brand-campaign
The campaign underscores the bank's policy to give customers the freedom to bank at their convenience
#TakingIndiaPlaces is a 360°, digital-first campaign, targeted at the 14-80 years age group
e4m Staff Sep 20, 2023 2:41 PM
The campaign is anchored to the company’s ‘You are the difference’ theme
exchange4media Staff Sep 11, 2023 5:51 PM
According to experts, for consumers, it is not just about brands offering conscious or sustainable products & services, but it is about the belief the organisation has towards sustainability
exchange4media Staff Dec 31, 2022 9:04 AM
The campaign builds on the brand's core philosophy of a 'sound mind in a sound body'
exchange4media Staff Oct 1, 2022 8:19 AM
The campaign highlights how Overnight Period Panties breaks the old cycle of night-time discomfort and anxiety on heavy flow nights
exchange4media Staff May 28, 2022 6:00 PM
The campaign features actor Dia Mirza and architects Sanjay Puri and Asheish Shah
exchange4media Staff Apr 30, 2022 8:51 AM
We bring to you a comprehensive list of the month’s most trending topics and moments as compiled by Starcom
exchange4media Staff Mar 12, 2022 9:39 AM
The campaign is streaming across OTT platforms, social media platforms, and impact properties like Inshorts & Truecaller, among others
exchange4media Staff Jan 17, 2022 4:11 PM
The campaign aims to create an awareness among the new-age investors to invest in P2P lending that is hassle-free and that enables higher returns
exchange4media Staff Nov 22, 2021 4:39 PM
Starcom’s monthly report also highlights how important influencers and right celebrity endorsements are for brands
Mansi Sharma Nov 20, 2021 8:27 AM
Together, Zee Cinema and Lowe Lintas have conceptualised and created a series of films that puts the spotlight on an array of emotions people experienced during Covid-19
exchange4media Staff Nov 7, 2021 2:00 PM
Irani highlights the conveniences of home-use medical devices in the film
exchange4media Staff Oct 18, 2021 1:03 PM
‘We Are In the Making’ is a 360-degree campaign by DDB Mudra
exchange4media Staff Oct 11, 2021 2:31 PM
The campaign can be seen using #MunafeKiBaat on the channel's Facebook, Twitter, Instagram and YouTube pages
exchange4media Staff Oct 4, 2021 1:13 PM
This brand by boAt has also launched an integrated campaign #NeverFitIn with these new-age actors of Indian millennia
exchange4media Staff Sep 1, 2021 1:38 PM
Both the actors will be featured in the advertising campaigns, specifically made for the West Bengal market to drive the brand philosophy
exchange4media Staff Apr 20, 2021 1:01 PM
The solution includes ad format innovation in placements of high impact, adjacency and control, and exclusive real-time readership data, previously only available to editorial teams
exchange4media Staff Mar 16, 2021 12:21 PM
The ‘Real People, Real Stories’ campaign presents real-life stories of people who are making a difference
exchange4media Staff Feb 18, 2021 7:00 PM
Shah's experience across India and SE Asia has made him an expert in delivering successful, integrated brand campaigns
exchange4media Staff Jan 20, 2021 1:24 PM
The Bollywood trailblazer who turned 47 yesterday has a brand appeal that not only connects with a ‘classy’ audience but a ‘massy’ audience’ as well
Noel Dsouza Jan 11, 2021 8:19 AM
Conceptualized by Famous Innovations, the campaign celebrates these men of character and the values they stand rooted by when faced with a crisis
exchange4media Staff Dec 8, 2020 12:35 PM
The film delightfully conveys the message of relishing a piping hot cup of tea with its One Minute Tea range while refreshing our ‘Chaiwalla at the train station’ memory
exchange4media Staff Dec 7, 2020 3:45 PM
The beauty company has also launched a new brand campaign, ‘Watch Me Now’ to showcase its philosophy
exchange4media Staff Sep 19, 2020 6:00 PM
Varun Alagh, Co-founder of Mamaearth talks about the brand’s first campaign film and explains why its purpose-driven approach will find resonance with millennial consumers
Christina Moniz Aug 7, 2020 11:40 AM
It is a digital and social media led campaign with the key message that goodness isn’t a superpower or a special gift
exchange4media Staff Jul 13, 2020 1:35 PM
Here’s how brands across the spectrum amplified their message on preserving the ecology with creative campaigns and sustainable measures
Sanstuti Nath Jun 5, 2020 8:33 AM
The campaign features real stories of members across career stages, and how they are adapting, innovating, and leaning on their networks to push forward in this new world of work
exchange4media Staff Jun 4, 2020 2:59 PM
Brands such as Parle Products, Tata Motors and Paytm, among others, took to social media to wish netizens a happy Eid
exchange4media Staff May 25, 2020 7:00 PM
Designed around four short digital videos, the campaign focuses on the introduction of a new category of daily grocery delivery that enables customers to buy fresh and eat fresh, every single day
exchange4media Staff Feb 8, 2020 8:01 AM
The agency founded by Natasha Saraogi has a set of renowned clients in the fashion industry, such as Central, and FBB.
exchange4media Staff Jan 6, 2020 2:47 PM
The campaign traces the company’s two-decade-long journey, mapping its evolution from an online ticketing giant to full-stack management of entertainment experiences
exchange4media Staff Jan 4, 2020 9:14 AM
Here's a look at some of the best brands on Twitter and how they stood out in their respective categories
exchange4media Staff Jan 3, 2020 8:20 AM
