industry

In an industry starved for innovation, the Indian Socio-Economic Classification (ISEC) promises to revolutionize media measurement. Yet, it languishes in bureaucratic limbo
Kanchan Srivastava Sep 2, 2024 8:42 AM

Speaking at Reliance Industries AGM, Mukesh Ambani said the new entity will combine content creation with digital streaming to cater to every consumer's taste
e4m Staff Aug 29, 2024 3:26 PM

Ashwini Vaishnaw, Minister for Information & Broadcasting, was also present in the meeting
e4m Staff Aug 27, 2024 7:47 PM

Given the lengthy and contentious process surrounding the Bill, a delay at this stage could hinder progress and add to industry uncertainty, believe legal experts familiar with the broadcast industry
Aditi Gupta Aug 13, 2024 8:45 AM

While the revised Broadcast Services (Regulation) Bill incorporates some industry feedback, it still has significant ambiguities, say sector experts
Aditi Gupta Aug 2, 2024 9:10 AM

While industry experts express disappointment over the government giving the M&E sector a miss, they say several other initiatives that have been announced would spur ad revenue
e4m Staff Jul 24, 2024 9:07 AM

This World PR Day, here are some of the relevant PR trends that are shaping the industry
Ritika Upmanyu Jul 16, 2024 7:06 PM

With the growing adoption of AI & automation in ad industry, agencies are slashing jobs but experts say tech can’t replace the nuanced understanding and creativity inherent in human cognition
Kanchan Srivastava Jul 16, 2024 8:58 AM

In its predictions, India Ratings and Research said that MSOs will increasingly bundle their offerings with broadband services which ride on the same infrastructure
e4m Staff Jul 11, 2024 3:35 PM

In its recommendations on inputs for National Broadcasting Policy, TRAI touches on a lot of peripheral issues rather than recommending core issues which impact growth of the sector, say experts
Aditi Gupta Jun 24, 2024 8:45 AM

Apart from I&B Ministry, Vaishanaw has not only retained his Railway Ministry but has got the Electronics & IT portfolio as well
e4m Staff Jun 11, 2024 9:19 AM

The regulatory body said that many companies have been selling or marketing reconstituted juices as '100% fruit juice', which can be misleading for consumers
Payal Gwalani Jun 7, 2024 7:22 PM

From dealing with the impact of failed merger with ZEEL to facing the tough winds ahead with Disney-RIL merger, there are many big hurdles for the new boss at Sony
Aditi Gupta & Sonam Saini May 29, 2024 8:49 AM

Speaking during recent earnings call, Goenka, the MD & CEO of ZEEL, said the industry will see healthy growth in the high single digit for both subscription and advertising
Aditi Gupta May 28, 2024 8:21 AM

Sony was like a family for NP Singh, said Rohit Gupta, who is former Advisor to the Management and Board of Sony Pictures Networks India
e4m Staff May 24, 2024 6:19 PM

Former CEO of Sony Kunal Dasgupta shares how NP Singh has contributed to the company's growth over the years
e4m Staff May 24, 2024 4:27 PM

In a chat with exchange4media, Rakesh Sharma, President of the Indian Newspaper Society shared that the biggest challenge in the print industry today is the pressure of advertising
Chehneet Kaur May 2, 2024 8:15 AM

Industry experts expect a potential boost in Adex driven by elections. However, concerns loom over a post-election industry slowdown, which can pick up pace post August
Sonam Saini May 1, 2024 8:33 AM

Manoj Sharma, Chief Executive Officer, India Today, talks about magazines as the most conducive and credible platform for brand content ahead of the Indian Magazine Congress 2024
Shantanu David Apr 29, 2024 8:58 AM

Chairman Anil Kumar Lahoti on Thursday said TRAI’s goal is to provide a level playing field to all stakeholders in the industry
Aditi Gupta Apr 26, 2024 8:25 AM

BW Wellbeing World of BW Businessworld is coming up with its most awaited annual conclave which will be celebrating the success of the wellbeing industry
e4m Staff Apr 25, 2024 6:46 PM

