The company said it is also considering incorporation of a wholly owned subsidiary in India which will infuse Rs 10 lakh towards the share capital
The new campaign aims to demystify index funds for investors through the light-hearted instances
The company has informed BSE that directors of the company will meet on June 6, 2024, to consider raising of funds by way of issuance of equity shares and/or any other eligible securities
The fund aims to raise INR 500 crore, with an additional green shoe option of INR 250 crore
The 'Jab Life Maange More, Badho Mutual Funds Ki Ore' is a part of the brand's 'Desh Kare Nivesh’ initiative
The campaign will be out on the company’s digital channels
Unni has 20 years of consulting experience
The ‘Kitna Milega’ campaign showcases Target Maturity Funds' unique investment approach
Ramachandran was till recently Managing Director at Accenture
The latest ad by the company is by De Works Communications
The campaign is part of the Association of Mutual Funds in India's investor awareness outreach program
Ramachandran has more than 22 years of experience in venture capital and investment banking domains
The launch includes four TVCs depicting how individuals from different walks of life have opted for mutual fund distribution as a profession
The first film was released during Durga Pooja and the second film is now live for Diwali
The film has been conceptualized by The Fickle Formula, Mumbai
The agency will be managing content solutions, social media management, digital campaign strategy, media planning & buying, ORM, SEO, and SEM for the brand
The campaign stays away from narrowcasting the story into a product or a company-led proposition and aligns it with a larger, universal emotion, that of self-belief
Radhika Gupta, CEO, Edelweiss AMC, talks about why the company is using the potential of sports to stand out in a competitive market
Hosted by Shailendra Bhatnagar and Kavita Thapliyal, the show will launch on Friday, 19th June with a special 1-hour launch episode at 4:57 PM
Conceptualised by The Minimalist, the ‘Be Smart, Stay Invested’ campaign highlights the benefits of investments during times of uncertainty
The brand also launched 'Mind over Markets' a conversational podcast in English on the platform to help investors
dentsu X is the incumbent agency
The campaign is live on digital platforms such as Facebook, YouTube, Twitter, LinkedIn and Instagram, along with Print/OOH and other mediums like Uber cab branding
The campaign has been conceptualised by Wunderman Thompson South Asia
The cricketing icons will help create awareness about Mutual Funds as the preferred investment option