India has nearly 55 cr OTT users: Ormax report
Number of active paid subscriptions stagnant at 10 crore, reveals Ormax OTT Audience Report
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Bigg Boss OTT 3 viewership close to 18 million: Ormax
According to Ormax Media-Streaming Originals Mid-Year Report, TVF’s Panchayat Season 3 on Amazon Prime Video is the most watched Hindi web series in H12024
India has 678 million sports audiences: Ormax report
As per the Ormax Sports Audience Report: 2024, cricket, football & kabaddi are the most-watched sports in the country
Farzi, The Night Manager record highest viewership on OTT in 2023: Ormax report
In the unscripted shows category, Bigg Boss OTT S2 was the leader with 19.5 mn viewers, followed by Koffee With Karan with 15.4 mn viewers
Prime Video releases new edition of O Womaniya! Report
Of the 135 Director/CXO positions studied across 25 top M&E firms in India, only 13% were held by women, according to the report
India’s most-watched originals for 2022 are on Disney+ Hotstar!
Add your brand to India’s watchlist by associating with the leader of OTTs
2022 the 2nd year to cross Rs 10,000cr mark box office: GroupM iTV & Ormax Media report
F&B and consumer durables were the top 2 categories in in-cinema advertising
TV attracts nearly 100 mn new premium audiences equaling India’s paid OTT subscribers
While NCCS A recorded a growth of 20 million viewers on TV, NCCS AB has grown by 94 million viewers over the last 3 years breaking myths around declining viewership & cord-cutting
Karm Yuddh on Hotstar is the most watched show across OTT platforms: Ormax Media
The show has been directed by Ravi Adhikari and produced by Kailashnath Adhikari
Performax signs Jasprit Bumrah as its brand ambassador
Bumrah and Performax complement each other in their values of dedication, excellence and athleticism, the company said
Ormax Media & Film Companion announce the second edition of ‘O Womaniya!’
The 2022 report, to be released in June, will cover content on streaming services and theatrical releases across 5 languages, and is being supported by leading entertainment brands and industry bodies
Telugu cinema surpassed Hindi with 29% share of box office in 2020 & 2021: Ormax report
Four Telugu films featured in the top 10 films across the two years, compared to only three Hindi films that made to the list, revealed the report
‘OTT sector in India will continue to grow even in 2022 despite uncertainties'
Guest Column: Shailesh Kapoor, Founder & CEO, Ormax Media, outlines how the OTT sector in India will fuel the content ecosystem
Anatomy of the anthology: An audience perspective
Guest Column: Gautam Jain, Partner, Ormax Media, talks about anthologies being dished out in the Indian streaming category
Ormax Media launches new tool to track performance of OTT platforms every month
The tool is based on syndicated research conducted every month among SVOD & AVOD audience across India, to track the performance of 16 OTT platforms on key brand measures
Ormax Media launches audience analytics tool for TV channels to identify viewership growth
Ormax Televate tool is available for GEC, movies, news, kids, music and infotainment genres across all major Indian language
India has 353 million OTT users, 96 million active paid subscriptions: Ormax report
The Ormax OTT Audience Report 2021 is based on a sample size of 12,000 across urban and rural India
Ormax Media launches celebrity endorsement selection tool Ormax Celeble
The tool will help brand owners select a brand endorser whose profile and personality match the desired brand personality the best
With 62% credibility score, Print continues to remain ahead of other news mediums: Ormax
The second edition of ‘Fact or Fake' report also highlights that almost 2 out of 3 or 65% of news consumers in the country see fake news as a major concern
Print remains most credible news medium compared to TV, digital: Study
According to Ormax Media report, print media continues to lead on credibility, with a score of 62%, and radio holds on to its no. 2 position with a 56% score
Ormax Media launches Ormax Cinematix in nine languages
Ormax Cinematix is a film campaign tracking and box office forecasting tool
YouTube & Ludo King are most trusted media brands among Indian kids: Ormax Survey 2021
YouTube has emerged as no. 1 most-trusted brand among Indian kids, with a brand trust score of 71%, followed by Ludo King - 65% and WhatsApp - 63%
Ormax Media launches GEC character popularity track OCIL in four regional markets
The first report of the four regional languages, Tamil, Telugu, Bangla & Marathi, is based on December 2020 tracking, and will now be released every month like the Hindi version
Print media, Twitter most credible sources of news: Ormax Media report
The media consulting firm Ormax has released a report 'Fact or Fake?' based on a survey of news consumers, measuring the credibility of various news media
Ormax-Momspresso launch report that decodes the new age digital moms of India
The report gleans insights into the changing face of motherhood in an increasingly nuclearized and digital world and a modern approach to childcare