In an exclusive interaction with e4m, George Manas, CEO, OMD Worldwide, talks about the evolution of Generative AI, the don’ts of using AI, convergence of media and retail and more
Singh will report to Charlotte Lee, CEO of OMD APAC
The business will be handled from the agency’s office in Mumbai
The account will be handled by OMD’s Gurgaon office
While Connie Chan is CEO of OMD China, Shubhranshu Singh is VP and CMO of Tata Motors CVBU
OMD has been managing the Nivea India account for the past 9 years
Madison Media, Interactive Avenues, InMobi, PHD Media, OMD among other key winners
According to findings of Omdia's recent research, online ad revenue is pegged at $362 billion in 2027, growing almost two-fold from 2022
Tomar will be reporting to Anisha Iyer, CEO of OMD India
Protiqe Mojoomdar, Founder Handyyman, speaks to e4m about the ABBYs win, finding his niche and delivering the concept of branding content to PSUs and foreign territories
Menon steps down as the Managing Partner of the Group
Of the markets studied by Omdia’s consumer research, India's the only market where average rates of resubscription were above the rates of churn
Kaul will take charge of the role from PHD Media, where she currently leads Digital Planning
This anniversary also marks another leader, Anisha Iyer, taking charge of the reins of the agency as its new CEO
Bingo helps marketers achieve their brand & sales goals by identifying platforms and optimising media spends
Iyer was earlier the Chief Product Officer at Omnicom Media Group, Thailand
He takes over from Florian Adamski who was also elevated as CEO of Omnicom Media Group, succeeding Darly Simm who has been named as the COO of Omnicom Group
Pasupathi has spent the last 9 years at Mindshare where his most recent role was that of cluster lead in Bangalore
The panellists include former Olympics athletes and sports legends like Anju Bobby George, Srikanth Kidambi, Abhinav Bindra, Vijender Singh, and Somdev Devvarman, and seasoned journalists
The agency's Gurgaon office will handle the mandate
The agency will leverage OMD's homegrown data platform Omni to plan and optimise the creatives for Cuemath
The OTT platform's subscription base tripled in less than a year, from 8 million in April 2020 to around 25 million by the end of 2020
Maintaining visibility, staying agile and sticking to the basics can help the industry tide over the impact of the second lockdown, say experts
OMD Mumbai Office will be responsible for end-to-end customer-focused campaigns and the delivery of faster business outcomes as part of this mandate
As per Omdia’s latest report, online video subscription revenue grew by 142% in India in 2020 primarily due to the global pandemic
Backed by the festive fervour, the rates have actually gone up in the blackout period, said media buyers
Netflix, Amazon Prime Video and Disney+ Hotstar together may dwarf the collective investment of Rs 2080 crore by local OTT players, according to London-based tech research firm Omdia
As part of the campaign, Prega News has come up with its latest initiative #SundayIsMomDay
The marketing veteran has co-founded Sendi, an on-demand personal assistant service start-up
In the third part of our series — Beating All Odds — Priti Murthy, CEO of OMD India, spoke to Naziya Alvi Rahman, Editor, exchange4media
Lall, an industry veteran, will be leading the AudiencePrime Partnerships team at DigitalKites
According to the COMvergence Media Agency New Business Barometer report, OMD tops the ranking with $2.02b in net new business values
#MyFreedomDay will be held on Wednesday, March 11 with schools and communities around the world coming together to raise awareness on human trafficking
The integrated marketing account will be handled by DDB Mudra, 22feet Tribal WW and OMD Mudra Max