srk
SRK Myntra?blur=25

The actor will be seen in Myntra’s ‘Trend IRL’ (trend is real life) campaign

e4m Staff Jun 14, 2024 3:30 PM

Castrol?blur=25

The campaign announces the launch of a new range within the Castrol EDGE line

e4m Staff Jun 10, 2024 12:21 PM

Sunfeast?blur=25

The film is built on the insight that people often end their meals with sweets/desserts at home, but this practice is overlooked in lunchboxes

e4m Staff May 27, 2024 4:07 PM

Rungta Steel?blur=25

The film has SRK playing his popular character Raees, Alia Bhatt portraying Gangubai and Ranbir Kapoor in his Rockstar role

e4m Staff Feb 20, 2024 4:30 PM

CNN?blur=25

Many other celebrated personalities to join the award ceremony on 10th January in New Delhi

e4m Staff Jan 8, 2024 7:21 PM

India Today SRK Dunki?blur=25

The cross-promotional efforts will elevate the movie’s visibility and reinforce India Today’s position

e4m Staff Dec 21, 2023 2:26 PM

shah rukh khan birthday ads?blur=25

On King Khan's 58th birthday, we look his endorsement journey this year

e4m Staff Nov 2, 2023 8:37 AM

Aparna Tadikonda?blur=25

Aparna Tadikonda, EVP – South, Interactive Avenues, talks about the idea behind Sunfeast Dark Fantasy’s latest ad with Shah Rukh and its impact

Tanzila Shaikh Oct 25, 2023 9:00 AM

thums up?blur=25

The film, by Ogilvy, shows the constant tussle of opinions in our own mind about team India lifting the cup

e4m Staff Oct 9, 2023 4:03 PM

Rungta Steel onboards Shahrukh Khan for #EkdumSolid campaign?blur=25

This adds to the brand’s line-up of ambassadors - Alia Bhatt and Ranbir Kapoor

e4m Staff Sep 30, 2023 8:51 AM

Sunfeast?blur=25

This is a generative AI-powered campaign carried out along with IPG

e4m Staff Sep 20, 2023 1:59 PM

jawan?blur=25

Pathaan and the rising brand value of SRK have played a major role in building anticipation for Jawan, leading to a spike in brands who want to associate with the film, say experts

exchange4media Staff Sep 7, 2023 9:27 AM

Jawaan?blur=25

The association marks a strategic move to promote the company’s flagship brand Bondtite

exchange4media Staff Aug 30, 2023 12:24 PM

pathaan?blur=25

Fans of Shah Rukh Khan aimed to break the record for the most number of people performing the SRK pose simultaneously

exchange4media Staff Jun 13, 2023 9:38 PM

Thums up?blur=25

The cola brand has roped in Shahrukh Khan and Vijay Deverakonda for the new campaign ‘Toofan Glass Mein Nahin, Glass Se Peete Hain’

exchange4media Staff Mar 29, 2023 11:28 AM

Pathaan?blur=25

Ruchira Jain, Consumer Behavior & MR Expert, writes on what marketers and businesses can learn from the success of ‘Pathaan’

Ruchira Jain Feb 20, 2023 11:11 AM

83?blur=25

The ‘Pathaan’ duo practise the routine from Deepika’s recently launched skincare brand

exchange4media Staff Feb 10, 2023 4:29 PM

GCPL?blur=25

Somasree Bose Awasthi, Chief Marketing Officer, Godrej Consumer Products, spoke to e4m about the launch of ‘Godrej Magic Bodywash', and its rational and sustainable strategies

Kanchan Srivastava Jul 26, 2022 8:29 AM

cola?blur=25

With the average age of most of the celebs endorsing colas being in 50s, we ask experts why are the brands opting for senior stars over the younger ones

Mansi Sharma Mar 23, 2022 9:04 AM

srk?blur=25

Taking to his social media handles, SRK shared a poster of the project that has a picture of him showing thumbs-up

exchange4media Staff Mar 15, 2022 3:07 PM

SRK?blur=25

Industry experts say the Ogilvy India campaign is an indication of his versatility as an ambassador from the suave to the action-oriented persona

exchange4media Staff Feb 25, 2022 2:10 PM