Prashant Verma joins CoinDCX as Chief Growth & Marketing Officer
Prashant Verma was previously Head of Growth & Marketing at Blinkit, and Chief Revenue & Marketing Officer at Licious
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Customer experience & advertising will continue to blend: Pete Stein, Dentsu CXM
In conversation with Pete Stein, global lead of Dentsu CXM, from Cannes Lions 2024
Havas appoints David Shulman as CEO for global CX network
Shulman arrives from VML to lead global network of more than 1,800
CoinDCX appoints Vijay Ayyar as VP-International Markets
Based in Singapore, he brings with him 17 years of rich and diverse experience across crypto, big tech and consulting
Kapture CX appoints Shella Seth as President of Sales
Seth has 2.5 decades of experience in managing sales and development at a global level
CoinDCX elevates Vivek Gupta as CTO
In his previous role, Gupta was working on improving the product experience
65% marketers say delivering optimal customer experience to be key in 2023: Exotel survey
Exotel conducted a survey with Indian marketers to assess the current state of adoption of CX
Very few markets have the potential that India has at present: Arun Kumar, IPG
The Chief Data & Technology Officer at IPG Mediabrands spoke to e4m about the recent Acxiom acquisition, data privacy issues and the focus on India
CoinDCX appoints Gaurav Arora as Senior Vice President
Arora’s previous stint was as Director Products, Amazon Pay India
CoinDCX appoints Kiran Vivekananda as Chief of public policy and government affairs
Vivekananda joins CoinDCX from Dream Sports
Havas CX appoints Arunima Singh as Vice President - Customer Success
Ashtad Gandhi has been roped in as Associate Vice President
CoinDCX appoints Divakar Prayaga as Senior Vice President & Head of Information Security
Prayaga was formerly the Head of Cyber Defence at Flipkart and Vice President of Cybersecurity at Wells Fargo
Impending Crypto Bill not a worry for Indians as CoinDCX registers 45.78% growth: Report
Bobble AI study was an outcome of the analysis of user behaviour among India’s cryptocurrency apps including WazirX, CoinDCX, CoinSwitch, ZebPay, Unocoin & Bitbns, between October and November 2021
After a brief pause, crypto ads return
As it emerged that the government seeks to regulate and not ban the cryptocurrencies, ads have returned to their glory
'We combine the power of human intelligence & AI to deliver customer experience at scale'
Neil Barman, Chief Growth Officer, Yellow.ai, spoke about CX Revolution at The Maddies Awards 2021
Crypto ads highlight the highs but downplay the risks involved: Experts
The ASCI reiterated that provisions of existing rules and regulations require ads to be honest and transparent and advertising of all categories, including crypto, must follow these guidelines
Cryptocurrency ads under scanner after widespread criticism from stakeholders & Centre
The investment community in India has raised alarm over the advertising blitzkrieg by cryptocurrency trading platforms in the past few months trying to attract consumers into the fluid markets
Ayushmann Khurrana busts crypto myths in new CoinDCX campaign
‘Future Yahi Hai’ will see Khurrana educating young Indians about the simplicity and safety of cryptocurrency
Amitabh Bachchan is CoinDCX's first-ever brand ambassador
Through Bachchan, the brand aims to educate prospective users about the crypto space
Social customer experience is now a superpower for a brand
Guest Column: Piyali Chatterjee – SVP, CX Practice, said that using social media channels as a robust response mechanism to interact with customers will be the future trend of Social CX
CoinDCX joins Advertising Standards Council of India
With this membership, CoinDCX aims to support the advancement of advertising standards & to build public confidence in the space
Dentsu India restructures CXM business, Anubhav Sonthalia named Chief Executive Officer
In addition to serving his current role as CEO of Sokrati, Sonthaliacwill be responsible for the integration, co-ordination, and implementation of dentsu CXM's overall strategy across India
Resilient people make for antifragile organisations: Anupriya Acharya
Today, we feature Anupriya Acharya, CEO, Publicis Groupe, South Asia, in our 'The Resilience Story' series where senior industry leaders share their learnings from the pandemic
Bigg Boss onboards Swiggy, CoinDCX as 'co-powered by' sponsors
Swiggy will also celebrate its 7th birthday at the Bigg Boss OTT house
We are in the process of making crypto mainstream: Sumit Gupta, CoinDCX
In his keynote address at the Pitch BrandTalk summit, Gupta, the CEO and Founder of CoinDCX, shared the inspirational story behind setting up the cryptocurrency exchange company
