Rupali Ganguly and Aashirvaad celebrate the joy of monsoon in ad for Bikaneri Besan
The new TVC upholds the product's promise of a lump-free batter
rupa
Everything that's 2D will transform into 3D: Niraj Ruparel, WPP
Niraj Ruparel, Emerging Tech Lead at WPP & GroupM India, and Dale Imerman, VP of Immersive Technology & AI at WPP, shared insights on the ‘Future of Creative Tech’ at e4m TechManch 2024
Rupali Ganguly and Lifree address adult incontinence in new ad
The Japanese adult diaper brand has roped in the television actor as its brand ambassador
Abby: Niraj Ruparel, Chandani Samdaria, Chandni Shah, Senthil, P G Aditya are Jury Chairs
The Abby Awards will be held on the 29th, 30th, and 31st of May during Goafest 2024
Collective Newsroom launches as an independent news company
Rupa Jha will be the CEO of Collective Newsroom
RuPay Prime Volleyball League onboards Hrithik Roshan as brand ambassador for Season 3
RuPay Prime Volleyball League powered by A23 Season 3 will begin on 15th February 2024
Aashirvaad gives consumers ‘quality certificate’ for atta
Aashirvaad has roped in actor Rupali Ganguli for the campaign
WPP launches its first Creative Technology Experience Centre in Mumbai
The event was graced by Mark Read, Global CEO, WPP
Rupa and Company’s Digital Marketing Head Riki Chakraborty no more
Chakraborty passed away in a car crash in Kolkata
‘5G is not here to watch videos but to do some heavy lifting on computing’
At e4m TechManch, experts talk about ‘unleashing the power of holograms’
C2C marketplace Sprect launched
The platform empowers users to easily access personalized advice via private 1:1 video calls, ensuring privacy
TechManch 2023: Niraj Ruparel to shine the spotlight on power of holograms in 5G era
Ruparel, Head of Mobile & Emerging Tech, WPP, will engage in a fireside chat with industry leaders on how holograms and holobox technologies are revolutionizing marketing experiences in the 5G era
ABP Network appoints Rupali Fernandes as Chief Revenue Officer
Fernandes will report to Avinash Pandey, CEO, ABP Network
5G is here to do some heavy lifting on computing: Niraj Ruparel, GroupM
The GameOn conference organized by E4M showcased an immersive experience created by Niraj Ruparel and his team from GroupM, signaling the arrival of the future
RuPay kicks off IPL 2023 campaign with Dinesh Karthik
The campaign has been conceptualised by DDB Mudra Group and highlights the benefits of RuPay Credit Cards linkage on the UPI platform
Decentralization paving the way for web3?
Digital leaders opine if data privacy and regulatory concerns are addressed, web 3 can continue to drive innovation and commerce
Emerging technologies to guide our way forward in 2023
Guest Column: Niraj Ruparel, Head Of Mobile & Emerging Tech - GroupM India Emerging Tech Lead - WPP India, shares insights about the technological advancements coming our way in the next year
Wake-up call: Create voice skills aligned with business goals
Guest Column: Niraj Ruparel, Head Of Mobile & Emerging Tech - GroupM India Emerging Tech Lead - WPP India, writes on what makes voice tech now important than ever before
‘Integrating brand purpose with emerging tech is the way forward’
e4m Content Jam got industry experts to share their thoughts on ‘The Future of Content: Emerging Technologies’
‘It's key to understand how tech serves a brand or a business objective’
e4m Screenage Conference 2022 saw industry heads share interesting instances when they used technology to innovatively promote their brands
Collaboration is the core ingredient to achieve excellence: Niraj Ruparel, GroupM
It's the power of WPP that brings bright minds together for amazing creative executions, avers Ruparel was the sole winner in the Spark category at the WPP Ignite Awards
The future of content creation & advertising – brought to you by Artificial Intelligence
Guest Column: Niraj Ruparel, Head Of Mobile & Emerging Tech - GroupM India Emerging Tech Lead - WPP India, believes that synthetic media seems closer than we expected
5G will transform metaverse experience for marketeers: Panel
At the e4m MarTech Conference 2022, panellists discussed how their respective brands have leveraged the metaverse to create a more personalised experience for their users
PhonePe co-founders invest in RuPay Prime Volleyball League
They have also picked up Mumbai franchise - Mumbai Meteors
Will Lal Singh Chaddha’s dull box office score affect brand associates?
