independence-day
A look at the prominent brands that launched campaigns capturing the essence of freedom and patriotism
NATIVE CONTENT Aug 17, 2024 12:46 PM
The AR filter offer its users to virtually wear Bhagat Singh’s iconic hat and moustache
e4m Staff Aug 16, 2024 12:26 PM
As India celebrates 78th Independence Day, brands drenched themselves in the colours of the tricolour as they launched creative ad campaigns
e4m Staff Aug 16, 2024 9:28 AM
Conceptualized by TBWA\India, the campaign offers a fresh perspective on the Indian national flag
e4m Staff Aug 15, 2024 2:00 PM
The composition, created on the occasion of India’s 78th Independence Day, has been performed by the gurus and Scholars of ITC SRA
e4m Staff Aug 14, 2024 2:24 PM
Both channels will air a series of content with the theme ‘India @100’
e4m Staff Aug 14, 2024 12:40 PM
The film has been directed by Mumbai-based digital agency ibs fulcro
e4m Staff Aug 11, 2024 10:00 AM
The film spotlights India's milestones from the Green Revolution of Punjab that bolstered India's grain self-sufficiency to Delhi’s 1982 Asian Games that heralded the start of colour TV revolution
e4m Staff Aug 10, 2024 8:28 AM
The #PublicSalutes campaign is an ode to the spirit of India's freedom fighters, delving into the lives of unsung heroes who etched their names in the accounts of history
The programmes paid an ode to the strides being made by the county and hailed the gallant contributions of individual sections of society
exchange4media Staff Aug 16, 2023 10:16 AM
Creative greats share their ideas for Independence Day if they were given no briefs, no rules and absolute liberty
Tanzila Shaikh Aug 16, 2023 8:57 AM
The film also echoes the role of aluminium as the backbone for numerous critical applications in the modern world
exchange4media Staff Aug 15, 2023 7:00 PM
CMD & Editor in Chief of Bharat Express Upendrra Rai led the function
exchange4media Staff Aug 15, 2023 4:50 PM
Doordarshan has deployed 41 Cameras. Of these 36 have been deployed at Red Fort and 5 at Rajghat. This includes 5 robotic unmanned cameras
exchange4media Staff Aug 14, 2023 4:55 PM
The brands getting featured in the series include Power Gummies, Nasher Miles, Chowman, Regrip, Zoff Spices, and Freakins
exchange4media Staff Aug 14, 2023 10:05 AM
The film is a tale of fortitude, elegance, and perseverance that has contributed to shaping India's indomitable spirit
exchange4media Staff Aug 14, 2023 8:46 AM
The #PragatiKiDhun music campaign has been created by K Raheja Corp's in-house Corporate Communications Team and music composer Sanket Sane
exchange4media Staff Aug 12, 2023 2:00 PM
Puneet Das, President - Packaged Beverages (India and South Asia), Tata Consumer Products, spoke to e4m on the brand’s latest hyperlocal ‘Desh Ke Dhaage’ campaign
Sohini Ganguly Aug 11, 2023 9:05 AM
The TVC has been conceptualized by Mullen Lintas with a rendering by Usha Uthup
exchange4media Staff Aug 8, 2023 2:11 PM
Celebrates Independence Day with a musical TVC narrating the story of Handlooms, sung by Usha Uthup
exchange4media Staff Aug 7, 2023 3:58 PM
Prasar Bharati, Doordarshan and Akashvani will help amplify the ‘Meri Maati Mera Desh’ campaign, said
exchange4media Staff Aug 3, 2023 6:43 PM
The month-long campaign will be implemented through a series of posts, statics and videos, celebrating the colours of India
exchange4media Staff Aug 2, 2023 3:43 PM
The campaign encourages women to celebrate themselves and value their freedom
exchange4media Staff Aug 22, 2022 6:20 PM
The ad, created by TBWA/India, has drawn criticism for its very idea and has also been called a copy of a three-year-old short film
Mansi Sharma Aug 18, 2022 8:54 AM
Kinetic collaborated with MediaCom and Ogilvy to deliver the campaign
exchange4media Staff Aug 16, 2022 2:44 PM
The campaign talks about the inherent behaviour of bargaining at local shops
exchange4media Staff Aug 15, 2022 1:00 PM
As the country celebrates 75 years of freedom, we bring you some of the country's renowned indigenous independent PR agencies that are upholding the Indian spirit
Ruchika Jha & Shrabasti Mallik Aug 12, 2022 6:39 PM
The initiative aims to bring awareness and join hands in the ongoing efforts of the Government of India under Azadi Ka Amrit Mahotsav, encouraging wider citizen participation
exchange4media Staff Aug 12, 2022 10:06 AM
In the digital film #HumseDeshKiPehchaan, ground-level workforce shares the essence of being self-reliant and how it prepares them for the future
exchange4media Staff Aug 12, 2022 8:35 AM
The way forward: According to I&B Ministry, the industry will become a 100-billion dollar (7.5 lakh crore) sector by 2030
Mansi Sharma Aug 12, 2022 8:27 AM
The campaign is part of the Ministry of Culture’s ‘Azadi Ka Amritmahotsav’ for the 75th Independence Day and has been welcomed by netizens as well
Mansi Sharma Aug 10, 2022 8:05 AM
The month-long programming, named India@75, will start August 1
exchange4media Staff Jul 29, 2022 7:47 PM
The campaign celebrates the country’s past achievements and discusses hopes & possibilities for the next 25 years
exchange4media Staff Jul 2, 2022 4:00 PM
The campaign has been launched across TV and social media platforms
exchange4media Staff Aug 17, 2021 3:31 PM
The group brought out issues across multiple editions with an overall pagination of 1400+ and claimed that more than 2,100 clients participated
exchange4media Staff Aug 16, 2021 4:36 PM
The digital audio first campaign is conceptualised by Dentsu and produced by Wat Consult
exchange4media Staff Aug 16, 2021 3:07 PM
The campaign's overarching goal is to encourage financial independence and foster an investment culture across the country
exchange4media Staff Aug 16, 2021 12:33 PM
The digital film has been conceptualised by the Corporate Brand and Communications Team of Godrej and Creativeland Asia
exchange4media Staff Aug 16, 2021 12:24 PM
Video campaign celebrates freedom achieved through the power of education through three inspiring real-life stories
exchange4media Staff Aug 15, 2021 4:00 PM
The digital ad film captures the emotion of liberation and a sense of ownership that is always missing in a rented house
exchange4media Staff Aug 14, 2021 8:00 PM
The 'Desh ka Kulhad' collection comprises 26 distinct designs, each representing different regions of India
exchange4media Staff Aug 14, 2021 8:26 AM
The music video features five-year-old Esther Hnamte from Mizoram rendering 'Maa Tujhe Salaam' in a heartwarming performance
exchange4media Staff Aug 14, 2021 8:25 AM
The Independence Day Special will have bouquet of songs from singers across the country
exchange4media Staff Aug 13, 2021 3:03 PM
The festival would be unveiled on 15th August from 9 am to 9 pm
exchange4media Staff Aug 12, 2021 11:37 AM
OroPocket has joined hands with The Better India & VeerNari Shakti Resettlement Foundation for the initiative
exchange4media Staff Aug 9, 2021 4:10 PM
The new ad film evokes patriotic sentiment and highlights how digital payments have made our life simpler amidst the pandemic
exchange4media Staff Aug 18, 2020 7:08 AM
