Netizens are praising a smartly executed OOH campaign that places billboards of the two brands strategically one above the other in a way that the messages read connected
Gen AI is enabling advertisers to craft more targeted and engaging campaigns, maximizing the impact of media investments, says industry
The #TareefonKaTyohar campaign is created by DDB Mudra
The campaign has been created in-house
The 'Coke-er Shaathe Roj, Pujo’r Mahabhoj' film is created by Ogilvy
The brand has launched the campaign in its key markets that resonates with the consumers
The film goes live on Hotstar through the ICC World Cup 2023 series
Harmeet Singh, VP of Marketing E-commerce & Product, Asia South, The Body Shop, talks about how the Spark a Change campaign furthers the Community Fair Trade initiative
Launches Festival of Dreams campaign with ad films for TV and digital media
The campaign encourages customers to place equal importance on self-care alongside that of loved ones
The brand has released a digital video created by DDB Mudra
The campaign encourages people to celebrate Diwali in person by meeting with their family and friends
The films highlight the reaction of people to Croma store offering them dandiya tickets to the top pandals aiming to make their dreams come
The ad campaign has been conceptualized by Kandid Kanvas & Social Cloud, and the production house is Bombay Film Company.
The ad films will be rendered in 7 languages on digital platforms and national and regional TV channels
From regional brand ambassadors to revamped online experience to shopping via WhatsApp, e-tailers are trying hard to connect with Bharat to drive next phase of growth
The festive campaign from Myntra will be amplified across TV, digital and social media
The campaign is conceptualized by Contract Advertising
The film, conceptualized & co-directed by Alok Pal, Creative Head (Films) at CNVRS8, showcases a range of products promoting the feeling of togetherness
The Rummy Utsav campaign, created by Grey Group, is live on online platforms
The campaign has been conceptualized by Simple Creative
The campaign has been conceptualised and executed by 21N78E Creative Labs
The campaign, conceptualized by Ogilvy Gurgaon, draws upon the age-old Diwali tradition of gifting and the challenge of finding the right gift for everyone
The ad features actor Aamir Khan in which he is shown advising a group of people not to burst firecrackers on the streets
The campaign has been executed by Laqshya Media Group
The digital film that celebrates ‘Onek Roop - Onek Energy’ of a mother has been launched nationally on YouTube
Here’s how the brand world celebrated the festivals with their campaigns and brand activations in 2021
The campaign, conceptualized by Brave New World, puts the spotlight on the joys of gifting and celebrating festive traditions with loved ones