m-tv
e4m tv first?blur=25

At the e4m TV First conference, industry leaders discussed the integration and collaboration of Television and Digital media

Tanzila Shaikh Feb 1, 2024 4:55 PM

e4m TV First conference?blur=25

At the e4m TV First conference, a panel of industry leaders discussed the burning question - 'Is TV dead or is dying?'

e4m Staff Feb 1, 2024 8:49 AM

e4m TV First conference Ajay Dang?blur=25

Ajay Dang, President, Head - Marketing, Ultratech Cement delved deep into 'Theory of Advertising and TV' at the e4m TV First conference

Sohini Ganguly Jan 31, 2024 2:37 PM

e4m TV First conference?blur=25

Sam Balsara, Chairman, Madison World, spoke at e4m TV First conference on TV’s share in the AdEx and why large advertisers in India still spend huge sums on this medium

Kanchan Srivastava Jan 31, 2024 2:10 PM

e4m TV First Conference 2024?blur=25

The e4m TV First Conference will be followed by the Impact Digital Influencer Awards 2023

e4m Desk Jan 30, 2024 8:34 AM

TV first?blur=25

Panellists at the e4m TV First Conference shared their perspectives on how connected TV is the essential link between digital and traditional mediums

exchange4media Staff Feb 3, 2023 4:51 PM

Arun Iyer?blur=25

Iyer, Founder of Spring Marketing Capital, shared insights on the future of 30-seconders at the fifth edition of e4m TV First

exchange4media Staff Jan 30, 2023 9:12 AM

tv first panel?blur=25

At e4m TV First conference, a diverse panel of brand leaders touched upon how associating with IPL on television brings instant reach at scale and unlocks newer audiences for their brands

exchange4media Staff Jan 25, 2023 7:20 PM

Tv first?blur=25

At e4m TV First conference, industry experts discusse how TV is still a strong medium over digital media to reach a wider audience in India

exchange4media Staff Jan 25, 2023 7:10 PM

Aditya Birla Group?blur=25

The President & Head - Marketing, Ultratech - Aditya Birla Group, spoke on the power of TV in sports at the e4m TV First conference

exchange4media Staff Jan 25, 2023 1:57 PM

sam balsara?blur=25

Balsara, Chairman of Madison World, delivered a keynote address at e4m TV First conference

exchange4media Staff Jan 25, 2023 8:53 AM

TV First?blur=25

The MD and CEO of Bajaj Electricals engaged in a fireside chat with Dr. Annurag Batra, Chairman & Editor in Chief, BW BusinessWorld, and Founder, e4m, at the e4m TV First conference

exchange4media Staff Jan 25, 2023 8:46 AM

TV First?blur=25

The day-long conference will be followed by the ninth edition of e4m Prime Time Awards

exchange4media Staff Jan 24, 2023 8:42 AM

pta?blur=25

Experts to share interesting insights on the theme, The power of big screen

exchange4media Staff Jan 23, 2023 9:24 AM

Janam TV?blur=25

The channel marked the day with over twenty environment-related stories and news, and launched educative and interactive platforms for the viewers to participate

exchange4media Staff Jun 6, 2022 2:21 PM

TV First?blur=25

e4m TV First summit saw industry heads share key insights on ‘The Power of Cricket’ and how IPL plays a central role in this intersection of sports and TV

exchange4media Staff Feb 28, 2022 8:44 AM

TV First?blur=25

At e4m TV First conference, Vaishali Banerjee, MD, Platinum Guild International spoke to Dr Annurag Batra, Editor-in-Chief, e4m & BW Businessworld, on why TV is key for building brands

exchange4media Staff Feb 25, 2022 1:51 PM

e4m TV First Panel?blur=25

At the fourth edition of e4m TV First on Thursday, a panel of industry experts discussed connected TV and outlined the challenges and opportunities for marketers

exchange4media Staff Feb 25, 2022 8:44 AM

shashi sinha?blur=25

e4m TV First: Shashi Sinha, CEO, India, Mediabrands, shared his thoughts on the future of TV as a medium of advertising

exchange4media Staff Feb 25, 2022 8:37 AM

TV First?blur=25

Industry experts and players will analyse the works that go behind the TV industry and its future

exchange4media Staff Feb 23, 2022 11:44 AM

Recap?blur=25

We bring you a roundup of the news that made headlines this past week

exchange4media Staff May 1, 2021 8:04 AM

e4m tv first sam balsara?blur=25

TV share in the last decade stayed steady, only declining marginally due to digital emergence noted Balsara, Chairman, Madison World, at the e4m TV First Conference 2020

exchange4media Staff Apr 28, 2021 8:58 AM

e4m tv first amit syngle?blur=25

At the e4m TV First Conference, Syngle, the MD & CEO of Asian Paints, stressed on the need to focus on creatives and localize content

exchange4media Staff Apr 28, 2021 8:58 AM

e4m tv first sunil lulla?blur=25

Speaking at the e4m TV First Conference, BARC CEO Lulla noted that the audience may spend time on TV and digital, so both forces will co-exist as they have their own inherent strengths

exchange4media Staff Apr 28, 2021 8:57 AM

sathiyam tv?blur=25

The channel has received a lot of response following its whistleblowing in the selection process scam of TNPSC Group 1 service exam

exchange4media Staff Feb 15, 2021 1:01 PM

Limelight webinar?blur=25

Thought leaders from the OTT industry shared their views on the changing role of OTT platforms in the new normal

exchange4media Staff Oct 1, 2020 8:47 AM

mainstream?blur=25

The Pay & Watch option renders the producers with new marketing possibilities

exchange4media Staff Jul 30, 2020 6:29 PM

Mainstream TV?blur=25

The founders of the company S Siva and Jayakrishnan tell us about Mainstream TV's vision to be the go-to app in South India for both content creators and viewers

