Vishal Subharwal, CMO & Group Head – Strategy, HDFC Life, talks about the brand’s first regional multimedia campaign, association with Rishabh Pant, and the enduring relevance of ‘Sar Utha Ke Jiyo’
At the e4m BFSI Summit 2024, Ravi Santhanam of HDFC Bank detailed how digital transformation and data privacy are reshaping the direct-to-consumer banking landscape
HDFC Bank’s ‘Lulumelon EOSS’ campaign won a Silver at the Cannes Lions 2024
Ravi Santhanam, Group Head, Chief Marketing Officer & Head of Direct to Consumer Business at HDFC Bank, spoke to e4m on leveraging IPL to expand PayZapp’s reach
Wondrlab has created a humorous campaign for the brand
Guest Column: Ravi Santhanam, Group Head, Chief Marketing Officer and Head – Direct to Consumer Business, HDFC Bank, writes on embracing AI, influencer marketing and other trends
FCB Kinnect has conceptualised the bank's 'EOSS: End of Scam Sale' campaign
Ravi Santhanam, Group Head, CMO, HDFC Bank, engaged in a freewheeling chat with e4m Editor Naziya Alvi on the banking sector’s growth, challenges, customer expectations, trends and more
The CMO of HDFC Bank was speaking at the 10th-anniversary edition of Kantar BrandZ India event
The agency will lead communication solutions for the bank’s tech-first services
Ahmed has been associated with HDFC Bank for close to eight years.
Anuradha Menon of Lola Kutty fame will be the protagonist of this campaign
Prior to this, Chhibber was CEO at Madison PR
Banerjee’s next move remains unknown
The ad world came back to regular programming in the past fortnight with a series of product/service-centric ads
Through this initiative, the bank aims to increase awareness on the importance of keeping one's mouth shut to ensure the prevention of frauds
From expediting oxygen procurement to rolling out vaccines to their employees, here is how companies have been supporting India's fight against Covid
Jha moves on from HDFC Bank after a 14-year stint
The ‘Mooh Band Rakho’ campaign curated by Leo Burnett India aims to increase awareness about cyber frauds and the ways to prevent them
The likes of Policybazaar, HDFC Bank, Max Life Insurance and AMFI have been seen capitalising on the big-ticket property
The Chief Marketing Officer of HDFC Bank spoke to Naziya Alvi Rahman, Editor, exchange4media, on the festive season, influence of IPL and the pandemic-induced changes in consumer behaviour
Customers can avail of over 2,000 hyper-local offers through tie-ups with local merchants across semi-urban and rural locations
Includes deals on products, financial services and digital payments
With traditional media outlets experiencing a slump during the lockdown, experts believe digital has become the saving grace for marketers to keep their brand recall alive
Through the song, HDFC Bank shows solidarity and support to the nation by encouraging more people to donate to PM-CARES Fund
In this edition of 'Beating All Odds', Ravi Santhanam, Chief Marketing Officer, HDFC Bank, speaks to exchange4media Editor Naziya Alvi Rahman
The Leo Burnett India campaign is based on the outer grid of HDFC Bank’s logo; physical markers have been created on the ground to help people follow social distancing
Gupta, Sr Executive Vice President (Sales) & CMO at HDFC Life, talks about the latest campaign, innovative strategies, influencer marketing and more
Conceptualised by Mullen Lintas, the campaign will be featured across all genres of TV, major Radio stations, OOH in 17 cities and Print