'Friends Like Family' will feature stories around Indian weddings, is being produced by Lucifer Circus and Masaba Gupta
Piali Dasgupta held the role of Senior Vice President - Marketing and Communication at the organisation
The ad features Yashraj Mukhate and Rupa Patel who reprised her role in 'Saath Nibhana Saathiya' as Kokila Ben
According to the latest report by Media Partners Asia, advertising contributed 51% to online video revenues in 2023 and is projected to grow to 54% by 2028
The announcement comes as WPP creative agencies Wunderman Thompson and VMLY&R unify to create VML
The scope of the mandate will include creating cornerstone campaigns for the brand, including ATL, BTL, and Digital
The report examines major shifts and outlines best practices in investment strategies
Gaurav Chanana, Founder & Producer, Lucifer Circus, takes us through the production house's four-year journey, his views on the ad film industry and the campaigns that are close to his heart
Piali Dasgupta of Columbia Pacific Communities, which builds senior living facilities, speaks to e4m about the 60-above demographic and what kind of marketing works for them
Rishi Bedi, Managing Director, Asia Pacific, InMobi, writes on how storytelling based on innovation, intelligence, and creativity is a must for brands
Prior to that, Bajaj was with Schneider Electric Pacific
Luke Speers has been promoted as Chief People Officer, APAC while Paul Koppelman is the new Chief Financial Officer, APAC
The #TakeThree campaign has been conceptualised against the backdrop of the receding third Covid wave and the new vaccination drive for the third dose
From FreshToHome to MamaEarth and Swiggy to Westside, brands have created enough moments through their campaigns for people to celebrate love
The editorial hires at CNN International Asia-Pacific include Sarita Harilela, Nicola Careem, Irene Nasser and Alex Stambaugh
Rajput has been associated with Discovery for over seven years as SVP & Business Head Sports business, Head Affiliate Sales and Product Distribution
Guest Column: Piali Dasgupta, Senior Vice President – Marketing, Columbia Pacific Communities, writes why everyone -- from the brands to audience -- wins when advertising becomes progressive
It further stated that Asia Pacific will have 69.8 crore SVOD subscriptions by 2026, up from 50.2 crore at end-2021
While publishers continue to enjoy the reach of the Google News, experts are yet to gauge the future of how new publishers and advertisers will deal with each other
The initiative aims to promote tolerance, strengthen interfaith and inter-ethnic understanding, and counter violent extremism in the Asia Pacific
The company announced that while its China and India revenue dropped, it had strong gains in Australia and Singapore and saw organic growth in LatAm
The media rights were won following a competitive bidding process
Randhawa will be taking office on June 1
Ashutosh Srivastava, CEO Asia Pacific, GroupM, will now be taking on the responsibility for the role until a permanent appointment is in place
Mohan will continue to serve as the chairman of the Vivendi Committee
Guest Column: Gautam Mehra, Chief Data & Product Officer- dentsu (APAC) & CEO- dentsu Programmatic, SA, explains how the 2020 decade seems to be all about artificial intelligence
Vempati has been elected to the office for three years with immediate effect
Previously, Bhasin has also served as Head of Jury for the APAC Effie Awards 2017
Conceptualised and created in house, this campaign is an attempt to remind people that the war against COVID-19 is far from over
Previously, Chendira was Revenue Head for Kids & Vernacular, Discovery India
The campaign UNRETIRE emphasizes the fact that age is merely a number and the golden years is, in fact, the best time to learn new skills, pick up new hobbies and discover unexplored talents
The new service number can help Indian customers with new bookings, upgrading existing bookings, seeking assistance on baggage queries, redeeming miles, etc.
The idea behind the #PositiveLockdown series is to help seniors stay physically and mentally active and healthy during the COVID-19 lockdown
Newly-appointed CEOs Ashutosh Shrivastava & Patrick Xu will take charge of strategy and operation throughout the APAC region
The duo will work across Affiliate Sales, Digital Sales and Content Sales in Asia Pacific
Customers can fulfil their 2020 travel resolution by taking advantage of Cathay Pacific’s 49 flights per week out of 6 major ports in India - Delhi, Mumbai, Bangalore, Chennai, Hyderabad and Kolkata