Simran Sabherwal Apr 15, 2020 8:40 AM

News Next 2020 Unlocking the power of Indian languages news channel?blur=25

Dr Bhuvan Lal, Saam TV's Nilesh Khare, S K Shama Sundara of Suvarnanews.com/Asianet Kannada & Manoj Manu, of Sahara Samay News deliberated the future of TV news

exchange4media Staff Feb 24, 2020 8:32 AM

TV First?blur=25

In 16 sessions that lasted over nine hours, close to 30 speakers unanimously agreed on the point -TV will continue to dominate the adex

exchange4media Staff Feb 5, 2020 1:46 PM

Navin Shenoy?blur=25

Shenoy, Head Marketing -Youth, Music and English Entertainment, Viacom18 explained why it's necessary to keep up the changing attitudes, concerns and hopes of the young

exchange4media Staff Feb 3, 2020 3:18 PM

TV First and Prime Time Awards?blur=25

Glimpses of the conference and the awards that were held on January 31st at Taj Santacruz, Mumbai

exchange4media Staff Feb 1, 2020 1:34 PM

e4m TV First Innovation in TV Advertising?blur=25

A panel discussion around the innovation in TV advertising was moderated by Vanita Keswani, CEO of Madison Sigma

exchange4media Staff Feb 1, 2020 10:25 AM

TV First?blur=25

On the panel were industry heads Kartik Subramanian, Nipun Kaushal, Poulomi Roy, and Sandeep Shukla

exchange4media Staff Feb 1, 2020 9:58 AM

e4m TV First Vikram Pandey?blur=25

Pandey, National Creative Director, Leo Burnett showed creative showreels from brands to highlight how their work on television has helped to etch themselves in the minds people

exchange4media Staff Feb 1, 2020 9:58 AM

TV First?blur=25

A panel discussion by Atit Mehta of BYJU’S and Sai Narayan of PolicyBazaar Group spoke about how live sports was allowing marketers to increase brand awareness

Shreshtha Verma Feb 1, 2020 9:57 AM

e4m TV First Atit Mehta BYJUS?blur=25

Speaking about the brand's growth story, Atit Mehta, Head Marketing, BYJU'S, said nothing offers more reach and awareness than television

exchange4media Staff Feb 1, 2020 9:41 AM

TV First?blur=25

Meera Iyer, CMO, Medlife, shares valuable insights on TV Advertising in the age of multi-modal communication

exchange4media Staff Feb 1, 2020 9:24 AM

Shivam Puri?blur=25

Shivam Puri, CEO, Cipla Health, says TV ads give brands a ‘Bang for the Buck’

exchange4media Staff Feb 1, 2020 9:09 AM

Shashi Sinha e4m TV First?blur=25

Sinha, CEO of IPG Mediabrands, said TV is still a sizeable business in the rest of the world especially in India

exchange4media Staff Feb 1, 2020 9:03 AM

TV First?blur=25

Josy Paul, Chairman & CCO- BBDO India, spoke straight from the heart about what builds an emotional connect for brands

exchange4media Staff Feb 1, 2020 8:57 AM

TV First?blur=25

Lulla shares insights on how TV has access to the mind, hearts and purse strings of India

exchange4media Staff Feb 1, 2020 8:52 AM

UT Ramprasad?blur=25

UT Ramprasad, Head of Marketing & Brand Communication, Commercial Vehicles, Tata Motors, speaks about ‘How TV delivers the strongest ROI'

exchange4media Staff Jan 31, 2020 2:49 PM

Subha Sreenivasan?blur=25

Subha Sreenivasan, VP and Media Head - Godrej Consumer Products says there are several opportunities where brands can leverage from the touchpoint of TV

exchange4media Staff Jan 31, 2020 2:41 PM

TV First?blur=25

Sam Balsara, Chairman & Managing Director, Madison, spoke about how TV adds to Digital ROI and hence needs to be part of performance campaigns too

exchange4media Staff Jan 31, 2020 2:26 PM

Santosh Nair Zee Keralam?blur=25

Santosh Nair, Business Head of ZEE Keralam, speaks about the channel’s one-year journey, challenges faced, marketing strategies and more

Neethu Mohan Jan 28, 2020 9:08 AM

e4m TV First 2020?blur=25

The e4m TV First Conference will be held on January 31, 2020 at Taj Santacruz, Mumbai, and will be followed by the 6th edition of the e4m Prime Time Awards later that evening

exchange4media Staff Jan 27, 2020 8:04 AM