brand-communication
Minhaz Fatima joins MyMuse after leading the brand, social and creative vertical at Fi
For brands positioned around sustainability, this is a specialised practice to design communication strategy, including creatives, web assets, social media presence and performance
NATIVE CONTENT Oct 20, 2023 4:46 PM
The mandate spans strategic counsel, media relations and integrated campaign management
exchange4media Staff Jul 27, 2022 11:39 AM
At the recently held IPRCCC, a panel of industry experts discussed ‘how the ‘confluence of media is shaping and changing the narrative’
exchange4media Staff Apr 13, 2022 2:06 PM
In today’s edition of ‘Women Achievers 2022’ series, Sinha, Founder & MD, Kommune Brand Communications, talks about the challenges she faced as an entrepreneur and more
Shrabasti Mallik Mar 28, 2022 1:46 PM
At e4m PR and Corp Comm 40 under 40 Summit 2021, Akanksha Jain, Garima Sharma Nijhawan, and Priyanka Serrao discussed the role of PR in purposed-based communication for social change
exchange4media Staff Dec 16, 2021 11:44 AM
The grand jury assessed the nominations on several criteria, including leadership skills, accomplishments, future potential and proven contribution to the industry
exchange4media Staff Apr 26, 2021 1:00 PM
Guest Column: Atul Sharma, Managing Director, Ruder Finn India, highlights the importance of leveraging sophisticated technologies like AI, Voice and Deep Data to ride the next digital wave
Atul Sharma Feb 11, 2021 8:58 AM
e4m speaks to Umashan Naidoo, Head - Customer & Beauty, Westside - Trent Ltd., as part of ‘Moments Made By Marketing’ series powered by Salesforce
Simran Sabherwal Dec 22, 2020 9:00 AM
Natarajan will also be supporting brand awareness for Sotheby’s International Realty’s ‘Keystone’ program, in India
exchange4media Staff Nov 18, 2020 6:35 PM
Previously, Raj has led brand communications for Zeta, Flock, IBM Labs (India/South Asia), as well as managed reputation for brands like Nike, Procam, Speedo, Philips R&D, etc.
exchange4media Staff Aug 4, 2020 11:36 AM
Marketing & advertising leaders discussed ideas and novel concepts on the second day of #MediaNext 2020 which focussed on Digital Advertising & Brand Communication
exchange4media Staff Jun 3, 2020 7:27 PM
Guest Column: Mohit Joshi, MD - India, Havas Media Group, illustrates with examples of campaigns done for Swiggy & Tata Trucks, how agencies can offer real business solutions to brands in these times
Mohit Joshi May 27, 2020 8:39 AM
In today's 'Beating All Odds', Chetan Mahajan, Founder & CEO of The Mavericks, speaks to Naziya Alvi Rahman, Editor of exchange4media
Naziya Alvi Rahman May 11, 2020 8:46 AM
Roshan Abbas, Co-Founder-Kommune, MD-Geometry Encompass, and Brian Tellis, Co-Founder & Group CEO, Fountainhead, MKTG discuss how Experiential will shape up in this zero-touch world
exchange4media Staff May 9, 2020 10:36 AM
Guest Column: Sapna Arora, CMO of OLX India, says brands should weigh every piece of communication they undertake & evaluate its necessity during times of crisis
Sapna Arora Apr 28, 2020 8:46 AM
The 19-point checklist helps ad agencies deliver creatives that are not only impressive but also sensible and empathetic towards the consumers during the pandemic
exchange4media Staff Apr 18, 2020 10:34 AM
Experts weigh in on the digital approach during the time of COVID-19, and believe that management of social media channels is of utmost priority during the lockdown
Nafisa Shaheen Apr 13, 2020 9:19 AM
Runway Square’s Charu Gaur puts down a few branded content and collaborations guidelines for brands and influencers
Charu Gaur Apr 8, 2020 4:57 PM
Ruby Sinha, Founder & Managing Director, Kommune Brand Communications, shares her views on gender inclusivity in the PR industry, the role of men in the corporate world, pay gaps and more
Nafisa Shaheen Mar 17, 2020 8:39 AM
The agency will be responsible for planning, managing, and supporting all PR-related activities for POGO in India
exchange4media Staff Feb 6, 2020 3:13 PM
