regulation
The Shift in Quick Commerce: From Speed to Responsibility?blur=25

Q-comm players pulled back their core marketing plank of 10-minute delivery, will this lead to a massive overhaul of their advertising?

e4m Staff Jul 14, 2026 10:48 AM

FIFA World Cup 2026: Brands Thrive Without Logos?blur=25

Ganapathy Viswanathan, Communication Consultant & Author, on why the strongest brands don't need logos

e4m Staff Jul 2, 2026 10:51 AM

RBI's New Rules Transform Influencer Marketing in BFSI Sector?blur=25

Influencer industry experts say with brands evaluating audience trust, relevance & engagement quality, RBI's new norms will bring in stricter checks around disclosures, approvals & creator education

e4m Staff Jul 1, 2026 3:17 PM

RBI's New Guidelines Shape Future of Influencer Marketing in BFSI?blur=25

Influencer industry experts say with brands evaluating audience trust, relevance & engagement quality, RBI's new norms will bring in stricter checks around disclosures, approvals & creator education

e4m Staff Jul 1, 2026 2:36 PM

SEBI's New Rules Transform Finfluencer Marketing Landscape?blur=25

Common Advertisement Code shifts the focus from follower counts to accountability, as marketers say trust, compliance and credibility will become the new currency of creator partnerships

e4m Staff Jul 1, 2026 12:48 PM

MIB Forms Prasoon Joshi Panel to Boost India's Film Industry Growth?blur=25

The panel will also study how the industry can gain better access to institutional finance and explore alternative funding mechanisms for film production

e4m Staff Jul 1, 2026 9:25 AM

FIFA World Cup 2026: Creativity Thrives Without Logos?blur=25

Ganapathy Viswanathan, Communication Consultant & Author, on why the strongest brands don't need logos

e4m Staff Jun 30, 2026 6:12 PM

RBI's New Rules Transform Influencer Marketing in Finance Sector?blur=25

Influencer industry experts say with brands evaluating audience trust, relevance & engagement quality, RBI's new norms will bring in stricter checks around disclosures, approvals & creator education

e4m Staff Jun 18, 2026 9:22 AM

India Considers New AI Regulations as Digital Laws Fall Short?blur=25

The IT minister has signalled a fresh legal framework for artificial intelligence while balancing innovation, safety and economic growth

e4m Staff Jun 17, 2026 10:09 AM

MIB Unveils Comprehensive Rules for TV, Radio, and DTH Services?blur=25

Industry stakeholders have until July 27 to submit comments on the draft framework

e4m Staff Jun 17, 2026 10:07 AM

RBI Implements New Rules for Influencers and NBFC Incentives?blur=25

As per the central bank said the objective was to ensure that incentive structures do not encourage aggressive sales practices or lead to the mis-selling of products

e4m Staff Jun 17, 2026 10:05 AM

Supreme Court Draft AI Regulations Shape India's Future Governance?blur=25

Brands, technology platforms are increasingly using AI for behavioural prediction, automated decision-making, functions where the Court has stressed the need for human oversight and accountability

e4m Staff Jun 8, 2026 1:51 PM

Broadcasting Industry?blur=25

The ruling, which ends a 13-year legal battle between broadcasters and the regulator, is expected to disproportionately impact news broadcasters and free-to-air (FTA) channels

e4m Staff May 31, 2026 4:27 PM

TDSAT Orders IBDF to Respond in WAVES OTT Dispute by July 14?blur=25

The matter stems from a petition filed by AIDCF, which has challenged Prasar Bharati’s move to onboard linear satellite television channels on its OTT platform WAVES

e4m Staff May 31, 2026 4:01 PM

Shashi Shekhar Vempati Appointed Chairperson of CBFC?blur=25

Shashi Shekhar Vempati takes over as Chairperson of the Central Board of Film Certification (CBFC) from Prasoon Joshi, who was recently appointed Chairman of Prasar Bharati

e4m Desk May 7, 2026 12:49 PM

AI & Law?blur=25

The rapid adoption of AI requires the development of Responsible AI systems—those that ensure security, respect privacy, and operate transparently, say experts

Shantanu David Sep 6, 2024 9:13 AM

broadcast bill tv?blur=25

Industry leaders express concerns over Broadcast Bill exempting DD FreeDish from the encryption mandate that can undermine efforts to combat piracy and maintain industry standards

Aditi Gupta Aug 12, 2024 8:47 AM

broadcast?blur=25

This fine is for not conforming with standards specified by the central government regarding interference or equipment usage

Sonam Saini Aug 5, 2024 9:04 AM

broadcasting bill?blur=25

While the revised Broadcast Services (Regulation) Bill incorporates some industry feedback, it still has significant ambiguities, say sector experts

Aditi Gupta Aug 2, 2024 9:10 AM

TV?blur=25

The Bill proposes every broadcaster to appoint a grievance redressal officer to receive and hear complaints in contravention of the Programme Code and the Advertisement Code

e4m Staff Aug 1, 2024 12:29 PM

broadcast bill?blur=25

The revised Broadcast Services (Regulation) Bill, 2024 also introduces a broader regulatory framework for digital news, encompassing individual content creators

