uti
Motwani was earlier Senior Director, leading eCommerce media for The Coca-Cola Company and Dell; in her current role, HUL is the brand partner
e4m Staff Jul 17, 2026 12:33 PM
Moves on after a decade with the adtech company, having most recently served as Senior Director
e4m Staff Jul 17, 2026 11:48 AM
The integration brings free and premium content under one platform, expanding sponsorships, shoppable ads and brand partnerships for advertisers
e4m Staff Jul 17, 2026 11:43 AM
Datta has over 26 years of leadership across government relations, media, and sports broadcasting, with senior roles at JioStar, Sahara India, Moser Baer, EuroKids, and Mahindra & Mahindra
e4m Staff Jul 15, 2026 4:42 PM
Q-comm players pulled back their core marketing plank of 10-minute delivery, will this lead to a massive overhaul of their advertising?
e4m Staff Jul 14, 2026 10:48 AM
From watch parties and creator streams to fan rewards and interactive experiences, marketers are finding new ways to turn football fandom into engagement
e4m Staff Jul 2, 2026 10:42 AM
Ajay Kakar, Chairperson of the Abby Awards 2026, spoke to e4m about why agencies must reinvent themselves, embrace integration, and stay ahead of AI-led changes
Lenovo, CEAT, Jaguar Land Rover, Adidas, Zydus and JBL join the growing roster of advertisers leveraging the FIFA World Cup 2026 on Z
e4m Staff Jun 30, 2026 6:06 PM
For decades, Indian agencies have operated under a default setting: If it doesn’t impact millions, it isn’t Cannes worthy. Can we try commercial brand solutions and not bank on social macro-problems?
e4m Staff Jun 30, 2026 5:17 PM
From watch parties and creator streams to fan rewards and interactive experiences, marketers are finding new ways to turn football fandom into engagement
e4m Staff Jun 23, 2026 12:27 PM
Reliance AGM 2026: Jio building AI natively in Indian languages, says Akash Ambani
e4m Staff Jun 22, 2026 11:48 AM
Dr. Fixit will be prominently visible through branding on umpire jerseys and exclusive integration during Decision Review System (DRS) moments across TV and digital platforms
e4m Staff Jun 18, 2026 12:31 PM
Sachin Sharma, Head, LinkedIn Marketing Solutions, India, says AI-led search and LLMs are reshaping how audiences discover information, products, and expertise
e4m Staff Jun 18, 2026 12:14 PM
Naik has held leadership positions across organizations, including UPL, Supreme Industries and Shalimar Paints
e4m Staff Jun 18, 2026 12:12 PM
Prior to this, Rahul Shinde was Chief Executive Officer of Yum! Brands and Whole Time Director at Devyani International Limited
e4m Staff Jun 18, 2026 12:07 PM
Amit Banati most recently served as Chief Financial Officer at Kenvue
e4m Staff Jun 18, 2026 10:46 AM
Brands are moving away from vanity metrics and increasingly betting on creators with audience trust, niche authority and strong category alignment, say experts
e4m Staff Jun 18, 2026 9:29 AM
As digital fatigue deepens, some of India's sharpest media and creative minds gathered to ask a pointed question: where does consumer attention truly live today, and how do brands reach it?
