 AM

Guest Column: Pawan Jailkhani, the CRO of 9X Media, is confident that the media industry will emerge stronger from the coronavirus crisis provided that it stands united

Pawan Jailkhani Apr 10, 2020 9:08 AM

Goswami, President of the News Broadcasters Federation, said the news broadcasters will work hard to bring factual news to the people to strengthen the fight against Covid-19

exchange4media Staff Mar 28, 2020 1:37 PM

Under the new arrangement, TV18 Broadcast, Hathway Cable & Datacom and Den Networks will merge into Network18 Media & Investments

exchange4media Staff Feb 18, 2020 8:12 AM

At the IBF Press meet discussing recent amendments to TRAI's NTO, Megha Tata, MD, Discovery – South Asia, says a progressive policy framework must be impartial to all stakeholders in the ecosystem

exchange4media Staff Jan 11, 2020 10:00 AM