Asad Ayaz assumes this new role after eight years as President of Marketing for The Walt Disney Studios, and leading marketing for Disney+
Before this promotion, Shreyas Mehrotra served as Marketing Head at Airtel Business
News broadcasters are looking at live events as brand extensions rather than immediate P&L drivers, offering visibility, audience engagement and cross-platform value, share experts
Amitabh Agnihotri will be launching a new media venture
Disney+ unveils its festive campaign and new creative platform, ‘A lifetime of great stories’, created by creative agency of record VCCP.
Star India had contributed $84 million to the segment in the same quarter last year, and its absence this year also pushed international operating income down to $(33) million from $52 million
Farewell to the legend who found stories in every brand — from Asian Paints to Fevicol, Piyush Pandey was truly the heart of Indian advertising
Industry leaders share their optimism about the transformative potential of the merger, highlighting its ability to redefine India’s media landscape
The cost of the readership survey is expected to be higher than the approximately Rs 20 crore spent in 2019; final amount to be determined once bids are solicited
Piyush Pandey was Executive Editor (Output); this was his third stint with the channel
In this role, Del Pozzo will lead Hershey's next phase of growth in the US with a portfolio of brands including Hershey's, Reese's and Jolly Rancher
Dentsu leaders Anita Kotwani, Amanda Morrissey, Shenda Loughnane and Prerna Mehrotra spoke to e4m on new accounts, plans for India, the process of rebuilding and much more
Guest Column: Anup Chandrasekharan, COO - Regional Content, IN10 Media, shares his hopes and concerns as the Star India-Viacom18 merger takes shape
Prior to this, Ashok Suvarna was with Aditya Birla Sun Life Insurance as Chief Distribution Officer
The platform has asked Rs 1.75 crore for co-powered sponsorship and Rs 1 crore for associate sponsorship
The Mumbai bench of the NCLT has noted that the scheme appears 'fair and reasonable' with no violations of any provisions of law or public policy
The merger, however, could be an opportunity for advertisers as the sheer reach and diversity of the new entity mean they can now connect with audiences on a larger scale, across multiple platforms
Shaleen Ashdhir was earlier with Disney Star
During Reliance Industries’ 47th AGM, Ambani also said Firstpost has become a definitive global news destination from India
Speaking at Reliance Industries AGM, Mukesh Ambani said the new entity will combine content creation with digital streaming to cater to every consumer's taste
While the CCI's conditional approval is a major milestone, the merger may still encounter further legal and regulatory hurdles over concerns of harming competition, say experts
After months of uncertainty, the CIC finally approved the $8.5 billion merger between Reliance and Walt Disney on Wednesday
The green light from the CCI comes with a caveat: the companies must comply with certain voluntary modifications to address potential competition concerns
Millennials are predicted to lead the charge with women shoppers increasing their budgets by 70% over the previous year
According to sources, the co-presenting sponsorship is priced at Rs 7-8 crore, and the associate sponsorship is being offered for Rs 3-5 crore
Abhiishekk Raj Pandey’s career stint includes roles at Mamaearth, Purplle, Nykaa and Colorbar
At Pitch CMO Summit, Ajit Varghese, Head of Network Advertising Sales at Disney Star, spoke about how professionally generated content (PGC) powers brands
Rohan Jaitley is currently president of the Delhi and District Cricket Association
Using outdoor campaigns to go viral has become a powerful tool for brands to expand their reach and spark meaningful conversations with their audience, say experts
These annual scholarships aim to support and nurture young and emerging Urdu journalists
While some media reports have stated that the contract is non-negotiable, experts suggest feasibility of Star India’s request to renegotiate the media rights deal depends on specific terms and clauses
The CCI might require the sale of some cricketing rights as a condition for approving the $8.5 billion media merger, experts from legal fraternity told e4m
MRUC India is currently working on to finalise the survey methodology and cost-sharing formula for publishers
The Premier League began on August 17
Alin Choubey has earlier worked with agencies like Foxy Moron, Chimp&z Inc., and Herald Digital
The move may expedite CCI nod for the merger and also have a low impact on revenue, said a news report quoting media agency officials
A detailed dialogue with CCI is crucial to move ahead say legal experts who believe that the antitrust regulator may ask for more meaningful divestiture if it allows the combination to go ahead
The decision has drawn criticism due to potential impacts on public health and the vulnerability of young audiences to targeted marketing
According to a media report, the main concern for the CCI appears to be the control over cricket broadcasting rights, which could potentially lead to issues with pricing and market dominance
Past winners include Sir David Attenborough, Jimmy Stewart, Mardy Murie, Alan Root, Roy Disney and Dr Jane Goodall.
While total income from IPL 2023 rose 78% YoY to Rs 11,769 crore, expenditure increased 66% to Rs 6,648 crore, said a news report
GreyMatters Communications & Consulting has marked 14 years in the PR industry with registration of trademark
Adam Smith joins Disney from YouTube where he was as Vice President, Product Management, leading Music and Premium, and Subscriptions and Commerce since 2016
Sen has worked with organizations such as Sterlite Power, Alstom and GE
Andrew Robertson, who has served as President and CEO since May 2004, will become Chairman on October 1
At e4m’s 40 under 40 Journalism Conference, Rajiv Dubey, Head of Media at Dabur India spoke about the relevance of traditional media and the importance of doing everything on scale
As per media reports, both RIL and Disney are not keen on making changes to their cricket broadcast rights
The platform has put up 21 3D anamorphic billboards across Mumbai, Delhi and Bengaluru for the movie’s release
The store launch in Sulur takes their total number of outlets across the country to 56
During the earnings call, Walt Disney’s Chief Financial Officer Hugh Johnston said the company would lay out positive earnings from the India business consolidation once the merger deal is closed