apps
Reports suggest that MeitY would soon take action against these offshore gaming platforms
e4m Staff Aug 22, 2024 1:26 PM
The company claims that over 200,000 Indian developers using Google Play, adhere to its policies
Given the substantial number of users actively engaging with these platforms, they have become a significant and intriguing space for advertisers to connect with their audience, say experts
Shantanu David Jan 30, 2024 8:39 AM
Indus, the first Indian App store, is set to go live in the next two to three months
On Nov 30, ABPLIVE Apps witnessed 2.7 million screen views and 15.5 screen views per user, the network said
e4m Staff Dec 2, 2023 10:29 AM
The store promises zero platform fees and no commission on in-app purchases as opposed to Google, which levies 15-30%
e4m Staff Sep 25, 2023 9:07 AM
While some industry watchers say Indian short video platforms may have lost their charm among advertisers with some reevaluating investments, others opine the future is still promising for the apps
Nilanjana Basu Aug 31, 2023 8:15 AM
As recession and new RBI norms bring uncertainties for the Buy-Now-Pay-Later industry, experts discuss what could change in terms of marketing and how the sector can make best use of advertising tools
Nilanjana Basu Feb 13, 2023 8:53 AM
Experts opine that with super-apps, advertisers can get integrated opportunities and better performance visibility and they can be a one-stop solution for their customers
Shantanu David May 5, 2022 8:29 AM
This is a subscription service that includes 1000+ titles across 41 categories from developers across 59 countries, including India
exchange4media Staff Mar 1, 2022 3:43 PM
The ban is due to the apps posing a threat to national security, say media reports
exchange4media Staff Feb 14, 2022 10:50 AM
The report also highlighted that the users in India spent 4.7 average hours per day on mobile in 2021 compared to 4.5 hours in 2020 and 3.7 hours in 2019
exchange4media Staff Jan 15, 2022 10:32 AM
The MeitY had earlier blocked 224 mobile apps under the provisions of section 69A of the Information Technology Act, 2000
exchange4media Staff Dec 17, 2021 8:36 AM
Shopping app installs on India’s app stores reached over 80 mn in July 2021 with Meesho contributing to more than 12 million installs
exchange4media Staff Nov 8, 2021 2:34 PM
At Screenage 2021, Vipul Chawla, President, Pizza Hut International (Yum Brands), shares his thoughts about improving the mobile app experience by putting the customer at the heart of the product
exchange4media Staff Oct 26, 2021 8:49 AM
Appsumer is a performance insights platform for mobile app advertisers
exchange4media Staff Oct 13, 2021 2:55 PM
The rule prevented media companies to bypass in-app payment commissions to Apple Store
exchange4media Staff Sep 2, 2021 12:12 PM
Adavi, the VP of Monetization, Strategy and Partnerships at VerSe Innovation, spoke about creating opportunities for users, creators and brands on the Josh app
exchange4media Staff Aug 2, 2021 1:57 PM
They must focus on extensive content marketing and invest in customising their platforms to attract the flock of new-age investors, suggest industry experts
Mansi Sharma Jul 27, 2021 8:02 AM
Chiu will report to Ronen Mense, President and Managing Director, AppsFlyer APAC
exchange4media Staff Jul 21, 2021 3:33 PM
With the latest round of funding, the company has raised $140 million in the last one year from investors, including Addition, Tiger Global, SIG, A91 and Tanglin Venture Partners
exchange4media Staff Jul 15, 2021 4:50 PM
Using body extraction, the users can place themselves in whimsical scenarios and play around with sizes and proportions for a fresh and novel creative process and experience
exchange4media Staff Jul 9, 2021 6:30 PM
The report says that the app relayed data to servers in Honk Kong, Moscow, US and Mumbai
exchange4media Staff Jun 24, 2021 12:00 PM
The move will allow brands to get discovered, engage with customers, build a following, sell products and manage profiles
exchange4media Staff Jun 15, 2021 1:55 PM
The cricketer will be sharing exclusive content from his cricket tours, thrilling action moments from the dressing room, and fun banter on the app
