Speaking at the Pitch BFSI Marketing Summit 2024, Anoop Manohar, CMO of Axis Bank, tells us why brands should rethink strategies to cater to the digital-first generation as they come of age
Dimpy Yadav was earlier General Manager at Xaxis India
Jairth was previously handling communications department at Cred
Salil Pitale who was the MD & Co-CEO for five years has decided to move on
Before Axis Mutual Funds, Mudita was the Associate Director, Marketing & Communications at actyv.ai
At e4m Pitch BrandTalk, Anoop Manohar, CMO, Axis Bank, sat down for a conversation with Dr. Annurag Batra
The case will now be heard on October 31
The campaign has been conceptualised by Publicis Worldwide India and will be aired during the Men’s Cricket World Cup
The lender has said that the approval for the merger is a “contravention" of a regulatory order against Punit Goenka
The campaign has been designed by Lowe Lintas
Yadav, GM, Xaxis India, spoke about the programmatic advertising landscape in 2023 at the exchange4media Real Time Programmatic Summit
The 'Help our Mountains Heal' is a digital campaign for the flood-affected Himachal Pradesh
The partnership aims to resolve brands pressing business problems
Guest Column: Dhunji S. Wadia, Proprietor and Managing Partner, ShiftAxis, remembers Pratap Bose
Wittesaele, Global CEO at Xaxis, talks about creating bespoke algorithms for clients using their new AI technology Copilot
As per Zee's counsel, the opposing parties have not been able to prove how the merger was ‘prejudicial’
Haridasan is currently Managing Director and Co-Head of Equities at Axis Capital
Our pick of the most innovative ads launched between January 16th and 31st
At the e4m-Xaxis programmatic summit, a panel of industry heads came together to share insights on the topic - Death of cookies: A threat to programmatic
Ankit Anand, India Strategy Lead, Bobble AI, spoke on ‘Building a future-proof digital strategy’ at the e4m-Xaxis Programmatic Summit 2022
Industry leaders took part in a panel discussion at the e4m-Xaxis Programmatic Summit on optimising and integrating digital media strategy keeping programmatic on high priority
Raj Kamal Saraogi has been asked by the non-banking finance company, stating that Essel Mauritius' non-compete agreement with SPE Mauritius Investments is against an SC order of August 2022
Singh, Vice President-Marketing, Tata Motors, delivered the keynote at the e4m-Xaxis Programmatic Summit 2022
Speaking at the e4m-Xaxis Programmatic Summit, Yadav, General Manager, Xaxis, shed light on discovery commerce as a concept and why advertisers need to focus on it
Mohan, CEO, UpGrad, addressed the topic ‘Making Programmatic ads work for edtech platforms’ at the e4m-Xaxis Programmatic Summit held on December 16
As per the report, the Indian Entertainment and Media sector is expected to reach Rs 4,30,401 crore by 2026
The e4m-Xaxis Report 2023 will also be unveiled today
The polls predicted BJP was poised to sweep Gujarat but it would lose Himachal Pradesh in a tight race with Congress
The report will be unveiled at the e4m-Xaxis Programmatic Summit on December 16
Out of the 10207 surveyed for the report, 70% are from rural India while 30% are from cities
Axis Mutual Fund and Mirum have teamed up for the new investor awareness campaign
The campaign has been created by Lowe
The service is called Discovery Commerce
Prior to joining Axis Bank, Damle was working with Mindshare Fulcrum
Vikram Sakhuja, Group CEO of Madison Media, has been nominated as Chairman of the board constituted by the consumer data intelligence company
The campaign has been conceptualized and creatively led by Mirum India
At e4m Xaxis Programmatic Summit, the panel shared their views on how programmatic can help brands adapt new modes of targeting & measurement in cookie-less world
At the recently held e4m-Xaxis Programmatic Summit, a chatroom discussed what marketers should be doing while chalking out their programmatic campaign strategy
At the e4m-Xaxis Programmatic Summit, industry experts deliberated on the topic of ‘Advancing Automation of OTT Advertising in 2022’
At the e4m Xaxis Programmatic Summit, the panellists Harshit Jain, Pankaj Singh Parihar, Smita Murarka, Hiren Shah & Gulab Patil outlined 'Significance of omnichannel Integration'
Xaxis Senior Director of Operational Excellence Tate delivered a keynote speech on 'Assessing the future of digital advertising,' at e4m-Xaxis Programmatic Summit
Sankalp Mehrotra, Vice President of Monetization, Flipkart, shared valuable insights on ‘Commerce advertising & programmatic’ in a fireside chat session at the e4m Xaxis Programmatic Summit
Yadav, General Manager, Xaxis India, and Nawal Ahuja, Co-founder, exchange4media.com unveiled the Xaxis-e4m 'The New Age of Programmatic Advertising- India Report 2022' on Friday
India is witnessing significant growth in programmatic advertising, and this is just the beginning of an industry that is positioned to flourish
The event will begin at 12 noon with the unveiling of e4m-Xaxis Report 2022 by e4m Co-founder Nawal Ahuja and Dimpy Yadav, General Manager, Xaxis India
The report will be unveiled at the Programmatic Summit 2022 on December 17
Prior to this, Manohar was the Marketing Director (Frontline) - ASP Pacific West (Indonesia, Singapore, Malaysia, Papua New Guinea) at the Coca Cola Company)
Bhan, Director & Chief Marketing Officer, Max Life Insurance, shares insights behind the new campaign, digitisation journey, partnership with Axis bank, expected growth, and more
The report on programmatic advertising will be virtually unveiled on 17 December 2021 – 2 PM to 6 PM
Yadav will report to Atique Kazi