As the CEO, Khairav will steer product development, sourcing, planning, and the expansion of sales channels, with a core focus on e-commerce growth
The new brand identity celebrates the unstoppable spirit of the common man
The account was previously handled jointly by Publicis, Alliance and Mudra
The brand has announced a campaign film to mark the launch
The brand has launched the campaign in its key markets that resonates with the consumers
The agency will manage traditional media outreach, digital PR and social media engagement to amplify the brand's 'presence and resonance'
Prior to this role, Chhabra was associated with Adani Group as Head of Marketing & Capabilities for ACC & Ambuja
As part of this association, the artist will endorse Lehar’s product augmenting the company’s footprint across the country
The new TVC for Bahamas is a part of an all-round campaign
The TVC was developed and executed by Hammer India, a creative advertising agency based in Kochi
This year’s CWG contingent includes some of adidas’ leading athletes like Mirabai Chanu, Lovlina Borgohain, Hima Das, Nikhat Zareen and Manpreet Singh
The campaign is led with a groovy digital film that showcases youngsters sporting comfortable sneakers from Bata on different occasions
The campaign has been created by DDB Mudra
Dua, Executive Director - Marketing & Sales, Relaxo Footwear, talks about the brand’s shift to digital, rebranding, marketing strategy, anticipated growth, the outlook for retail, and more
The agency won the account post multi-agency pitch
Nissan joins the company from Philippines-based MAP Active & Planet Sports Inc.
L&K Saatchi & Saatchi has conceptualized the new ad campaign
The mandate includes mainline, digital and media services
Khan stars as a shopkeeper in the brand's ad campaign #MazbootiBemisaal
The contest will give cricket fans in India a chance to win prizes in every game throughout this year’s IPL season
The campaign is conceptualized by Contract Advertising
The actor will be seen in a series of advertisements across television, digital and other mediums
#ComfortDikhtaHai marketing campaign has been developed and conceptualized by Kolkata based ad agency Shreyansh Innovations
The campaign will be released on English, Hindi, Tamil and Kannada channels
For every 2500 daily steps one takes, the brand will donate one pair of shoes to frontline workers, while promoting fitness at home
In the first phase of the launch, the company plans to retail footwear across more than 80 W stores as well as on the website
The campaign will be rolled out across various media, including TV, social media and OTT platforms