reckitt
#TheBetterWayToWax is a 360-degree marketing campaign across digital and television that aims to highlight the superiority of Veet Wax Strips
Ravi Bhatnagar, Director External Affairs and Partnerships (SOA), Reckitt delivered a special Address at e4m Do Good Conference
e4m Staff Jun 13, 2024 4:06 PM
Kalyan Undinty joins Mindshare from Reckitt where worked for 8 years, scaling up the company's ecomm business
e4m Staff May 21, 2024 12:44 PM
Kanika Kalra was most recently associated with McKinsey & Company as Partner
e4m Staff May 16, 2024 3:37 PM
At the exclusive roundtable, experts will share insights on the theme ‘How to Leverage the Power of Screen’
e4m Staff Sep 27, 2023 7:52 AM
Gandhi recently stepped down as Reckitt's Regional Marketing Director, Health & Nutrition, South Asia
exchange4media Staff Sep 1, 2023 10:43 AM
Gandhi was Regional Marketing Director, Health & Nutrition, South Asia with the company for over two years
exchange4media Staff Aug 30, 2023 11:05 AM
12 Flags India Consumer Fund will work with consumer-focused businesses to ensure early growth
exchange4media Staff Aug 18, 2023 9:11 AM
The media agency will lead the mandate for Reckitt’s brands across health, hygiene and nutrition portfolios
exchange4media Staff Jun 1, 2023 11:52 AM
The account, estimated to be worth Rs 1600 crore, was earlier with dentsu
Naziya Alvi Rahman May 31, 2023 6:33 PM
As per sources, the brand has shortlisted Wavemaker and Initiative
exchange4media Staff May 31, 2023 2:41 PM
A single-judge bench reiterated its previous stand, stating that a false ad campaign could cause damage to Reckitt's reputation without affecting HUL
exchange4media Staff Apr 17, 2023 11:30 AM
Mortein initiated an experiment to imitate a mosquito attack on the screen in the PVR theatre with an added audio effect that was heard as buzzing
exchange4media Staff Mar 21, 2023 12:56 PM
As per TAM AdEx - Rewinding Y 2022 for Television Advertising report, over 14200 brands advertised on TV in 2022
Marketing experts give us their two cents about comparative advertising versus product disparagement in light of the Domex vs Harpic war
Medha Jha Nov 22, 2022 4:23 PM
He was previously the India lead, Strategic Partnerships at the organisation
exchange4media Staff Nov 11, 2022 3:36 PM
Previously, Khetan was with Reckitt where he last served as VP (marketing)
exchange4media Staff Oct 31, 2022 7:51 AM
Khetan moves on after spending over 12 years with Reckitt
exchange4media Staff Oct 17, 2022 10:04 AM
The court was hearing an appeal by Reckitt Benckiser challenging an order against its plea for restraining HUL’s TV commercial for Domex
exchange4media Staff Sep 28, 2022 12:04 PM
The campaign aims to elevate Reckitt’s commitment to improving hygiene and sustainability in the ASEAN region
exchange4media Staff Aug 11, 2022 11:58 AM
dentsu X has been handing offline media mandate for Reckitt India since 2020
exchange4media Staff Mar 11, 2022 11:37 AM
Harpic Power Plus 10x Max Clean emerged as the leading brand this week
exchange4media Staff Jan 21, 2022 8:45 AM
As per the report, GEC overtook News as the most popular channel genre in terms of advertising in the year 2021
exchange4media Staff Jan 19, 2022 9:02 AM
As per TAM AdEx data, Reckitt Benckiser emerged as the top advertiser in the news genre during the last 10 months of 2021
exchange4media Staff Jan 19, 2022 8:39 AM
The mandate cements the five-year-old ongoing relationship between the companies that witnessed positive business results year-on-year
exchange4media Staff Jan 5, 2022 9:16 AM
Pillai, Reckitt’s Regional Marketing Director - Hygiene for South Asia, shared how the brand is finding constancy in variability
exchange4media Staff Dec 17, 2021 12:12 PM
Ecom-Online Shopping, Chocolates, and Tea were the new entrants among the top ten categories
exchange4media Staff Oct 29, 2021 8:31 AM
Dettol Banega Swasth India’s campaign ambassador Amitabh Bachchan engaged with national winners of ‘WhiteHat Jr Swasth Bharat Tech Champs’
exchange4media Staff Oct 5, 2021 5:22 PM
The company also aims to transform primary schools in India through its Dettol Hygiene Curriculum program
exchange4media Staff Oct 4, 2021 2:20 PM
The two films for each of the brand's variants have been conceptualised by McCann Worldgroup and produced by Little Lamb Films
exchange4media Staff Sep 25, 2021 8:53 AM
The 360-degree campaign has been conceptualised by Havas Creative
exchange4media Staff Sep 6, 2021 1:21 PM
With this partnership, Reckitt will engage with 2 billion people through its programmes, partnerships, and campaigns
exchange4media Staff Aug 27, 2021 12:30 PM
Marico, Ponds India and Lakme Lever entered the top ten list this week
exchange4media Staff Aug 13, 2021 8:06 AM
Actors Divyanka Tripathi and Revathy headline the Reckitt versus HUL ads in Hindi and Tamil respectively
exchange4media Staff Jul 26, 2021 10:59 AM
The top ten brands' list witnessed new entries including Thums Up, Veet Cold Wax Strip and Delhi Skill & Entrepreneurship Univer-GV
exchange4media Staff Jul 23, 2021 8:40 AM
The report says that over 3,000 exclusive advertisers and 5,000 exclusive brands advertised during Jan-Jun'21 compared to Jan-Jun'20
exchange4media Staff Jul 20, 2021 9:12 AM
Previously, Joshi was the Head of Marketing– Global Expansion Markets, Reckitt, Singapore
exchange4media Staff Jun 28, 2021 1:23 PM
Jain, who was heading the Health vertical since 2017, has been promoted as Senior VP, South Asia
exchange4media Staff Jun 23, 2021 10:54 AM
The programme directed towards the northeastern Indian youth aims to promote the core principles of inclusion, awareness, consent, awareness and protection
exchange4media Staff Jun 13, 2021 4:00 PM
The brand has replaced its iconic logo with faces of Covid-warriors on four million packs
Mansi Sharma Jun 11, 2021 8:56 AM
The top ten list saw a new entrant this week — Google; Dettol products led on the brands' side
exchange4media Staff Jun 11, 2021 8:29 AM
Dettol pays tribute to the numerous unsung protectors of the Covid pandemic in its new campaign #DettolSalutes
exchange4media Staff Jun 7, 2021 6:43 PM
Eight out of ten brands belong to Reckitt whereas Amazon Prime Video and Byju’s Learning App are two non- Reckitt brands featured in the list
exchange4media Staff Jun 4, 2021 11:45 AM
As per the weekly data, Reckitt India and Dettol Toilet Soap continued to lead the advertisers and the brands lists respectively, this week
exchange4media Staff May 28, 2021 8:32 AM
Reckitt's Dettol Toilet Soaps and Lizol took the top two spots on the list of top brands this week
exchange4media Staff May 21, 2021 8:34 AM
As per weekly data, Dettol Toilet Soaps secured the top spot whereas Lizol stood at second position on the top ten brands' list
exchange4media Staff May 17, 2021 8:33 AM
