Farah Khan has expanded her influence beyond cinema, building a thriving YouTube presence that demonstrates how consistency, collaboration, and platform ownership drive sustainable relevance
Generative AI lowers the cost of celebrity footage and opens up various creative possibilities but there is a need to establish clear guidelines to ensure ethical usage, caution industry observers
The column, which talks about Bollywood’s lacklustre show and what it needs to do to redeem itself from the crisis, was trending at No 3 for more than five hours on Friday
Guest Column: Markand Adhikari, the Chairman and Managing Director of SABGROUP, examines the real reason why Bollywood has been lagging behind and how it must raise the bar to deliver better content
Guest Column: Markand Adhikari, the Chairman and Managing Director of SABGROUP, examines the real reason why Bollywood has been lagging behind and how it must raise the bar to deliver better content
Dafydd Woodward, Global Managing Director, INCA, GroupM’s Influence and Content business, delivered the keynote address at the unveiling of the e4m-INCA Influencer Marketing Report 2022
Guest Column: Markand Adhikari, Chairman and Managing Director of SABGROUP, writes Bollywood is in a tight corner and a slew of OTT platforms are running the show
In today’s edition of e4m Pride of India Brands series, Meghna Ghai Puri, President of Whistling Woods International, shares her father’s vision, the institute’s journey, the road ahead & much more
Produced by MissMalini Productions and streaming on Voot, the show's line-up includes celebrity guests like Saif Ali Khan, Ananya Panday, Ali Fazal & Richa Chadha, and many more
Four Bollywood associations and 34 production houses filed a civil suit before the Delhi HC against TV news channels for their coverage of Sushant Singh Rajput's death
With India featuring among its top three markets, the photo and video editing platform is putting a great emphasis on the localisation of tools and content
Where some have drawn criticisms for being ignorant about the seriousness of the pandemic, celebs like Sonu Sood and Pat Cummins are being praised for doing their bit in the fight against coronavirus
Kickstarting with the premiere of Vin Diesel’s ‘Bloodshot’ across 12 ZEE channels in 10 languages, the multi-channel block has taken the Hollywood experience to the next level
Streaming from 15th April on discovery+, each week will feature Bollywood personalities Kareena Kapoor Khan, Malaika Arora, Karan Johar, Arjun Kapoor, and Pratik Gandhi