Paramount Global to merge with Skydance
Skydance Media CEO David Ellison talks about forming a technology-media hybrid company
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Warner Bros Discovery's Priya Dogra to be new Chief Advertising Officer at Sky Group
Dogra was with Warner Bros Discovery for 14 years before she stepped down last year as president of its Europe, Middle East and Africa (EMEA) business.
MCA penalises LinkedIn India, Satya Nadella & Ryan Roslansky
The penalties have been imposed for failing to comply with provisions under the Companies Act
IPG posts total revenue of $2.50 billion for Q1
The net income of the agency stands at $110.4 million
Cadbury Dairy Milk salutes India's unsung heroes of cricket
#ThankYouFirstCoach is the brand's 2-part series campaign on the heroes who recognised and nurtured the talents of India's finest players
HDFC Sky launches a unique 'GRWM' campaign for women
#GettingReadyWithMeForTheWorldwill feature a series of interactive sessions, discussions, and stories aimed at empowering women to take control of their financial future
Susan Credle named first-ever IPG Creative Advisor
Susan Credle will continue to serve as Chair of global integrated creative network FCB through the remainder of 2024
Skybags & Disney start a ‘magical voyage’ with Marvel and Wakanda Forever collections
The Marvel Collection are embossed with Marvel and Wakanda graphics
Lanka Premier League onboards skyfair.news as title sponsor
The sports website will provide real-time scores, match highlights, analytics and expert opinions
Sky News Punjab appoints Shramit Chaudhary as Managing Editor
Prior to this he was the Bureau Chief of Punjab Kesari, Digital
Kaspersky appoints Jaydeep Singh as General Manager - India ops
He has held leadership roles in the Indian and SAARC region for the last 25 years
VIP ‘love jihad’ video 'fake' says brand as trolls wreck havoc online
The video is a recreation of a scene from the Malayalam movie 'Sufiyum Sujatayum' spliced awkwardly with a VIP Skybags promo
Suryakumar Yadav highlights ICICI Prudential Life's 360° protection in new TVC
Yadav has been roped in as the face of the company's new digital-first campaign
Bharat Media Group wins media mandate for Skyfoam
The Group won the mandate in a multi-agency pitch process
Legends League Cricket onboards SKYEXCH.NET as Title Sponsor for Season 2
The league, which is being played in India for the first time, will be hosted in five cities
Marketers must have confidence in their data: Nielsen’s Annual Marketing Report
The report has also revealed a digital dominance in how dollars are being spent
Rooter bags media rights deal for esports tournament organizer Skyesports
Skyesports’ original competitions will now be broadcasted exclusively on Rooter
IPG APAC Q4 revenue up 9.7% driven by India & 3 other markets
For the full year, IPG's revenue from the Asia Pacific market has increased 11% organically to $791.4 million
'New identity tells people that Tata Play is a holistic content distribution platform’
Tata Play chief communications officer Anurag Kumar talks about the rationale behind the new brand identity and the expansion plans of the company going forward
Disney Star Network and Tata Sky execute 24-hour roadblock for Tata Play
This 24-hour network roadblock was into effect from January 27–28
Tata Sky rebrands as Tata Play
The new identity has been created by venturethree, London, and the campaign has been designed by Ogilvy India
In new campaign, Skybags targets Gen Z with its trendy backpacks
The campaign highlights the excitement felt by reunification of the youth who have been locked up at home due to the pandemic concerns
Tata Sky launches new platform service 'Tata Sky Romance'
This one-of-a-kind service will offer a variety of romantic content across Hollywood, Bollywood and Television
Tata Sky's latest campaign #JingalalaLand opens door to best TV memories
This year, the brand opened the gates of #JingalalaLand–an exhibition of popular souvenirs that reminds us of our beloved TV shows
Interpublic Group Chairman Michael Roth to retire in December
Last year, IPG had named Philippe Krakowsky as its chief executive officer and a member of the board of directors, effective from January 1, 2021
Nana Patekar takes on a quirky avatar in Tata Sky’s new campaign for Maharashtra
Created by Ogilvy India, the campaign highlights Tata Sky’s affordable packs, mobile app for watching live TV, and the flexibility of adding and dropping channels
Tata Sky Binge onboards EPIC ON and DocuBay
Subscribers will be able to access the new content library on existing subscriptions across large screen connected devices and Tata Sky Binge Mobile app
DTH operators spar with broadcasters over pay channels on DD Free Dish
Operators, who have lost millions of low paying subscribers to Free Dish, allege that the practice goes against the principles of NTO 2.0 meant to provide a level-playing field and parity
Tata Sky's new campaign highlights elevated entertainment for Tamil Nadu customers
Rooted in the local insights, the campaign has been conceptualized by Ogilvy India
Tata Sky reports consolidated revenue of Rs 4,682.21 crore in FY21
The company posted a net profit of Rs 68.75 crore as against a net loss of Rs 234.1 crore
Tata Sky unveils its first batch of India-made set-top boxes
The set-top boxes have been made in association with Technicolor Connected Home
Tata Sky celebrates 15 years of strong and steadfast bond with customers
The #15YearsConstant campaign has been curated by Chimp&z Inc.