exchange4media Staff Jun 14, 2021 6:28 PM
Changa has recently introduced a slew of AR (Augmented Reality) filters, video editing functionalities and face mask stickers
exchange4media Staff Jun 14, 2021 3:41 PM
With the launch, Zee Digital joins the league of global tech giants like Facebook, Twitter, Alibaba, Uber, LinkedIn
exchange4media Staff Apr 26, 2021 12:37 PM
Kohli’s posts on MX TakaTak will offer his fans insight into the candid moments from his life
exchange4media Staff Apr 24, 2021 8:22 AM
The singer's association with the app will last till the end of the year
exchange4media Staff Apr 20, 2021 12:41 PM
The partnership will allow the short video app to use feature Koinage's music library on the platform
exchange4media Staff Apr 12, 2021 2:09 PM
Chingari has become the first short video app globally to make short videos shoppable via AI/ML
exchange4media Staff Feb 18, 2021 8:47 AM
According to App Annie, the top 10 list is based on worldwide combined iOS App Store and Google Play games downloads estimates from App Annie Intelligence for 2020
exchange4media Staff Feb 5, 2021 4:52 PM
The latest survey by LocalCircles also indicates that while 55% of citizens have downloaded alternate apps, 21% of citizens are actively using them
exchange4media Staff Jan 29, 2021 12:32 PM
TikTok CEO Vanessa Pappas and VP of Global Business Blake Chandlee informed that the downsizing will be carried out with immediate effect
exchange4media Staff Jan 27, 2021 12:39 PM
The report further stated that $143 billion was spent on the app stores globally, which is a 20% YoY growth over 2019
Javed Farooqui Jan 15, 2021 8:32 AM
Through Family Sharing, up to six family members can share subscriptions to Apple TV channels using just their own Apple ID and password on their own devices
exchange4media Staff Dec 23, 2020 11:43 AM
The dramatic growth that digital healthcare apps have seen during the pandemic has made them an important and rapidly emerging category of advertisers this year
Anjana Naskar Dec 10, 2020 5:06 PM
Lokal has more than 50 lakhs non-English speaking users from across the states of Andhra Pradesh, Telangana & Tamil Nadu
exchange4media Staff Dec 5, 2020 4:00 PM
Alibaba Workbench, AliExpress, Alipay Cashier, CamCard and WeDate in the list
exchange4media Staff Nov 24, 2020 6:18 PM
The group apprised the commission about Google Play Store imposing the billing system on Indian developers and charging 30% commission on the sale of digital goods and services through the platform
exchange4media Staff Oct 12, 2020 9:46 AM
The functionalities have been conceptualized and tailored to meet the requirements and desires of India’s pool of young video creators
exchange4media Staff Oct 7, 2020 1:58 PM
Paytm has created the digital infrastructure to enable small developers and businesses to set up low-cost, quick-to-build mini-apps which can be built using HTML and javascript technologies
exchange4media Staff Oct 5, 2020 2:32 PM
In 2020, the hospitality chain witnessed 32 app installs per minute
exchange4media Staff Sep 23, 2020 4:36 PM
The YouTube homepage now features a row for short videos, which can be swiped vertically from one video to the next
exchange4media Staff Sep 15, 2020 10:33 AM
The platform has already onboarded more than 200 famous content creators, including Faisal (Faisu) Shaikh and Sameeksha Sud
exchange4media Staff Sep 9, 2020 4:14 PM
Using the app, people can now apply for a job by submitting their resume and even avail of exciting deals
exchange4media Staff Sep 7, 2020 12:16 PM
As per the Global Mobile Consumer Trends Report 2020, India also leads the global average in gaming and fitness apps downloads
Dipali Banka Sep 4, 2020 1:37 PM
Guest Column: Vigyan Verma, Founder, The Bottom Line (Brand Impact Solutions) writes on the TikTok ban and how it has affected the short video app category
Vigyan Verma Aug 13, 2020 5:00 PM
If the deal is finalised, Microsoft will own and operate the video-sharing app in the US, Canada, Australia and New Zealand
exchange4media Staff Aug 3, 2020 9:08 AM
The newly-banned apps include Tiktok Lite, Helo Lite, SHAREit Lite, BIGO LIVE Lite and VFY Lite
exchange4media Staff Jul 28, 2020 9:00 AM