The total active Pay DTH subscriber base stood at 63.52 million for the third quarter
e4m Staff Apr 23, 2024 4:24 PM

Guest Column: Anup Chandrasekharan, COO - Regional Content · IN10 Media Network, looks back at the eventful last quarter of the media & entertainment industry
Anup Chandrasekharan Apr 8, 2024 5:11 PM

TRAI, in its CP for National Broadcast Policy, has recommended the idea of multiple rating agencies for broadcast sector. We ask experts if the industry really needs to think beyond BARC
Sonam Saini Apr 4, 2024 9:12 AM

The summit & awards 2024 were organised by BW Retail World in association with BW Businessworld in Delhi on March 28
e4m Staff Mar 30, 2024 3:00 PM

Sun TV Network outperformed overall TV industry with a 19.0% advertising revenue CAGR in the same period, shared Karan Taurani from Elara Capital
e4m Staff Mar 30, 2024 11:25 AM

Industry experts feel that Pay TV may decline each year but will not go away completely, and while FTA is growing at a decent rate, Connected TV will take over in a big way
Aditi Gupta Mar 18, 2024 8:59 AM

We get to have a chance of growing a business and lowering the risk of doing so, said Iger while speaking at an event recently
e4m Staff Mar 9, 2024 11:52 AM

TRAI Chairman Anil Kumar Lahoti, in a fireside chat with Tata Play CEO Harit Nagpal, said mobile is not replacing TV, but expanding the reach of TV
Sonam Saini Mar 6, 2024 5:48 PM

In today’s ‘Love for Profession’ series, Pragati Tiwari, Partner, Astrum, shares the things she loves about PR and how the industry’s future excites her
Ritika Upmanyu Mar 6, 2024 4:19 PM

In the aftermath of the Zee-Sony merger fallout and the subsequent crashing of its shares, Punit Goenka may have to soon find a partner for ZEEL to tide over the tough times, say industry experts
Aditi Gupta Mar 5, 2024 8:31 AM

Reliance Industries and The Walt Disney Company said the media undertaking of Viacom18 will be merged into Star India Private Limited through a court-approved scheme of arrangement
Sonam Saini Feb 29, 2024 8:57 AM

Overall, Prasar Bharati has earned Rs 645 crore from 34 channels in the auction so far
Sonam Saini Feb 23, 2024 8:29 AM

The new system of CBC is designed to enhance transparency and efficiency in media planning processes, said MIB
Chehneet Kaur Feb 22, 2024 7:29 PM

According to TRAI’s annual report, advertisement revenue recorded marginal increase of 1.6%
Sonam Saini Feb 21, 2024 8:34 AM

The move follows a ministry advisory issued by MIB on January 19, 2024
e4m Staff Feb 12, 2024 7:14 PM

ZEEL’s reply came after the BSE on January 30 sought clarification from it on the news report that appeared on a business portal
e4m Staff Jan 31, 2024 8:43 AM

Although it's just Vote of Account, stakeholders have high hopes from the govt which range from higher DAVP ad rates to waiving import duty from newsprint and considering advertising at par with R&D
e4m Staff Jan 31, 2024 8:25 AM

Adland experts discussed what sets South Indian markets apart from their North counterparts at the e4m Pride of India Summit held in Chennai on January 24
Paawan Sunam Jan 25, 2024 8:09 AM

Consolidation is the only way forward to survive in the industry that has tech heavyweights like Google India and Meta for competition, say experts
Aditi Gupta & Sonam Saini Jan 24, 2024 8:56 AM

The merger of ZEEL and SPNI was intended to create business synergies and position the new company to meet expanding consumer demand for premium content across entertainment touchpoints and platforms
Sonam Saini Jan 23, 2024 8:50 AM

Contrary to media speculations suggesting a potential termination of the merger, industry experts indicate that the two parties are actively negotiating a middle ground to finalize the deal
Naziya Alvi Rahman Jan 18, 2024 8:28 AM