start-up
Guest Column: Carina Chopra, Head of Marketing, Lightspeed India and South East Asia, writes about how venture capital firms can offer the right marketing support to emerging startups
Carina Chopra May 29, 2024 8:52 AM
Amid the outrage over Google de-listing some Indian apps from Play Store, experts suggest the way forward to avoid a repeat of the situation
Sohini Ganguly Mar 4, 2024 9:06 AM
Experts say while the percentage of start-up spends may not be higher or similar compared to earlier times, it still will be a significant amount that will add to the AdEx growth in 2024
Sonam Saini Feb 22, 2024 8:54 AM
The over $340-billion Indian start-up ecosystem with 108 unicorns is presenting a lucrative investment option for celebrities and leveraging star power in return
Ashee Sharma Feb 8, 2024 9:04 AM
A recent report by the Ministry of Information and Broadcasting revealed that the digital media news and publishing sectors together saw the emergence of 36 new ventures
e4m Staff Oct 16, 2023 9:02 AM
The company also has as angel investors successful entrepreneurs including Shivashish Chatterjee and Yuvraj Singh and Harpreet Singh Grover
exchange4media Staff Sep 12, 2023 3:39 PM
Mission Start Ab will feature 10 early-stage grassroots entrepreneurs with a focus on made-for-India innovations
exchange4media Staff Jul 12, 2023 2:19 PM
The digital media company has cut down its workforce by 30% and has shut some of its offices in India due to its inability to raise funds, say industry sources
exchange4media Staff Jun 29, 2023 8:38 AM
Along with Ganguly, Chief Financial Officer and Executive Director Amit Prabhu and Head - Sales & Operations Atul Bajaj to leave Puma
Tanzila Shaikh May 11, 2023 8:47 AM
Prior to joining Leaf Round, Ramalingam was the Head of Marketing at CoinDCX
exchange4media Staff Apr 4, 2023 3:29 PM
A number of entrepreneurs staged a protest against the founders after they realised that there were barely any investors as opposed to what the organisers had promised
exchange4media Staff Mar 30, 2023 1:58 PM
In today’s edition of e4m TechTalk, we explore the untapped potential of technology by SMEs and start-ups in India and what tools will help them reach maximum audience
Nilanjana Basu Feb 27, 2023 8:53 AM
The account mandate includes a refreshed brand identity for Ninjacart
exchange4media Staff Feb 13, 2023 2:56 PM
Start-up founders are hoping the Union Budget will offer tax sops, push for digital infra and initiatives to boost employment
exchange4media Staff Feb 1, 2023 8:49 AM
Experts say GEC and sports genres have taken a bigger hit than others since new-age advertisers were heavy buyers of reality shows and sports
exchange4media Staff Dec 5, 2022 8:55 AM
The initiative will help smaller businesses improve user engagement and conversion rates at affordable costs
exchange4media Staff Nov 25, 2022 12:55 PM
According to PwC India's 'Startup Deals Tracker', early-stage funding contributed around 21% of the total funding by value in Q3 CY22
exchange4media Staff Oct 13, 2022 12:26 PM
Actor-turned-investor Suniel Shetty shares his 'Five Rules For Success'
exchange4media Staff Sep 21, 2022 9:09 AM
At the e4m D2C Revolution Summit, a number of start-up founders came together to discuss the future of the D2C industry, the challenges and their individual strategies
exchange4media Staff Aug 5, 2022 8:17 AM
The Digital Track is built for digital start-ups that are simplifying crucial problems across sectors that require rapid automation to become more energy efficient
exchange4media Staff Jul 7, 2021 2:36 PM
Kicking off e4m's 'Rising India Series,' Media Mantra Director Udit Pathak talks about the changes in the industry over the past 3 decades, the expansion strategy of the agency, and more,
Nafisa Shaheen Jun 9, 2021 8:52 AM
This year, the IDMA has introduced categories to recognise some of the best digital works in the SMB and start-up space
exchange4media Staff May 25, 2021 9:20 AM
Nikhil Joshi, Teja Gudluru, Vasudev Jagarlamudi, Ram Malay, Kiran Dham and Udit Pathak presented their views on technology trends transforming workplace in COVID-19 at the e4m-Media Mantra webinar
exchange4media Staff Jul 9, 2020 12:28 PM
Watch as panelists Diksha Deo, Nitin Goel, Vikash Anand, Paras Arora, San Banerjee & Udit Pathak talk about reviving workplace consulting post-COVID
exchange4media Staff Jun 11, 2020 4:59 PM
Experts opine on communication supporting the trailblazers in the tech-startup ecosystem with disruption in technology changing the narrative of storytelling in the digitized post-COVID scenario
Nafisa Shaheen May 7, 2020 3:57 PM
The company aims to democratize fitness by giving customers access to the right fitness tools and making the world a fitter and better place
exchange4media Staff Jan 29, 2020 2:16 PM
