Jackie Shroff stars in this light-hearted campaign ‘Sahi Jagah Judge Karo’ that encourages people to channel their judgemental tendencies to judge something good
As part of the deal, the entire catalogue of Saregama will be made available on Chingari, allowing users to create innovative content using music library of over 130K songs
Hungama Play users can also enjoy over 5000 movies in English, Hindi, Tamil, Telugu etc., 7500+ hours of kids’ content, 150,000+ short format videos and more
Saregama India Vice President - Films & Events Siddharth Anand Kumar talks about the worrying trend of a handful of OTT players determining the value producers get for their content
As part of this deal, Saregama will license its entire catalogue to Triller allowing users to create content using the music library of over 1,30,000 songs
This partnership will enable Vi customers to get access to 380+ movie titles including one of the most talked-about film in 2020 'Tenet' in four languages, Hindi, English, Tamil & Telugu
'Of these, 8963 were resolved by way of withdrawal or modification of the advertisements,' said I&B minister Prakash Javadekar said in response to a question in the Lok Sabha
The biggest incentive for marketers to be on these platforms is growing access and reach. In October, 30 million adults tuned into audio OTT against 23.3 million users in September
Ramaswamy, Managing Partner and NCD, dentsu Impact, reveals that the team used some people from their own crew as characters to make the work come across as relatable
Saregama will license its large catalogue to both platforms allowing for the large community of ShareChat and Moj members to create their own short video content using the Saregama library
Musical gems by legends like GauharJaan, Ghulam Ali, Janki Bai, M.S. Subbulakshmi, D.K. Roy, Lata Mangeshkar, Kishore Kumar, Mohammed Rafi, etc. were digitised