Tata Sky eyes stock market listing, set to file IPO prospectus with SEBI: Report
The IPO could possibly be launched before the end of this fiscal
Tata Sky adds Amazon Prime Video to streaming bouquet
The partnership will allow Tata Sky users to access Prime Video content via Binge
Tata Sky and Vedantu announce collaboration
Partnership aimed at helping JEE and NEET aspirants
Brands need to build AR capability before it reaches critical mass: David Kaganovsky
While speaking at the e4m eTechManch conference, Kaganovsky, the Global CTO at Wakemaker, reiterated that investing in AR at the right time will help brands reap its benefits when it goes mainstream
Tata Sky revamps music service offering
The new service integrates its two earlier portfolios -- Tata Sky Music and Music+
COLORS Gujarati launched in the UK
The channel has been made available to Sky subscribers from June 1
Tata Sky launches Binge Mobile app
Users can access Tata Sky's partner apps such as Disney+ Hotstar Premium, ZEE5, SunNxt, Hungama Play, Eros Now, ShemarooMe, Voot Select, Voot Kids, SonyLIV and CuriosityStream
The next tidal wave of content is coming out of India: Carter Pilcher, ShortsTV
ShortsTV Chief Executive Carter Pilcher feels that Indian content has an enormous potential globally
Tata Sky marks launch of new brand purpose statement with social media campaign
The campaign ‘Har Ghar Ki Khidki’ has been designed and executed by its digital marketing agency Chimp&z Inc
'We believe in emotional power of entertainment as it helps people to enjoy better life'
Tata Sky Chief Communications Officer Anurag Kumar shares insights on brand's latest campaign, changing consumer sentiments, communication strategies during these uncertain times, growth, and more
TRAI meets broadcasting sector heads to discuss operational issues
The meeting was held in the presence of TRAI chairman PD Vaghela, & secretary SK Gupta with industry leaders like Jawahar Goel, Harit Nagpal, SN Sharma, Anil Malhotra and Avinash Pandey in attendance
Reliance acquires majority equity stake in Skytran Inc.
RSBVL'S shareholding in the company has been increased to 54.46% on a fully-diluted basis
Tata Sky makes commitment towards a better future in new brand purpose
The brand has launched a campaign with the slogan ‘Iss khidki ko khol dala toh life Jingalala’
IPG posts net revenue of $2.2bn in Q4
The group effected savings of $413.8 million in 2020
Pay DTH active subscriber base jumps to 70.70 million in Jul-Sep quarter: TRAI
A total of 120,000 new subscribers were added to Pay DTH platforms
Warner Music inks deal with Sky Digital India
The deal will see Warner Music India help to grow Sky Digital’s market share in India
Tata Sky Astro Duniya to offer curated content created by celebrity astrologers
Subscribers can get access at no additional cost to Kundali making, Daily Horoscope and easily contact famous astrologers on the platform via call/chat
Who sits on your table?
Guest Column: Harit Nagpal, MD & CEO at Tata Sky Ltd, writes why engaging with colleagues, a couple of levels away from you, can surprise you