Industry stalwarts to decode brands that matter at Pitch BrandTalk Conference today
Leaders from Wavemaker, Ambuja Cements, ITC, CoinDCX, Luminous Power Technologies’, Dentsu Indi, InMobi, Swiggy, Housing.com, Paisabazaar.com, MiQ, Nepa India, & more, will speak at the conference
Industry leaders share insights on why brands matter at Pitch BrandTalk Conference
Experts from Wavemaker, Ambuja Cements, ITC, CoinDCX, Borosil, Danone, Luminous Power Technologies’, JOSH, Dentsu India, InMobi, Swiggy, and more, will speak at the conference
Pitch BrandTalk: Industry experts to share insights on game-changing marketing stories
Leaders from Wavemaker, ITC, CoinDCX, Borosil, Danone, Luminous Power Technologies’, JOSH, Dentsu India, and InMobi will speak at the conference
Return on insights is the future of CX in CPG & Retail: Panel
Collaboration, not only within the organization but also beyond, is going to be the key driver of brand success in the post-pandemic world, said the panel at e4m’s Adobe-PwC conference
Pitch BrandTalk: Watch industry experts come together to discuss brands that matter
Business leaders from CoinDCX, Borosil, Danone, Luminous Power Technologies’, Dentsu India and InMobi will speak at the conference on July 30
e4m’s Adobe-PwC discussion set to take place on Friday 16 July, from 4:00 PM to 5:30 PM
The discussion titled ‘Without a Playbook: The Changing Face of CX in CPG and Retail’ will explore how Consumer Packaged Goods & Retail sectors have witnessed seismic shift due to adoption of digital
CoinDCX becomes official jersey sponsor for Ireland Cricket Team
With the Ireland jersey sponsorship, CoinDCX aims to reach out to the millennial, Gen-Z populations in the Indian and Global markets
CoinDCX becomes Team Sri Lanka's official sponsor for Sri Lanka vs India T20 series
With this sponsorship, CoinDCX appeals to the millennials & Gen-Z population that are most likely to consider investing in crypto assets
Sri Lanka Cricket ropes in four sponsors for Ind-SL T20 series
CoinDCX is the title sponsor, while Dream11 and Škoda are co-powered by sponsors. Kent RO is Sri Lankan team’s ‘Back of Jersey’ branding partner
'Look forward to regulations, they can change dynamics of crypto industry'
Ramalingam Subramanian, Head of Marketing at CoinDCX, discusses the future of cryptocurrencies with Voot's Chanpreet Arora at e4m’s eTechManch conference
CoinDCX to bring new users onboard with #BitcoinLiyaKya campaign
The digital campaign employs a humorous story-telling approach to introduce cryptocurrencies like Bitcoin as the latest must-have investment for Indian investors
Times OOH to showcase real-time cricket updates on digital screens at T2, Mumbai Airport
MCX and Nihilent Technologies will sponsor the cricket content at the airport, which will include real-time score updates, team standings, and upcoming matches
Companies acknowledge increase in use of customer feedback: UserTesting CX Survey 2021
The survey was conducted globally with a total of 4700 respondents, out of which 61.54% were from India
‘We are seeing brands across categories adopting a D2C approach’
Jason Gaikowski & Saurabh Mathur of VMLY&R revealed that brands in the banking, auto and retail sectors are leading the CX Race these days
Prashant Tekwani named EVP & Business Head, Havas CX, India
Tekwani will report into Rana Barua, CEO, Havas Group India, and work closely with Yann Doussot, Global COO, Havas CX Network
Havas launches customer experience network Havas CX
The network brings together more than 1,200 people from 20 of Havas Creative global agency groups and local agencies
Times OOH installs screens at Mumbai airport to show cricket scores with 30% brand message
The OOH player currently has two of their clients, MCX and Delta Faucets, on board for the digital activation
There will be a huge jump in digital advertising when 5G happens: Nandini Dias
At yesterday’s e4m webinar 'Technology: Shaping the Future of the Media Industry', Nandini Dias, CEO, Lodestar UM highlighted the growing significance of technology in a changing media landscape
Customer centricity essential for driving business growth: Kantar CX+ study
The CX+ study reveals that for many retailers there is a huge gap between the brand promise and customer experience
Hansa Research appoints Piyali Chatterjee as Senior VP & National Head – CX Practice
Chatterjee has previously managed the CX Domain expert role for Kantar South Asia
Treize Communications to handle PR & communication mandate of Socxo
Treize Communications will handle Socxo's entire PR strategy and implementation, including personal branding, corporate news and developing the growing brand advocacy space in India