In a chat with e4m, Rishi Negi, the COO of Banijay Asia & Endemol Shine India shared his views on content, experiential marketing, and the scarcity of talent in the M&E industry
Honda Motorcycle & Scooter India, Managing Director, President & CEO Atsushi Ogata and operating head (Sales & Marketing), Yogesh Mathur spoke on the sidelines of the company’s new launch 'Shine 100'
Backed by Rainshine Entertainment, the studio is producing and developing numerous new movies and shows for top OTT platforms, spanning diverse genres and multiple formats
The trilogy of animated feature films is a collaborative effort that brings together a roster of renowned names from across the world of literature, entertainment, and animation
The line-up includes Vir Das’ dark comedy series, ‘Hasmukh’, Spotify Original Podcast, ‘Special Mission’, narrated by Gul Panag and 3 original podcast series on Audible Suno – ‘Masters of Business’
Throughout the campaign, artists will post video messages taken from inside their homes to encourage people to stay at home and not venture out during the lockdown
While some industry players say broadcasters have started cutting budgets for content, others shared that the emphasis is still on producing good content but an impact in the future can’t be ruled out