bcw
Burson will shape the future of communications, epitomizing Harold Burson's enduring legacy
e4m Staff Feb 2, 2024 11:42 AM
The agency will work closely with the brand, offering strategic consultation and reinforcing the brand's commitment to the Indian market
exchange4media Staff Aug 9, 2023 7:48 PM
Deepshikha Dharmaraj, Chief Executive Officer, BCW India Group, says encouraging employees to upskill as agencies not only help them rise in their career but also put them in the growth mindset
Ruchika Jha Jul 31, 2023 12:34 PM
Understanding values, combined with real-time analysis of online behaviour and the fluid cultural landscape are keys to driving people to take action
exchange4media Staff Jun 8, 2023 1:28 PM
The agency will leverage its strong media connections and experience with financial institutions and insurance companies to do justice to the mandate
exchange4media Staff May 16, 2023 4:27 PM
Deepshikha Dharmaraj, CEO of BCW India Group, looks back at her 28-year journey in the industry, and shares her key learnings and views on women in leadership roles
Shrabasti Mallik Mar 17, 2023 2:41 PM
In today’s Epilogue 2022 series, Deepshikha Dharmaraj, Chief Executive Officer, BCW India Group, talks about the 'three P’s' that their clients focused on in 2022
exchange4media Staff Jan 3, 2023 11:50 AM
Guwalani, senior director, Genesis BCW, was presented with the ‘Emerging Leader in PR’ award at the 3rd e4m PR & Corp Comm Women Achievers Awards 2022
exchange4media Staff Nov 22, 2022 9:12 AM
As Genesis BCW India celebrates its pearl (30th) anniversary, we speak to the founding chairperson of BCW India Group, Prema Sagar, on the agency's journey, most memorable campaigns, and more
exchange4media Staff Nov 4, 2022 6:24 PM
Deepshikha Dharmaraj, chief executive officer, BCW India Group, deliberates on combining traditional PR practices with digital ones for a perfect success ratio
Ruchika Jha Sep 29, 2022 9:03 AM
In this edition of e4m PR & Corp Comm’s 30 Under 30 series, Prateeksha Bhatia, Account Manager, Genesis BCW, shares her winning experience and how PR has become relevant for clients
Ruchika Jha Aug 23, 2022 1:36 PM
The new offering will help organizations in India lead with corporate social purpose
exchange4media Staff May 18, 2022 1:20 PM
Shashanka Nanda will be India Practice Chair for Corporate & Services
exchange4media Staff Mar 30, 2022 2:05 PM
In today’s edition of ‘Women Achievers 2022’ series, Deepshikha Dharmaraj, CEO, BCW India Group, advises aspiring PR & comm professionals to get the growth mindset & stay above water during bad times
exchange4media Staff Mar 8, 2022 3:45 PM
In today's 'Year-ender story of 2021' series, Deepshikha Dharmaraj, CEO, BCW India Group, discusses how purpose-driven communication will continue to be the way ahead for the year 2022
exchange4media Staff Jan 11, 2022 8:48 AM
In this new role, Dharmaraj will be supported by BCW India Group Chairperson, Prema Sagar, as well as the leadership teams at Genesis BCW and Six Degrees BCW
exchange4media Staff Dec 21, 2021 6:52 PM
Dharmaraj, CEO at Genesis BCW, sheds light on new workplace norms to safeguard employees in the post-pandemic era
exchange4media Staff Oct 27, 2021 10:24 AM
The Lifetime Achievement Award was conferred on Prema Sagar, Chairperson, Genesis BCW India Group and Shravani Dang, Independent Director of company boards
exchange4media Staff Jul 2, 2021 8:44 PM
From reducing workdays to providing medical assistance to employees and their kin, here's how agencies have been extending a helping hand to their employees
Nafisa Shaheen May 13, 2021 1:59 PM
Kapadia, Marriott International Senior Area Director of Marketing – SA, talks about the brand's 360-degree marketing plan with a heightened social media presence for IPL
Mansi Sharma Apr 29, 2021 9:08 AM
Kickstarting the 2nd edition of 'Women Achievers Series', Prema Sagar, Chairperson of the BCW India Group, opens up about her professional journey
Nafisa Shaheen Mar 8, 2021 9:08 AM
Guest Column: Deepshikha Dharmaraj, CEO, Genesis BCW, shared that organisations must create an open environment for curiosity, new thinking, and a will to challenge the status quo
Deepshikha Dharmaraj Mar 2, 2021 8:30 AM
The business was won in January 2021 following a multi-agency pitch, and will be serviced from the Genesis BCW India north region
exchange4media Staff Feb 15, 2021 4:06 PM
The two will join hands to offer clients a combined strategic, creative and healthcare support
exchange4media Staff Jan 29, 2021 12:12 PM
The mandate was awarded to the consultancy after a multi-agency pitch in April
exchange4media Staff Jun 24, 2020 2:43 PM
Leading agencies talk about their most creative works during the COVID-induced lockdown
Nafisa Shaheen Jun 1, 2020 4:20 PM
Deepshikha Dharmaraj, CEO of Genesis BCW, talks about her journey, the importance of communication in turbulent times, women's leadership and the outlook for the post-COVID world
Nafisa Shaheen May 5, 2020 1:46 PM
The leadership team of Matt Stafford, Prema Sagar, Deepshikha Dharmaraj and Rishi Seth share the roadmap for the way ahead
Ronald Rodrigues Jan 24, 2020 9:03 AM
Both brands will be retained and continue to operate separately, but side-by-side under the BCW India Group to enable sharing of staff, resources and services
exchange4media Staff Jan 23, 2020 2:32 PM
