Sandipan Bhattacharyya elevated to CCO, GREY South Asia
Bhattacharyya has over 23 years of experience in advertising
south-asia
Cricket contributed to 85% of the total sports industry revenue: Vinit Karnik
Vinit Karnik, Head – Entertainment, Esports & Sports, GroupM SA, talks about the tenth edition of ‘Sporting Nation in the Making’ and why 2022 was a spectacular year for the Indian sports industry
The Hindu Group bags four awards at WAN-IFRA South Asian Digital Media Awards 2022
The Hindu e-paper won gold for ‘Best ePaper’
Rajdeepak Das appointed Chairman of Publicis Groupe's South Asia Creative Council
This is in addition to Das’ role as CEO and CCO of Leo Burnett South Asia
Vinod Thadani joins as Chief Digital Growth Officer, Dentsu Media Group & CEO, iProspect
Prior to this, Thadani was the Chief Digital Officer at Mindshare, South Asia
'Only empathy, positive intent and genuine action matter at a time like this'
Today, we feature Parthasarathy Mandayam, CEO – Mindshare, South Asia, in our 'The Resilience Story' series where senior industry leaders share their learnings from the pandemic
Wunderman Thompson SA's campaign for Exide reinforces brand's scale & omnipresence
The film has been directed by Shlok Sharma from Absolute Productions
Creativeland Asia names Shalini Sinha as CEO, Consumer Intelligence & Director, Strategy
In her last assignment, she was the Commercial Lead for the creative division of Kantar South Asia
AB InBev names Vineet Sharma as VP - Marketing & New Business Development for South Asia
In his new role, Sharma will focus on accelerating growth within the company’s existing portfolio of global brands while unlocking new avenues for products and experiences
‘Our clients & partners came together because we faced the same disruption’
Prasanth Kumar, GroupM South Asia CEO, says that while the growth rate predicted for India is quite high at 23% in 2021, the country has still not crossed 2019 levels
Kareena Kapoor Khan addresses prejudices faced by women during pregnancy in new Lux film
The film has been conceptualized by Wunderman Thompson South Asia
Skechers creates history with women installing D’lites flex over billboard
Conceptualized by Street Talk, the global sports company teams up with three women mountaineers for an OOH activity to inspire the youth of today
Discovery India elevates Shaun Nanjappa Chendira as Head of Advertising Sales, South Asia
Previously, Chendira was Revenue Head for Kids & Vernacular, Discovery India
Faasos promises respite from boring foods in new campaign
The campaign by Wunderman Thompson South Asia focuses on the brand's new product --Faasos Signature Rolls
Sunsilk celebrates never-give-up spirit in new ad film
The film, conceptualised by Wunderman Thompson South Asia, has been released on TV and digital platforms
Wunderman Thompson South Asia launches ‘Plant for the Planet’ for Tata Tiscon Go Green
The digital film was released for World Environment Day and encourages people to care for and nurture the environment
88% people feel good using brands that have provided health benefits to employees: Report
Wunderman Thompson South Asia’s ‘21 Times Health’ report takes a look at the effects of the Coronavirus pandemic and the resulting lockdown on the health, pharma and wellness categories
South Asia witnesses double-digit growth in reach of news channels during lockdown: Kantar
According to the report, in China and Argentina, news viewership has almost doubled in 2020 compared to 2019
Wunderman Thompson South Asia creates #FlightsOfImagination film for AirAsia
#FlightsOfImagination is a crowdsourced film shot observing the rules of the lockdown, with many moving visuals that capture the human desire to fly
Wunderman Thompson South Asia & Kingfisher launch music video to spread positivity
The video was launched on Instagram & Facebook and is being promoted on Instagram using the story feature
The lockdown has been an inflexion point for marketers and brands: Rohini Saldanha
Saldanha, Director, Corporate Communications - South Asia at Wunderman Thompson, talks about her journey, female leadership, as well as challenges and opportunities in times of COVID-19
This Mother’s Day, P&G says #ThankYouMa through heart-warming campaign
ConceptualiSed by Leo Burnett India, the film salutes mothers on the frontline of the COVID-19 crisis
Wunderman Thompson South Asia and Times of India say Make Your Own #MaskIndia
#MaskIndia received commendation and vocal support from the Honourable Prime Minister Narendra Modi who sported different homemade ghamcha masks on several occasions during the lockdown
Sunsilk inspires girls to look and feel good through #lockdownhairstyles
Conceptualized by Wunderman Thompson South Asia, a video series for each day of the week was created
Wunderman Thompson South Asia & Tata Steel launch 'The Washout' digital film
On the occasion of Earth Week, the film highlights the message of washing hands while saving water
WPP's ADK Fortune & Vikalp Women’s Group fight another pandemic – domestic violence
The film has been created by director Pradeep Sarkar
Tata Pravesh says ‘Shut out Corona’ with Wunderman Thompson South Asia digital campaign
The film was made with Instagram and Twitter posts by hundreds of Indians with the Tata Pravesh hashtag #DoorsOfIndia
We are working to ensure clients are relevant 3 years from now: Shamsuddin Jasani
In today's edition of 'Beating All Odds' series, Shamsuddin Jasani, Group MD, Isobar South Asia, speaks to e4m Editor Naziya Alvi Rahman, about strategising to ensure clients are future-ready
Wunderman Thompson South Asia campaign for Avvatar says ‘work out while staying in’
The campaign developed for Parag Milk Foods’ sports nutrition brand talks about the need to stay at home to stay safe
Wunderman Thompson South Asia puts together #ShutOutCorona campaign for Tata Pravesh
The film, a montage of doors being shut, was created via crowdsourcing; the agency’s members all over India were asked to contribute videos of doors in their homes being shut
35% of our total revenue comes from non-traditional sources: Tarun Rai
The Chairman & Group CEO of Wunderman Thompson, South Asia, Rai says that the dynamics of the JWT-Wunderman merger in India was rather easy compared to some other parts of the world
Dettol’s #HandWashChallenge on TikTok garners over 123K participation videos in 1 week
Bollywood celebrities such as Kartik Aaryan and Urvashi Rautela also joined the challenge
Addressing the challenges in Healthcare Communications: Sushmita Bandopadhyay
Sushmita Bandopadhyay, Communications Leader, Becton Dickinson India/South Asia, says today, healthcare is not about selling a product, but influencing lives
Sachin Tendulkar & MS Dhoni say ‘Mutual Funds Sahi Hai’
The campaign has been conceptualised by Wunderman Thompson South Asia
Panasonic says ‘Meet The Future’ in Wunderman Thompson South Asia campaign
In a three-part series for the launch of its MirAIe platform, the campaign highlights the value of future-forward connected technology