big-b

The awards saw 374 entries from 42 agencies and 109 clients across 13 cities and 9 states
e4m Staff Jan 22, 2024 10:42 AM

The awards cover a wide spectrum of creative, design, media, digital, and marketing achievements
e4m Staff Oct 17, 2023 1:02 PM

From BPL to Everest, how Amitabh Bachchan became the compelling voice that lent gravitas to brands
e4m Staff Oct 11, 2023 7:27 AM

The company saw its advertising promotional expenses grow more than two-fold for 2022-2023
exchange4media Staff Jun 30, 2023 11:32 AM

The event will be held at the Mukta Outdoor Arena, Bengaluru
exchange4media Staff Mar 13, 2023 12:52 PM

The awards will be held in the first week of February 2023
exchange4media Staff Dec 19, 2022 1:54 PM

Madhu Mantena to continue as BBMVPL’s Founder & Chief Creative Officer, and Ravneet Gill shall take over as MD & Chief Executive Officer
exchange4media Staff Nov 25, 2022 10:56 AM

As per the report, in the apparel & accessories section sale of hats saw an 87% increase; mobile phones sale up 79%
exchange4media Staff Oct 13, 2022 12:54 PM

The Big Bang Awards are open to all members of the advertising and marketing fraternity in the country
exchange4media Staff Apr 5, 2022 10:53 AM

Blue and Red colors used in the logo signify vibrancy and curiosity, giving it a universal touch
exchange4media Staff Feb 10, 2022 4:13 PM

The awards will acknowledge excellence in the areas of creative, media, digital and marketing
exchange4media Staff Oct 11, 2021 12:32 PM

Conceptualised by McCann Worldgroup, it showcases how shoppers breakout of behaviour patterns and “Flip” when they hear about Flipkart Big Billion Days
exchange4media Staff Oct 9, 2021 1:27 PM

Nina Elavia Jaipuria, Head of Hindi Mass Entertainment and Kids TV Network, Viacom18, shared the channel's content strategy to grow its market share
Javed Farooqui Oct 8, 2021 8:12 AM

Prior to this, Nayak was associated with Future Consumer Limited, Hindustan Unilever Limited and Asian Paints Limited
exchange4media Staff Aug 26, 2021 8:39 AM

The Bigg Boss host promised more drama, entertainment and emotions in the upcoming, reformatted edition of the show
exchange4media Staff Jul 22, 2021 8:53 AM

Gaurav Rakshit, COO, Viacom18 Digital Venture, said that while the show's format will remain similar to that of TV, Bigg Boss OTT will bring in a new level of innovation
Sonam Saini Jul 13, 2021 8:55 AM

The company's ad revenue at Rs 309 crore was down 9.4% YoY as ad spends by retail is yet to pick up
Javed Farooqui Feb 17, 2021 8:25 AM

Bigg Boss Telugu announced Abhijeet Duddala as its fourth season winner
exchange4media Staff Dec 31, 2020 7:13 PM

The 3 week-long series starts on Dec 4 and will be held on Friday evenings
exchange4media Staff Nov 25, 2020 10:54 AM

The campaign, conceptualised by McCann Worldgroup, features Virat Kohli, Ranbir Kapoor, Alia Bhat, Amitabh Bachchan and Mahesh Babu
exchange4media Staff Oct 7, 2020 10:45 AM

To be hosted by Salman Khan, Bigg Boss will be presented by MPL powered by Dabur Dant Rakshak Ayurvedic Paste & TRESemmé
exchange4media Staff Sep 24, 2020 6:10 PM

The official Bigg Boss Tamil Season 4 promo has followed the teaser which was released on 27th August, revealing this season’s first look
exchange4media Staff Sep 10, 2020 3:42 PM

The Bigg Boss house will have multiple MPL touchpoints to drive consumer connect
exchange4media Staff Sep 3, 2020 6:07 PM

Big Basket’s executives or partners have collectively pledged 7.7 million steps towards the cause
exchange4media Staff Aug 26, 2020 1:55 PM

The initiative was flagged off on India’s 74th Independence Day
exchange4media Staff Aug 21, 2020 3:46 PM

The show is a weekly property hosted on IGTV where Shalmali collaborates with musicians across the spectrum including vocalists, bass players and percussionists
exchange4media Staff Jul 17, 2020 4:27 PM

According to reports released by Facebook India and Boston Consulting Group, digital influence has grown up to 70% for mobiles, 55%-60% for apparel, and up to 20-25% for the non-food CPG categories
exchange4media Staff Jun 25, 2020 8:58 AM

HR Ranganath, Chairman and Managing Director, Writemen Media Private Ltd, talks about how Public TV is looking to sustain viewership garnered by the news channel during the lockdown and more
Simran Sabherwal May 29, 2020 1:31 PM

The film has been created with DDB Mudra at zero cost with all the scripting, recording & editing done at home
exchange4media Staff May 18, 2020 8:45 AM

The special will be hosted by CNN’s Dr Sanjay Gupta and Erica Hill, along with Sesame Street’s Big Bird on Saturday, April 25 at 6:30 pm IST on CNN International
exchange4media Staff Apr 24, 2020 10:00 PM

A special series, curated and produced by Big Bad Wolf Entertainment, will be available live for audiences from March 25 to April 1
exchange4media Staff Mar 26, 2020 12:00 AM

Subramaniam, Co-founder & CEO of KWAN, said the company ended the financial year 2018-19 with a top-line increase of 25% and expanded business in different verticals
Sonam Saini Jan 22, 2020 8:49 AM

Idea #IndiaKaLiveNetwork and Flipkart's Big Billion Days Sale were among some of the top interactive ads of 2019
exchange4media Staff Jan 21, 2020 6:03 PM