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The brand won the gold metal under the ‘Best Use of User Generated Content’ sub-category
The new campaign is part of the brand’s ‘Tr. For Teachers’ initiative
e4m Staff Sep 5, 2024 12:49 PM
In a press conference, Essel Group Chairman Dr. Subhash Chandra accused the SEBI Chairperson of being a “negative force” and a key reason for the failure of the ZEE-Sony merger
Subhash Chandra has called for a thorough investigation into Madhabi Puri Buch’s financial dealings and the “biased actions” against ZEE
In his role, Mohit will lead Meesho’s product organisation, overseeing the product management, design, and analytics teams
e4m Staff Sep 2, 2024 11:52 AM
The TVC is conceptualized by Lightbox, the in-house creative studio of Godrej Consumer Products Ltd.
e4m Staff Aug 30, 2024 4:54 PM
Before founding Blank Slate Films, Jay Pandya served as the Head of Content Acquisition & Original Films at ZEE5 and as the CEO of Legend Studios
e4m Staff Aug 29, 2024 5:33 PM
The e-auction will be conducted as per e-auction methodology for allotment of DD Free Dish slots to private TV channels, notified by the pubcaster on Jan 27, 2023
e4m Staff Aug 29, 2024 3:14 PM
Suchitra Gahlot has over 25 years of experience in advertising and creative industry, working with names like Ogilvy RedCard Singapore, SapientNitro, and W+K
e4m Staff Aug 29, 2024 12:27 PM
The association with KBC is a natural extension of AESL's commitment to education, Aakash said
e4m Staff Aug 28, 2024 3:35 PM
Siddhartth Injetti will handle script development for feature films and web series
e4m Staff Aug 21, 2024 12:08 PM
Before joining IntelliSmart Infrastructure, Ajay Padmanabhan was working with Sterlite Power
e4m Staff Aug 19, 2024 4:14 PM
While Sachin Tanwar was taken in by Tamil Thalaivas for Rs 2.15 crore, Haryana Steelers spent Rs 2.07 crore for Mohammadreza Shadloui Chiyaneh
e4m Staff Aug 17, 2024 8:55 AM
The potential investors are believed to be three top business houses based out of Mumbai, Kolkata and Ahmedabad
Kanchan Srivastava Aug 10, 2024 10:00 AM
'Rishabh Pant's journey reflects AESL's ethos of perseverance and excellence,' said the company about the appointment
e4m Staff Aug 7, 2024 12:32 PM
Vishal Chadha has more than 28 years of experience across organisations such as Britannia, Nokia, Snapdeal and Kohler
Nilesh Kotalwar earlier served as AVP - Business Transformation at Godrej Consumer Product Limited
e4m Staff Jul 30, 2024 5:25 PM
D2C founders say with every passing year, the trend of premiumisation is on the rise, as a result of which they are noticing an increasing consumer interest in the brands’ premium product offerings
Sohini Ganguly Jul 26, 2024 9:11 AM
Media reports say Google has been adding a provision in the partnerships that enables it to revoke the deal at the end of each year
e4m Staff Jul 22, 2024 1:41 PM
Only the satellite channels licensed by the Ministry of I&B would be allowed to participate in the e-auction
e4m Staff Jul 17, 2024 12:21 PM
Ashwin Moorthy, CMO of GCPL, shared that ad spends constitutes 10-12% of their total expenditure
e4m Staff Jul 12, 2024 6:47 PM
G Force is an accelerator program aimed at empowering media and martech entrepreneurs
e4m Staff Jul 12, 2024 5:39 PM
Sudhir Sitapati, MD and CEO of Godrej Consumers Products Limited, is optimistic about revival in rural consumption and feels that the upcoming budget should stimulate rural growth
Kanchan Srivastava Jul 12, 2024 4:13 PM
Prior to this, Mitali Maheshwari was the National Brand Marketing Manager at Red Bull India
e4m Staff Jul 12, 2024 3:44 PM
Shankar Prasad, CEO, Plum Goodness, talks to e4m about the company's focus on brand marketing, rise of premiumisation, preferred digital channels and more
Sohini Ganguly Jul 5, 2024 8:51 AM
'Friends Like Family' will feature stories around Indian weddings, is being produced by Lucifer Circus and Masaba Gupta
e4m Staff Jun 19, 2024 11:54 AM
Ritesh Sud earlier held the position of VP - Marketing in Ready-To-Drink Beverages division
e4m Desk Jun 18, 2024 12:04 PM
The impressive wins for India came across two categories - Outdoor and Health & Wellness
Mansi Sharma Jun 18, 2024 7:14 AM
Netizens are surprised at a print ad by Narayana Educational Institutions that featured the same student with AIR of 1 and 11
e4m Staff Jun 11, 2024 5:17 PM
The two who have an 18% stake in the educational services company are reportedly in talks with private equity investors
e4m Desk May 30, 2024 12:44 PM
The allotment of the vacant slots is for the period June 4, 2024 to March 31, 2025, for MPEG 4; for MPEG-2 the period is June 1, 2024, to March 31, 2025
e4m Staff May 28, 2024 10:52 AM
The new campaign leverages humour and stand-up comedy to urge parents and guardians to #StandUpForLearningGap
e4m Staff May 22, 2024 4:58 PM
Industry watchers say some print players are wary of ‘real’ circulation figures impacting ad rates, not keen on paying for the survey; advertisers & agencies relying on other channels of information
Chehneet Kaur May 14, 2024 8:59 AM
e4m was the first to break the story about Aparna Purohit's exit from Amazon Prime Video to join hands with Aamir Khan Productions
Purohit is likely to join Aamir Khan Productions in a leadership role, according to sources
Sonam Saini May 4, 2024 2:03 PM
Previously, he was working as DVP - Corporate Communications at PVR INOX Ltd
Godrej Enterprises Group will be controlled by Jamshyd Godrej as Chairperson and Managing Director; Nyrika Holkar as Executive Director, and their immediate families
Guest Column: Author Dr. Bhuvan Lall pens down the success story of Ashok Amritraj
Bhuvan Lall Apr 23, 2024 6:03 PM
Featuring eminent academics, the summit, to be held in Bengaluru, will see discussions on pressing issues in education
e4m Staff Apr 23, 2024 2:43 PM
Company receives independent scrutinizer report to proceed with formalities
e4m Staff Apr 15, 2024 4:32 PM
