South production houses are planning music, films, series, digital distribution, merchandising, live events, and creator ecosystems as one integrated stack
Before this promotion, Shreyas Mehrotra served as Marketing Head at Airtel Business
Hegde has over 25 years of experience working with large media companies like Indian Express, Zee Entertainment, Sony Pictures & ABP Network
Sourav Majumdar has three decades of experience in financial journalism
Brand Street has expanded its operations into Pune
According to Sun TV Network’s annual report, the network’s income from subscription grew 5% whereas income from advertising and sale of broadcast slots declined by 1.89%
The event will feature keynote speeches, panel discussions, and networking opportunities, providing attendees with valuable insights and inspiration
Prior to this, Sudarshan Sarma was with Flipkart as Senior Director
The latest edition dives into the transformative Q-commerce sector, analysing its rapid growth, tech advancements and the challenges ahead
Ads we loved in Week 4 of August
Prior to this, Saloni Arora was Head of Marketing at the company
e4m Blog: In this post, we explore the nuances of influencer marketing, the importance of choosing the right influencers, the challenges and more
e4m Blog: In this post, let’s dive deep into the evolving marketing automation techniques, benefits of marketing automation, the use of marketing automation platforms and more
Dr. Anil Singh has been in broadcast journalism for more than 2 decades
The CCI might require the sale of some cricketing rights as a condition for approving the $8.5 billion media merger, experts from legal fraternity told e4m
The summit brought together over 300 delegates, including top government officials, policymakers, entrepreneurs, and business leaders, for a series of 14 insightful sessions
BW Businessworld focuses on the critical role of chartered accountants (CAs) and financial leaders in propelling India towards its ambitious goal of becoming a $10 trillion economy
The campaign underscores the importance of every generation being aware of their health and wellness
Prior to becoming a prominent commentator on India's tech space, Parthasarathy served DRDO for over 20 years as a defence scientist on various projects, including the Indian Missile Programme
Kartik Mahadev, the CMO for Content SBU Brand Management at Zee, challenges the notion that pay TV is on the decline at the e4m Business Leaders Retreat
At the e4m Business Leaders Retreat, Tarun Ummat, Managing Director, India – Teads, shared how Generative AI can help improve the efficiency of campaigns
The one-of-its-kind getaway by the exchange4media Group will be held in Goa from August 8-10 under the theme ‘Unwind, Build Bonds and Share Visions’
The latest issue also features insights into legal education, leadership perspectives on fostering innovation through listening and more
During a panel discussion at the e4m Health and Wellness Marketing Conference, experts shared insights on crafting authentic brand stories, choice of influencers, and more
At a fireside chat, Emami’s Gul Raj Bhatia shared insights on the evolution of India’s healthcare consumers and market
Industry experts shared their opinions on harnessing the potential of social media with the help of influencers, at the e4m Health and Wellness Marketing Conference
According to media reports Adani said this in an interview to Bloomberg News
This fine is for not conforming with standards specified by the central government regarding interference or equipment usage
In his new role, Ajay will steer HRX towards new heights of success and innovation
Shivam Puri, MD and CEO, Cipla Health, addressed a keynote session at the e4m Health and Wellness Marketing Conference, on the diverse needs of a global market
At e4m Health & Wellness Marketing Conference, Sandeep Verma, Country Head (India, B’desh, SL), Bayer, spoke to Dr Annurag Batra, Chairman & Editor-In-Chief- BW Businessworld and e4m
The brand bagged 16 metals including 8 golds, 3 silver and 5 bronze metals across categories
The agency took home 8 metals including 4 golds and 4 silver metals across categories
The agency bagged 9 metals including 4 golds, 2 silver and 3 bronze metals for their outstanding work and creativity
The brand won 7 golds, 4 silver and 4 bronze metals across categories for their outstanding work and innovation
The brand also won 15 metals including 6 gold, 6 silver and 3 bronze metals across categories
The other key winners are Havas Life Mumbai, Dr Reddy's Laboratories Ltd, Alembic Pharmaceuticals Ltd and Brandcare among others
Harit Nagpal, MD and CEO, Tata Play, told e4m that they are restructuring their channel bouquets by removing less-watched channels and adjusting monthly charges accordingly
Profit up nearly 500% at Rs 51.38 crore, a massive jump from the same period previous fiscal when it stood at Rs 8.7 crore
Vishal Chadha has more than 28 years of experience across organisations such as Britannia, Nokia, Snapdeal and Kohler
Punit Goenka, ZEEL MD & CEO, spoke about the business performance in Q1, the competitive landscape, and the company's forward-looking growth, during the Q1 FY25 earnings discussion
The fifth edition of the conference will focus on the theme ‘The Interplay of Culture and Wellness: Embracing Diversity in Global Health’
The brand has unveiled a new TVC for the launch featuring actor Sneha
While distribution methods (terrestrial, cable, satellite, streaming) have changed, the core value of TV, which is mass impact, remains relevant, say experts
At the India Today-Business Today Budget Round Table 2024, Ajay Seth, Secretary, DEA, was questioned about the rationale behind this move
At the India Today-Business Today Budget Round Table 2024, Ravi Agarwal, Chairman, CBDT, was questioned about the potential impact of the changes on consumer spending
At India Today Business Today Budget Round Table 2024, Finance Minister Nirmala Sitharaman says details of scheme to be worked out
Industry experts say factors such as lack of innovative formats, competition from OTT platforms and rising content costs are discouraging advertisers
Media mandates of Tata Motors (Passenger Vehicles) and Hero MotoCorp valued at approximately Rs 450 crore and Rs 400 crore respectively, up for grabs
The upcoming edition of the conference will shed light on ‘The Interplay of Culture and Wellness: Embracing Diversity in Global Health’