Pankaj Krishna, Founder & CEO of Chrome Data Analytics & Media, spoke at the third edition of e4m English Journalism 40 under 40 conference on the world of CTV and its dynamics
The Draft Digital Competition Bill, 2024 identifies large digital platforms and prescribes various obligations for them aimed at preventing anti-competitive conduct
The Council said the MIB has expressed concern that some delinquent platforms have been resorting to projection of excessive vulgarity, obscenity and profanity in their content
Native Content: The shift towards CTV is indicative of a broader trend towards digital-native content
Viewers credit big screen experience, audio-visual quality, no distractions from notifications and watching matches with friends and family as the distinct motivations to watch sports on TV
The platform provides information regarding a host of value-added services related to higher studies in India and abroad, eliminating the need to contact multiple stakeholders
The podcast will cover news and stories on a variety of subjects including politics, Bollywood, crime, women, health, history, education & sports
Experts opine that with super-apps, advertisers can get integrated opportunities and better performance visibility and they can be a one-stop solution for their customers
Show producer Rohit Raj shared the details of marketing strategies they used to reach a larger cohort of people and why they decided to go heavy on traditional marketing
The company has received Rs 560.13 crore or 194% more than the rights issue size of Rs. 288.61 crore, which will help it pare its debt
Goyal, Minister of Consumer Affairs, Food, & Public Distribution, also denied that the consumers affairs ministry is working with the MIB to form guidelines & processes to monitor ads on OTT platforms
Starting today, we bring you success stories of ‘influencers’ who have been acknowledged for their contributions and great work in the industry
The company's net loss narrowed 79% to Rs 40.53 crore from Rs 196.06 crore
The bowler will spearhead the company’s campaigns and special tournaments, exhibiting the skills required for playing and excelling in online fantasy sports
In association with Wavemaker, Netflix created an innovative approach of answering some popular questions on Quora regarding IIT preparations in a quirky way written from characters' perspectives
As per regulatory filings accessed by Tofler, the payment platform has allotted 45 crore equity shares, aggregating to Rs 450 crore to Amazon Corporate Holdings & Amazon.com
Google India VP & MD Sanjay Gupta and YouTube Partnerships Director Satya Raghavan shared their views on digital video viewership during Brandcast 2021
With fact-checking arm 'PIB Fact Check', the government entity aims to verify information related to the Centre
This health and wellness digital platform provides women with expert-recommended, industry influencer-supported and study-backed information on the go
Experts believe that a shorter theatrical window will have an adverse impact on the box office revenue
The brand reflects the name of parent REA Group Ltd, a digital real estate company, headquartered in Melbourne, Australia with a market cap of A$20 billion
The campaign, launched globally on July 30th, invites users to explore the world of AR & have immersive experiences that they can share with friends and family
It was the first state to ban online and fantasy gaming for promoting gambling
The association with Mandhana and Khan will enable digital collectibles platform to offer devoted fans of these stars the ability to own player NFTs
The digital platform will help these small business owners attract new consumers and incentivize consumers for shopping digitally across the platform
As a result of the investment, OnMobile, OnMobile's net cash declined to Rs 227.2 crore in Q1 FY22 from Rs 266.2 crore
The network had forayed into the Tamil market last quarter with ABP Nadu
How Netflix characters and shows became a big part of the Spotify user's digital experience, which in turn drove interest and awareness of Netflix's content offerings
Idea Pins make it easy for creators to publish high quality, long lasting, save-able content directly to Pinterest
From June 21 to June 27, over 80 musicians will take over the platform with an aim to make #MoreMusicTogether
The accelerator is the first to be launched by a pure-play analytics firm
With two regulatory bodies in place, experts hope for a unified, un-impacted OTT industry despite concerns of friction between lobbies
The service will now extend to talent management and influencer agencies and multi-channel networks
Six other prominent industry members have been elected to the newly formed DMCRC
The other eminent winners include SonyLIV, MX Player, Disney+ Hotstar, VOOT Select and JioSaavn
Under this programme, selected applicants will get a chance to grasp the A-Z of content creation - be it scripting, shooting, editing and publishing
Snap said that its daily active users (DAUs) were 280 million in Q1 2021, an increase of 51 million, or 22%, year-over-year
The gamified learning and esports segments were the main drivers of the company's revenue growth
The platform has rolled out #StoriesToTell, integrated brand campaign, across print, digital, OOH and TV platforms
A celebrated IAS Officer of the batch of 1980, Kant holds various other positions in the Government
The contest will give cricket fans in India a chance to win prizes in every game throughout this year’s IPL season
This new platform offers reliable, people-sourced data to help Sales Ops professionals size potential opportunities, source new accounts, and become trusted advisors to their sales leaders
As part of this collaboration, Chingari subscribers will get to enjoy the Biigbang Amusement content exclusively
The platform aims to bridge the gap between entertainers and the entertainment industry and bring the world of entertainers under one roof
For this series, 4 powerful brands join forces to narrate a unique tale of new beginnings and inspiration when it comes to travel in India
The platform will allow die-hard cricket lovers to improve their knowledge of the game as they get exclusive peeks into teams, players, match analysis, and strategies
Through this partnership, BBC News Gujarati aims to deliver journalism with factual reporting, in-depth analysis of current affairs, trending topics from India and around the world
The platform has also launched new original shows across languages like Hindi, Kannada and Telugu
This acquisition will allow readers access to some of poker's most engaging and informative stories
Subscription revenue saw a 42% surge at $68 million compared to $49 million