During a keynote speech on Day 2 of Goafest 2024, Snap India head Pulkit Trivedi spoke about how Snapchat has been building a “safe and creative space” for the GenZ
SnapChat comes on board as Goafest co-presenter; ISA and IOAA to hold sessions
YouTube, WhatsApp, FB & X have lost 5-15 percent of their users in India over the past three years, while Instagram and SnapChat have gained, claims YouGov report
Saket Jha Saurabh was previously associated with Meta as their Director and Head of Media Partnerships
Calling the app 'an antidote to traditional social media', Pulkit Trivedi, Snap India's Managing Director, shares his vision and strategy for Snapchat to grow in India
As per the company, the move was to "promote in-person collaboration"
The move is being viewed as an attempt to woo new users globally amid cut in digital ad spend and stiff competition from other social media platforms like TikTok
Snapchat India ops doubled its revenue in FY22. While globally, it posted almost flat revenue in the December quarter
The feature empowers parents to understand whom their kids speak to without compromising teenagers' autonomy and privacy
The association allows Snapchatters to get ‘Golden Wings’ by using a customised lens
Snap's GlobalWebIndex has surveyed Snapchatters to compare the platform’s unique daily audience vs. other social platforms
At e4m TechManch 2022, Prashant Halbe, senior creative strategist, India Lead, Snap Inc, spoke about the company’s innovations in camera technology, catering to GenZ and more
Snapchat+ will be available in India at Rs 49 per month
Gaurav Jain, Snapchat’s Head of APAC Business Expansion, says the platform is reaching out to advertisers of all sizes across verticals like e-commerce, gaming, CPG, and M&E
Dan Heffernan, Head of Global Agency, APAC
Kaushik will be joining the company as Senior Director for Market Expansion from May 9
The social media company's expansion efforts in India have reached a 100M Snapchatters last year
The platform has added 13 million daily active users in the quarter, the Snap Inc CEO and Co-founder said
The company reported a net profit of Rs 2.9 crore, an increase of 255% from Rs 82.2 lakh in the previous fiscal
Guest Column: Bhatnagar – Head, Strategy and Growth Partnerships, Snapchat India, outlines how gender diversity in STEM fields can help increase productivity and performance
Guest Column: Durgesh Kaushik, Director of India & South Asia Market Development at Snapchat, outlines the growth of Augmented Reality and its impact on businesses
Speaking to analysts during the Q4 earnings call, Chief Executive Officer and Co-Founder Evan Spiegel said the company is using its learnings in India to plan community growth in new geographies
The report also highlighted that the users in India spent 4.7 average hours per day on mobile in 2021 compared to 4.5 hours in 2020 and 3.7 hours in 2019
The unique AR lens has been created to give PKL fans a sense of being at a real stadium that features realistic SFX like 'crowd cheering' or 'kabaddi kabaddi' in the background
India Brand Conclave 2021: Raman, Business Expansion Lead, Snapchat India, spoke on ‘Augmented Reality - The New Business Reality’
Evan Spiegel, Co-Founder and CEO, Snap, said that they have made significant investments to localize the Snapchat experience for Indians, at the 2nd edition of 'Snap in India' event
Prior to this, Beauchere has spent over 20 years at Microsoft leading the company’s commitment to safer, more trusted online experiences for people of all ages and technical abilities
The campaign, launched globally on July 30th, invites users to explore the world of AR & have immersive experiences that they can share with friends and family
Introduces ‘Love Prediction’ lens
Snapchatters will see the adidas designs on their Bitmoji in a variety of places on Snapchat and beyond, including in Chat and games, on the Snap Map, in Lenses, and more
The show will air Anushka Sen’s culinary skills & Vir Das' wit on Snapchat Discover
The move will allow brands to get discovered, engage with customers, build a following, sell products and manage profiles
At the Pitch CMO 2021 Summit, DiCicco, the Sr. Manager, International Expansion at Snap Inc., made a strong case for brands to have a 'camera strategy'
The multimedia messaging app has also reported 500 million monthly active users
The summit will start virtually at 2:00 pm
The event will be held virtually on Friday, May 28th, 2 PM onwards
Previously, Nikam was the Global Communications Manager at ByteDance
It was announced that the Snapchat DAU grew 100% YoY in India in the last five quarters
The summit will be held virtually on Friday, May 28, from 2:00 pm
56% of Indian Snapchatters planned on spending time together with their mothers
Snap said that its daily active users (DAUs) were 280 million in Q1 2021, an increase of 51 million, or 22%, year-over-year
Globally, Snapchat had 265 million daily active users in December 2020 quarter with over 5 billion ‘snaps’ being created daily
The startup is reportedly in talks to raise over $200 million from the American tech giants at a valuation of more than $1 billion
Snapchatters will be able to dress their personal avatars in classic looks from Levi’s®
The brands have come together to create a special Augmented Reality lens that will allow users to share Diwali wishes from the safety of their homes
Snapchat partnered with Cosmopolitan U.S.’s astrologer, Aurora Tower, to provide chart readings to Snapchatters
Company announces its first Indian Snap Games partner - Moonfrog Labs - who is creating an exclusive, custom-made version of popular board game Ludo Club
DAN India will now also include Snapchat as one of its priority platforms to distribute ad spends for its brands serviced across the network
Experts including Dante DiCicco, Ganish Bahl, Neel Pandya and Prasanna Raman discussed the growing relevance of camera in brand building
Catch Dante DiCicco, Ganish Bahl, Neel Pandya and Prasanna Raman exchange views on the importance of camera for brands & marketers today