Tasmayee Laha Roy and Sonam Saini Aug 1, 2024 8:54 AM

digital bill?blur=25

The letter, addressed to I&B Minister Ashwini Vaishnaw, alleges that the consultation process excludes key public stakeholders, including digital media content creators and the general public

e4m Staff Jul 31, 2024 9:06 AM

Digital media?blur=25

DIGIPUB News India Foundation has asked for a copy of the Broadcast Regulation Bill from the MIB, saying that the bill was circulated to select news media organizations and not to all stakeholders

e4m Staff Jul 30, 2024 8:40 AM

tv?blur=25

The new Bill strengthens self-regulation and also introduces contemporary definitions & provisions for emerging technologies

e4m Staff Nov 11, 2023 8:39 AM

TV?blur=25

The bench said ‘self-regulation’ has proved ineffective for TV channels

exchange4media Staff Aug 14, 2023 1:42 PM

Tech Talk?blur=25

Industry players are clear that offensive and violent forms of generative AI should be fully controlled with regulations in place to ensure transparent data practices

Shantanu David Jun 1, 2023 8:31 AM

Techtalk?blur=25

TechTalk: This is the first of a two-part series that explores what advertisers and agencies want from upcoming regulations on Generative AI

Shantanu David May 29, 2023 8:14 AM

trai?blur=25

TRAI is currently conduction a study on licensing OTT content and will be releasing consultation papers for the same

exchange4media Staff May 18, 2023 11:26 AM

TechTalk?blur=25

In this edition of TechTalk, experts talk about how challenging regulating AI can be, the ways in which regulation can work and how to ensure a balance of possibilities and risks

Nilanjana Basu Apr 19, 2023 8:31 AM

gaming?blur=25

Stakeholders welcome the Centre’s proposals, say this will help in establishing a sustainable industry while promoting responsible gaming

Shantanu David Jan 4, 2023 8:22 AM

digital media?blur=25

This is the first time that the digital media in India will have regulations

exchange4media Staff Jul 15, 2022 3:53 PM

tv content?blur=25

Senior industry experts say some channels continue to show objectionable content and so the MIB should consider taking more stringent steps such as penalties

Sonam Saini May 4, 2022 9:00 AM

Anurag Thakur?blur=25

Thakur also spoke on the schemes of the government for the production, promotion, and preservation of film content

exchange4media Staff Feb 4, 2022 8:26 AM

TV?blur=25

Broadcasters, MSOs, DTH operators, and others have urged TRAI to adopt light-touch regulation on the issue of market dominance in the cable TV business as a stiff competition is already in existence

Javed Farooqui Dec 30, 2021 9:02 AM

TRAI?blur=25

According to TRAI, the IA regulations are aimed to formulate the contours of a reporting system for the service providers

Javed Farooqui Dec 9, 2021 9:06 AM

yahoo?blur=25

The company, however, assured users that their Yahoo accounts, e-mail, and search experiences will not be affected in any manner

exchange4media Staff Aug 27, 2021 8:19 AM

MIB?blur=25

More than 500 digital news publishers and OTT platforms had furnished the requisite information under Rule 18 of the Information Technology Rules, 2021

Tasmayee Laha Roy Jun 14, 2021 9:20 AM

IBF?blur=25

Experts say that while IBF may be better placed than IAMAI to settle complaints, whoever evolves strongly will ultimately have an edge in attracting new platforms

Javed Farooqui Jun 7, 2021 8:14 AM

TV news?blur=25

Ambiguity regarding IT rules and FDI cap on digital news has prompted OTT platforms to play it safe by discontinuing live news services

Javed Farooqui Jun 1, 2021 8:45 AM

manisha kapoor?blur=25

Set up by the European Advertising Standards Alliance in 2008, ICAS is a global platform of self-regulatory organisations

exchange4media Staff May 12, 2021 11:43 AM

OTT?blur=25

Film personalities like Ekta Kapoor, Priyadarshan, and Vikram Bhatt have said that creative freedom comes with responsibility

exchange4media Staff Feb 26, 2021 1:09 PM

OTT?blur=25

As per new guidelines, platforms will have to implement parental locks for content classified as U/A 13+ or higher, and reliable age verification mechanisms for content classified as 'A'

exchange4media Staff Feb 26, 2021 7:59 AM

ott?blur=25

Digital media platforms have no monitoring mechanism like TV news media or print media, which is why the govt felt that there must be a level playing field, said I&B Minister Prakash Javadekar

exchange4media Staff Feb 25, 2021 4:07 PM

IAMAI?blur=25

'OTT streaming platform members of IAMAI were dismayed reading some media stating that the government intends to notify guidelines for OTT streaming platforms shortly'

exchange4media Staff Feb 24, 2021 6:55 PM

OTT?blur=25

The apex court has sought to know about the action being taken by the government and asked the Centre to file a response in six weeks

exchange4media Staff Feb 16, 2021 3:44 PM

Prakash Javadekar?blur=25

Javadekar stated that the government has received several grievances/complaints regarding the content of programmes on OTT  platforms

Javed Farooqui Feb 15, 2021 8:13 AM

OTT?blur=25

The all-inclusive 'Implementation Toolkit' will assist signatories in a seamless transition to self-regulation and guide them on various dimensions

exchange4media Staff Feb 11, 2021 2:00 PM