e4m Staff Jun 18, 2026 9:13 AM
The conference will be followed by the 17th edition of e4m News Broadcasting Awards (ENBA) awards
e4m Staff Jun 17, 2026 2:56 PM
For decades, advertising targeted people as decision-makers. With AI agents entering the purchase journey, marketers may now need to influence systems as much as consumers
e4m Staff Jun 17, 2026 2:47 PM
Digital discovery is shifting from search results to AI-generated answers, forcing brands to rethink visibility, optimisation and how they are
e4m Staff Jun 17, 2026 2:43 PM
Rubika Liyaquat has been appointed as the Senior Executive Editor – TNNB and Vice President – Special Projects
e4m Staff Jun 17, 2026 1:45 PM
Rajkumar Remalli, Founder Director, BidVid, discusses the inefficiencies that continue to plague digital media buying, the role of AI in programmatic advertising, why transparency remains a challenge
e4m Staff Jun 17, 2026 12:46 PM
Influencer marketing in India is shifting from reach-driven growth to a credibility test, as brands face tighter scrutiny, rising compliance issues and growing pressure on transparency
e4m Staff Jun 17, 2026 11:38 AM
Adman Prabhakar Mundkur explores the third dimension to the discussion about Amul congratulating PM Modi on becoming India's longest-serving Prime Minister
e4m Staff Jun 17, 2026 11:28 AM
Prior to joining Hero MotoCorp, Sachin Agrawal served as Executive Vice President & Head – R&D and Technology at VE Commercial Vehicles
e4m Staff Jun 17, 2026 10:54 AM
Previously, Khona served as Director of Technology (CIO) at Tim Hortons (Singapore, Malaysia and Indonesia)
e4m Staff Jun 17, 2026 10:45 AM
Aparajita Puri joins Microsoft after nearly 12 years at McKinsey & Company, where she was most recently a Partner
e4m Staff Jun 17, 2026 10:27 AM
Prior to this, Seema Kumar was with Microsoft as Sr. Director, Azure Infrastructure Solutions
e4m Staff Jun 17, 2026 10:18 AM
e4m had first reported the collaboration between IIT Kanpur and BSNL to boost D2M technology in the country
e4m Staff Jun 17, 2026 10:14 AM
Arshan Saha brings over 17 years of experience in the advertising industry
e4m Staff Jun 8, 2026 12:46 PM
The development comes weeks after Bajaj stepped down as Senior Vice President and Head of Originals at Jio Studios
e4m Staff Jun 8, 2026 11:57 AM
While revenue from operations rose 21% YoY to Rs 184.89 crore in FY26, total income increased 22% to Rs nearly 189 crore
Reliance Digital’s latest campaign also highlights its omnichannel retail strategy, combining in-store experiences with digital accessibility across its nationwide network
The matter stems from a petition filed by AIDCF, which has challenged Prasar Bharati’s move to onboard linear satellite television channels on its OTT platform WAVES
e4m Staff May 31, 2026 4:01 PM
Retail media has evolved from a conversion tool into a seamless ecosystem shaping discovery, decision, and purchase in real time, share experts at e4m RetailEx Conference 2026
e4m Staff Apr 21, 2026 11:04 AM
She most recently held the role of Global Head of Digital at Marico Limited
e4m Staff Apr 20, 2026 10:07 AM
Amit Dutta brings 36 years of experience in the transmission and distribution sector
As the founder of Music Boutique, a one-stop music solutions enterprise, Shamir Tandon has been at the forefront of redefining how brands tell stories through sound
NATIVE CONTENT Jan 22, 2026 12:39 PM
Rajesh Jain, Founder and Group MD of Netcore Cloud, explains how Agentic AI blends human instinct with machine autonomy to make marketing smarter
e4m Desk Nov 14, 2025 11:01 AM
The brand bagged the award under the ‘Most Effective Use of Digital Analytics’ sub-category
The event will feature exceptional artwork created by artists on the autism spectrum and others with special needs
e4m Staff Aug 27, 2024 4:48 PM
Gaurav has over 20 years of experience in formulating marketing communications and business growth strategies
e4m Staff Aug 13, 2024 11:26 AM
The 75-second ad by the creative agency We Are Social aims to shine the spotlight on the Global Plastics Treaty negotiations set to take place in Busan in November
The primary objective of the mandate is to articulate Halder Group's vision and enhance its brand presence across multiple platforms
The collaboration aims to provide integrated brand strategy solutions
e4m Staff Jul 22, 2024 2:16 PM
Maruti Indoria was earlier with Network18 Media & Investment as National Sales Head
e4m Staff Jul 19, 2024 7:10 PM
Mona Jain, CRO, ZMCL recalls working with Arun Nautiyal at Zee News and ABP
e4m Staff Jul 11, 2024 12:22 PM