Vserv AudiencePro platform delivers 5x CTR on Meta and achieves unduplicated reach across multiple channels for the Bajaj Almond Drops Serum launch campaign
We caught up with the Worldwide Chief Strategy Officer of PHD at Cannes Lions. Watch him talk about metaverse, ‘creative effectiveness’ and the works that caught his eye this year
This initiative has come as a real vaccine for the outdoor media which witnessed one of the worst periods during 2020, said Mukesh Gupta, Chairman, PHD Chamber of Commerce & Industry
In a webinar organised by PHD Chamber of Commerce and Industry, Vikram Sahay, Joint Secretary (P&A), Ministry of Information and Broadcasting, GOI, also spoke about regulating OTT content