During the session on ‘The Future of Content Creation and Curation’, panelists deliberated on how interactive storytelling is changing the way narratives are created and experienced
At e4m Content Jam, Bathwal, CEO of Aditya Birla Health Insurance, spoke to Nawal Ahuja, Co-founder, exchange4media, on how the BFSI sector was using marketing effectively
At e4m's 5th Content Jam, Suparna Mitra, CEO, Watches & Wearables Division, TITAN, discussed how content marketing has become a challenge due to the growing influence of social media platforms
At the fifth edition of e4m Content Jam, Dang, Executive President, Head- Marketing, Aditya Birla Group, spoke about the company's adoption of a consumer-first strategy for content marketing
At e4m's fifth edition of Content Jam, HUL's Srinandan Sundaram addressed the challenges of dwindling consumer attention and how content is critical to driving new age commerce
On day two of e4m Content Jam, adman and filmmaker R Balki, joined Nawal Ahuja, co-founder and director, exchange4media, in a no-holds-barred conversation about the changing nature of ads
On Day 2 of Content Jam 2020, the Head of Brand, Aditya Birla Capital, spoke extensively on the role of content while presenting a case study executed by the brand
exchange4media saw thought leaders convening for a panel discussion on ‘Technology and Content shaping the future of Business’ on Day one of Content Jam 2020
On Day 1 of e4m Content Jam, Hall, Co-Founder & President, Calendar.com, decoded the mantra to follow in order to tug at the heartstrings of consumers in the new Covid-led world
e4m Content Jam 2020: On the first day of the event, Esha Nagar, Managing Director, Nepa India Pvt Ltd, shared the trends which will shape the future of content marketing
On the panel were Arvind RP, McDonald's; Atit Mehta, BYJU’S; Avi Kumar, ZEE5; Gaurav Jeet Singh, HUL; Nipun Marya, Vivo India; Jayam Vora, Fitternity; and Sandeep Juneja, DHL Express
At the e4m e-Content Jam, a panel of industry experts discussed strategies to stay relevant, sensitive and true while creating content in these Covid times