Sonal Chhajerh and Pravin Sutar will continue reporting to Rajdeepak Das, Chief Creative Officer, Publicis Groupe, South Asia & Chairman Leo Burnett South Asia
Sandeep V Maudgal Iyer was previously the Associate Executive Creative Director at Leo Burnett Orchard
Leo Burnett picked a silver while Ogilvy picked a bronze
Campaigns for VML, Ogilvy India, Leo Burnett, DDB Mudra Group, Wieden+Kennedy, and McCann Worldgroup made the cut
Vikram Pandey and Sachin Kamble were earlier National Creative Directors
Anirban Roy most recently worked at Wieden & Kennedy where he served as Head of Strategy, India
Leo Burnett has been tasked with designing the brand architecture for the main brand – Birla Opus and driving the strategic, creative, and digital initiatives for their luxury and premium portfolio
Rajdeepak Das will also focus on elevating the Groupe’s creative agenda through the alchemy of technology and data for transformation of client businesses
Dhoni joins Lay’s as the brand ambassador with this campaign
Leo Burnett India wins Grand Prix & Digital Specialist Agency of The Year honour; FCB Group India wins Direct Specialist Agency of The Year and PR Specialist Agency of The Year titles
The 'Only In a Jeep' campaign has been conceptualised by Leo Burnett India.
Saxena will report to Chairman Dheeraj Sinha
The two brands have collaborated for a unique cashback offer
LB Regional will help brands create localized content to build relevance with national audiences
We bring you a roundup of the news that made headlines this past week
Created by Leo Burnett India, the campaign showcases the ease of shopping with Amazon India
The account will be handled by the agency’s Mumbai office
The ad film has been conceptualized by Leo Burnett
The campaign is created by Leo Burnett India
The brand campaign, conceptualised by Leo Burnett India, will consist of 3 films and will run across multiple digital platforms
Arvind Sharma was conferred with the 'AAAI Lifetime Achievement Award' for his outstanding contribution to the advertising industry across both the art and science of advertising
MPL Global Head of Communications Senjam Raj Sekhar walks us through the viral #FanBannJaaoge campaign crafted to drum up support for India's athletes
Mittu Torka and Bonnie Michael have been roped in as EVPs of Strategy in Mumbai. Ankit Singh has been elevated as EVP of Strategy in Delhi
Former ad executive Jena has worked with agencies like Lowe Lintas, Ogilvy & Leo Burnett in the past
Kumar joins from Aditya Birla Capital
The account will be handled by the agency’s Mumbai office
Kainaz Karmakar, Harshad Rajadhyaksha, Josy Paul, Ramanuj Shastry, Santosh Padhi, Rajdeepak Das and Senthil Kumar will deliberate on cracking the Cannes code
The agency has nominated its work for P&G Whisper, ACKO and Shaadi.com to the Lions this year
Industry experts say that the extent of economic loss during the ongoing wave will primarily depend on how fast the chain of infections can be broken
Industry watchers note that the suspension of IPL will have a huge impact on ad revenues with brands having to pull back campaigns and the overall market sentiment getting affected
The account was won following a multi-agency pitch and will be handled by the agency’s New Delhi office
The campaign will be promoted across multi-media platforms with focus on Television, Digital, DTH, and OOH
Developed by Leo Burnett, this campaign is a delightful showcase of the myriad ways in which Indians have welcomed PhonePe into their lives and onto their phones
The account will be handled by the agency's New Delhi office
From fast-tracking digital transformation to accelerating increased collaboration across teams through virtual working, ad world reflects on how Covid transformed the industry
The campaign, conceptualized by Leo Burnett India, asks customers to share simple messages of appreciation on social media
The campaign ‘Karo India Forward, Karo Gaadi Forward’ has been conceptualised by Leo Burnett
The campaign has been created and conceptualised by Leo Burnett India
Pandey, the National Creative Director of Leo Burnett India, speaks about the evolution of creative concepting and ad production as the industry continues to work from home
Rachh will provide leadership to multiple business groups in the Mumbai office and report to Dheeraj Sinha, Managing Director & Chief Strategy Officer, Leo Burnett, South Asia
The campaign has been conceptualised and created by Leo Burnett India
In today's edition of e4m Creative Zone, we speak to Arjuna Gaur, ECD, Leo Burnett India, on creating through constraints, client-spending and more
Dheeraj Sinha, MD of Leo Burnett India, signalled the importance of a sense of action orientation to sail smoothly through the rocky road ahead
Starcom will manage strategy as well as media planning & buying, while Digitas will provide a suite of digital marketing services for Cholayil brands
The Leo Burnett campaign focuses on strengthening the conversation in the language of the new-age automotive enthusiasts, one of them being Kohli himself
The account will be handled by Leo Burnett India’s New Delhi team
Ashima Mehra joins as Senior Vice President, Maninder Bali joins as Senior Vice President and Sarina Baretto has been appointed as Vice President
Varma, in conversation with e4m, recounted his 17-year-old journey with Publicis and opened up on setting a platform-specialist agency, its pricing strategy, talent and more
Hinduja has been with the group for more than 14 years and in his current role was as COO West for Leo Burnett India