Brands like Rupa and Walkaroo have been featured prominently in the movie
NPCI unveils first IPL campaign ‘RuPay. Be on-the-go’ featuring Ishant Sharma
Conceptualised by DDB Mudra, the campaign has 5 clutter-breaking ad films
RuPay kicks off IPL innings with Ishant Sharma
The ‘Be On-The-Go’ campaign has been conceptualised by DDB Mudra
Why marketers don't need landing pages to personalise post-click experiences
Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech – GroupM India, Emerging Tech Lead - WPP India, says today’s customers expect personalized, immersive and context-rich experiences
‘The future of online gaming is in metaverse’
e4m Game On Summit saw an elite panel of thought leaders share their insights on the role of emerging technologies in the field of esports and online gaming
GroupM enhances new talent experience in Metaverse
Metaverse Lucid is a virtual way to show employees the feeling of being at the GroupM campus
RuPay named Official Partner for Tata IPL
This will be a multi-year partnership
Metaverse: A portal to the future of branding
Guest Column: Niraj Ruparel, Head Of Mobile & Emerging Tech – GroupM India, Emerging Tech Lead - WPP India, writes how metaverse encapsulates virtual worlds - AR, VR, NFTs and blockchain
RuPay Prime Volleyball League signs 13 sponsors for Season 1
RuPay is associated with the league as the title sponsor and A23 is signed as 'powered by' sponsor in a multi-year deal
Trends that will define digital in 2022
Digital continues to be deeply implanted in the communications strategy of brands in the New Year
ShareChat & Moj become official content partners of RuPay Prime Volleyball League
The League will witness a battle between seven franchises from seven different cities for the trophy in February 2022
'India is a breeding ground for players & opportunities in the in-app advertising space'
At e4m Xaxis Programmatic Summit, the panel shared their views on how programmatic can help brands adapt new modes of targeting & measurement in cookie-less world
Paid advertising not future but present necessity for any business: Panel
The latest e4m Business Leaders Roundtable, powered by Google, brought together a distinguished panel to discuss how businesses can keep pace with consumers in the age of digital
Aparupa Sur roped in as Communications Operation Manager of IKEA India
Before joining IKEA, Sur was the Founder and Director at The Crazy Yogi
Prime Volleyball League onboards RuPay as title sponsor for 3 years
Gaming platform A23 has been signed on as 'Powered By' sponsor in a multi-year deal
Screenage 2021: 'Voice search to be a big factor in commerce going forward'
An august panel of experts discussed creating mobile experiences to keep the consumers spending
Amazon India signs MoU with Gujarat govt to drive e-comm exports
The tech giant will train Gujarat-based MSMEs, enabling them to sell their products in over 200 countries and territories
Why video synthesis tech enhances communication and makes it more intimate
Niraj Ruparel, Head of Mobile and Emerging Tech at GroupM India, Head of Voice at WPP India, shares advantages of using video synthesis technologies in the digital advertising world
Marketers should think of voice as an integral part of their strategy: VoiceBox report
Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM, decoded the VoiceBox report at the exchange4media-GroupM Voice Marketing Conference
e4m & GroupM Voice Marketing Conference on July 15, 2021
The event brings together technology experts, marketing thought leaders & solution providers to uncover the impact of voice technology on consumer behaviour & marketing campaigns
'RuPay aims to gain traction with the India diaspora who believes in the Power of India'
Kunal Kalawatia, Chief of Marketing, NPCI, talks about leveraging the growing need for contactless payments globally
5G & its infinite possibilities
Guest Column: Niraj Ruparel, Head of Mobile & Emerging Tech, GroupM India; Head of Voice, WPP India, elaborates why 5G is the future
‘BBC’s trusted values ensure brand safe environment to advertisers’
Rahul Sood, Managing Director, India and South Asia, BBC Global News, and Rupa Jha, Head of Indian Languages, BBC World Service, talk about BBC India’s aggressive growth in a crowded market like India
'An outward-looking mindset crucial for mobile marketing'
On day two of e4m Screenage 2020, Thomas Barta, Author & Former Partner of McKinsey discussed innovations in mobile marketing with GroupM's Niraj Ruparel
Day 2 of e4m Screenage Mobile Marketing Virtual Conference today
The second day will see participation from Ravinder Takkar, Gaurav Gandhi, Thomas Barta, Niraj Ruparel, among others
Philips Lighting’s Nirupam Sahay joins Surya Roshni as Executive Director & CEO
Sahay’s prior role was as Senior Vice President & Global Business Leader, Consumer Lamps in Philips Lighting