Reliance-Disney merger: A look at the combined assets
After months of uncertainty, the CIC finally approved the $8.5 billion merger between Reliance and Walt Disney on Wednesday
viacom-18
Disney Star-Viacom18 merger's next crucial step: Adherence to legal process
Reliance Industries and The Walt Disney Company said the media undertaking of Viacom18 will be merged into Star India Private Limited through a court-approved scheme of arrangement
Alok Jain to join Viacom 18
Jain recently quit Disney Star
With 30-plus brands signed up on TV & OTT, IPL starts with largest ever list of sponsors
While official broadcaster Disney Star has struck ad deals with 13 brands, digital partner Jio Cinema has roped in 21 sponsors
Best ads of the fortnight: HDFC Life tracks 'Missing Dulha', Viacom18 lauds feminine grit
These are our picks of the most impressive ads between February 16 and 28
JioCinema CricStream: Viacom 18 gives glimpse of IPL offerings to advertisers & consumers
For brands and advertisers, JioCinema has a dedicated zone that will demonstrate a new feature called ‘Brands You Love’, which will give advertisers additional exposure even after their ad is served
Women’s IPL media rights: A game well begun
Industry experts say at Rs 7 crore a match, it is a good deal for Viacom18, and if well marketed, the league has the potential to become a very big property in the coming years
Aditya Jhamb quits MX Player, joins Viacom 18 Sports
At Viacom 18 Sports, he is the Head of Strategic Partnerships (All MXP Businesses) - Senior Director
'IPL will provide strong entry point for consumers to come to Viacom18’s digital platform'
The league will play a pivotal role in helping establish it as India’s leading digital media, entertainment, and sports destination, said Network18 has said in its Q1 FY23 earnings release
IPL media rights: Did simultaneous e-auctions help BCCI get a better value?
According to people in the know, the simultaneous e-auction ensured that each of the players put their entire purse on the table before they pulled out
We are proud to be deepening our association with IPL: Nita Ambani
Reliance-backed Viacom18 recently acquired the rights to digitally stream Indian Premier League matches in the Indian sub-continent
IPL e-auction: Disney Star bags TV rights, Viacom18 digital
BCCI is yet to make an official announcement on winners of Package A and B rights
Will IPL media rights bid surpass the Rs 50,000-crore magic figure?
On Day 1 of the auction yesterday, the bid reached Rs 43,050 crore-Rs 21,090 crore for TV & Rs 17,760 crore for digital-for the Indian sub-continent
Sports18 Khel on DD FreeDish: Viacom18 testing the waters before IPL bid?
Experts feel launching the channel on the FTA platform may be a tactical move by the network to initiate a dialogue with advertisers
Uday Shankar & Lupa Systems’ Bodhi Tree to invest Rs 13500 cr in Viacom18
The partnership is set to form one of the largest TV and digital streaming companies in the country
Disney+ Hotstar appoints Nishant Tandon as AVP-Growth
Tandon was earlier with Viacom18 Media
Mondelez India unveils Valentine's Day celebration song with Viacom18 & Wavemaker India
The ‘Single Single’ song, created as a brand solution content for Cadbury 5 Star, will debut exclusively on Viacom18’s social media handles
NTO 2.0: IndiaCast unveils revised bouquet offerings, prices sports channel at Rs 12
As per the revised RIO, Viacom18's sports channels, tentatively named Sports18 and Sports18 HD, have been priced at Rs 9.6 for the operators
We have a problem of ad inventory shortage, but it's a good problem to have: Mahesh Shetty
Shetty, Head – Network Sales, Viacom18, talks about the advertising demand, categories that are driving this demand, and Viacom18's strategy to make the most out of this favourable situation
Viacom18 appoints Vipul Nagar as Business Head - Colors Gujarati
Prior to joining Viacom18, Nagar has led teams at Radio Mirchi, Dcube and EAI Education
Star Sports' Anil Jayaraj set to join Reliance-backed Viacom18 as head of sports biz
Jayaraj will step into the new role on 16th September
After IBF, more broadcasters file petitions against Bombay HC order on NTO 2.0 in SC
Star-Disney India and SPNI have filed petitions challenging Bombay HC order in the New Tariff Order matter on Wednesday. ZEEL & Viacom18 are expected to move the apex court today
Maharashtra Cyber Cell nabs Thop TV founder for streaming content illegally
The arrest was made following a complaint by Viacom 18 Media along with another broadcaster to the Maharashtra Cyber Cell
How will launching Bigg Boss on Voot help Viacom18?
