Harit Nagpal, MD and CEO, Tata Play, told e4m that they are restructuring their channel bouquets by removing less-watched channels and adjusting monthly charges accordingly
At the Pitch CMO Summit 2024, held in Mumbai, Amrutha Nair, Disney Star’s Head of Entertainment, Ad Sales and Strategy, unveiled a new ad product in collaboration with DTH player, Tata Play
The digital campaign is designed to highlight the core proposition of Tata Play Binge – ease in the process of content discovery, reduce the hassle of multiple subscriptions, and more
Tata Play has launched a new campaign, featuring Kareena Kapoor and Saif Ali Khan in the Hindi-speaking markets, and Madhavan and Priyamani in the South
The broadcasting industry has been arguing that the allocation of frequencies in the 3300-3670 band to 5G services will lead to severe disruption of the satellite services for media & broadcast
Tata Play chief communications officer Anurag Kumar talks about the rationale behind the new brand identity and the expansion plans of the company going forward