mudra-group
The film is aimed at strengthening McDonald's fried chicken portfolio for the South market
e4m Staff Aug 27, 2024 3:14 PM
Industry watchers say that for brands leveraging home screen advertising on CTV, performance measurement is critical and tailored to their specific goals
Shantanu David Jul 16, 2024 9:33 AM
Before joining DDB Mudra Group, Shashank served as Chief Strategy Officer at VML India
e4m Staff Jun 11, 2024 2:49 PM
With billions of dollars at stake and no industry left untouched, calls for a system to plug ad spend leaks have been growing more stringent
Sohini Ganguly Apr 3, 2024 8:57 AM
Rahul Mathew, Chief Creative Officer, DDB Mudra Group, takes us through the two entries that they are sending for the festival and why have they chosen the same
Tanzila Shaikh Apr 26, 2023 12:48 PM
Prior to this, Khan was with FCB Ulka overseeing strategy in Mumbai and Bengaluru
exchange4media Staff Mar 28, 2023 10:59 AM
Releases the first film of the three-part series depicting true to life situations and evoking the feel-good moments that McDonald’s stands for
exchange4media Staff Jan 23, 2023 7:02 PM
Binodan will lead the digital business for both DDB Mudra and 22feet Tribal Worldwide for the Group’s Gurugram office
exchange4media Staff Jan 16, 2023 7:01 PM
In his previous stints, Deb has worked with Unilever, Nestle, Wipro, Samsung, LG, HSBC, Vodafone, KFC and Subway
exchange4media Staff May 5, 2022 11:17 AM
The campaign has been created and conceptualised by The DDB Mudra Group
exchange4media Staff Apr 2, 2022 8:26 AM
Bingo helps marketers achieve their brand & sales goals by identifying platforms and optimising media spends
exchange4media Staff Jan 28, 2022 1:56 PM
While publishers continue to enjoy the reach of the Google News, experts are yet to gauge the future of how new publishers and advertisers will deal with each other
Tasmayee Laha Roy Jun 15, 2021 9:18 AM
Womb Pain Stories from the Glass: Lions for Change category got the most thumbs up from the industry
Mansi Sharma Jun 15, 2021 9:16 AM
Experts say that the time is ripe for the packaged food industry to do some introspection in terms of transparency and contributions to the community
Mansi Sharma Jun 9, 2021 9:16 AM
The Group has not only backed several employee-friendly initiatives but also churned out brand campaigns that inspire positive changes in these trying times
Mansi Sharma May 11, 2021 8:40 AM
Created and conceptualized by DDB Mudra Group, the film through a simple idea of a misunderstanding brings about an innocent twist-in-tale to introduce i-Fold air cooler
exchange4media Staff Apr 4, 2021 6:00 PM
Industry experts say Q2 will be the decider - if it turns out to be dismal, revenue will be impacted by as much as 40%; if the market picks up, all will be well
Neeta Nair Jun 17, 2020 8:42 AM
Industry experts say the key lies in adopting the ‘walk the talk’ approach wherein brands should strive to stand out by advertising their concerns and acting on it
Misbaah Mansuri May 25, 2020 8:47 AM
In this segment of ‘Beating All Odds’, Aditya Kanthy, CEO & MD of DDB Mudra Group, speaks to Neeta Nair about how his organization is adapting to the COVID-19 crisis
Neeta Nair May 7, 2020 9:13 AM
The data is automatically updated in tandem with WHO updates
exchange4media Staff May 6, 2020 6:02 PM
The film is a tribute to these warriors who are braving it out, to make our lives easier and more comfortable
exchange4media Staff Apr 25, 2020 9:07 AM
The integrated marketing account will be handled by DDB Mudra, 22feet Tribal WW and OMD Mudra Max
exchange4media Staff Feb 12, 2020 12:40 PM
His mandate will include scaling the company’s offerings by developing broad external partnerships, building out internal infrastructures and exploring new business opportunities
exchange4media Staff Jan 16, 2020 11:48 AM