Industry experts see this as a great strategic step that will help the broadcaster increase the reach of the show and drive subscription revenues for the OTT platform
HUL and Mindshare take big honours at e4m Health Marcom Awards
Other eminent wins include Times Network, Future Generali, Viacom18 Media, Teamwork Communications Group & Abott Heathcare Pvt. Ltd
ZEEL denies any potential merger deal with Viacom18
A business daily had reported that ZEEL and Viacom18 are in initial talks for a potential merger that could create a large media firm
COLORS Gujarati launched in the UK
The channel has been made available to Sky subscribers from June 1
DD Free Dish continues to rise with an estimated 40 mn subscribers: FICCI-EY report
Star India, Viacom18 Media, Zee Entertainment Enterprises, and Sony Pictures Networks India made a comeback on DD Free Dish during 2020 to capitalise on advertising revenues
Post lockdown, appetite for content has gone up across the board: Ravish Kumar
In a conversation with e4m, Ravish Kumar, Head- Regional Entertainment (Kannada and Marathi Cluster), Viacom18, talks about current consumption trends emerging in Marathi and Kannada markets
This Women’s Day #ChooseToChallenge say Taapsee Pannu and Mithali Raj
In this women’s day special video, Taapsee and Mithali are encouraging women from all walks of life to stand up, challenge the norm and take charge of their own stories
Colors’ new fiction show ‘Bawara Dil’ premieres on February 22
An adaptation of ongoing Colors Marathi's Jeev Zala Yeda Pisa, this show brings together exceptionally strong characters, outstanding chemistry and an extremely interesting storyline
We had our viewers and advertisers back by Q3: Nina Elavia Jaipuria
Jaipuria, Head- Hindi Mass Entertainment & Kids TV Network, Viacom18, talks about the industry making a comeback in Q3 with a bang after the pandemic disrupted first two quarters, and more
Curating content became the most important learning curve for broadcasters
Guest Column: Ravish Kumar, Business Head- Regional Entertainment (Kannada and Marathi Clusters), Viacom18, says that one key lesson that the pandemic taught the sector was to become resilient
Peppa Pig named as Save The Children Child Ambassador
Hasbro, eOne and Viacom18 to plan a series of initiatives to emphasize on Right to Play as fundamental to the health and well-being of children
MTV India celebrates a DIY Diwali this year
The campaign film wants to inspire people to explore their inner 'creative gurus'
Viacom18 appoints Rajesh Iyer to lead Colors Bangla, Odia, Tamil, Gujarati
Iyer is no stranger to Viacom18, having served the organisation for 6 years when he led the marketing portfolio of the network’s flagship GEC Colors
‘There’s no show like Bigg Boss in terms of brand engagement & integration’
Mahesh Shetty, Head, Network Sales, Viacom18, says 60% of the inventory will be sold by the time Bigg Boss 14 goes on air and that the network was not looking at dropping ad rates for the show
SPN, Viacom18 merger deal likely to be sealed in September third week
SPN, as per sources, will have majority stake in the merged entity holding anywhere between 51% and 55% stake
COLORS Marathi to air new episodes of top shows in July
The channel will present fresh episodes of its existing shows Raja Ranichi Ga Jodi, Balumamachya Navana Changbhala, Jeev ZalaYeda Pisa, Swamini, Sukhachya Sarini Hye Maan Baware, etc.
Big networks make a comeback on DD Free Dish
After pulling out of DD Free Dish in February 2019, four major broadcasters are back on the platform after bidding for MPEG-2 slots
Spike in viewership doesn't translate into growth in ad revenue for kids genre
Though the kids' broadcasters were already preparing for the summer content line up, the early planning since the beginning of the year has helped them to function smoothly
Viacom18 launches #DilSeSalaam to applaud India’s DTH & Cable TV operators
Actors Bharati Singh, Avika Gor, Rannvijay Singha, Gaelyn Mendonca, Meera Deosthale, Nimrit Kaur Ahluwalia, Smita Bansal have joined the campaign to express their gratitude
How communicators are helping to curb fake news during COVID-19
Experts feel communicators come armed with the best mix of skills to assess, assimilate & amplify messages coming from business and function heads to help curb fake news
Voot Select to be among top SVoD platforms in the country: Sudhanshu Vats
Sudhanshu Vats, Group CEO & MD, Viacom18, shares more on the digital first strategy and entering the OTT market
Need to bring diversity at workplace to benefit organisations: Sonia Huria, Viacom18
Huria, Head Corporate Marketing, Communication and Sustainability at Viacom18 says women should not be sorry to bring in a fresh perspective to the table
Brands are not built on advertising alone, say marketing experts
At the Pitch CMO Summit in Mumbai, marketing experts discussed how evergreen brands can continue to remain relevant
With 10.5mn impressions, Bigg Boss 13 finale highest-rated episode in non-fiction category
According to BARC data for Week 7, Colors continues to dominate the Hindi GEC in Urban markets and Hindi+Rural markets in pay platforms
Viacom18 unites cricket & cinema for Unacademy Road Safety World Series
A series of engaging content and promotions have been designed by COLORS Cineplex across 60 network and non-network channels
NTO & economic slump weigh down Q3 revenue for broadcasters
According to industry experts, the weak quarter was due to a dip in advertising revenue; channels withdrawing from Free Dish also blamed
Going local, thinking global is now the code of new-age cool: MTV Insights Studio study
Titled MTV Mera Bharat Amazeballs, the study focuses on the changing mindsets of Indian youth who aim to make India great again