ana
IIFL Home Loans has named Ajay Sachdewa as Group Chief Business Officer, strengthening its leadership team to drive growth and deepen customer engagement.
Apart from the CMO, the CTO Suvonil Chatterjee has also tendered his resignation
e4m Staff Feb 22, 2025 10:50 AM
Kim has been associated with Hyundai Motor Company since 1991 and Hyundai Motor India since 2002
Neeraj Singh & sunny Sainy Dec 23, 2024 10:08 AM
Prior to this, Karan Bhalla was the General Manager - Marketing at The Phoenix Mills Ltd y1
Neeraj Singh & sunny Sainy Dec 19, 2024 2:18 PM
Branding experts weigh in on Vistara's sky-high standards in delivering consumer experience, which built its reputation as a uniquely Indian luxury brand
e4m Staff Nov 25, 2024 10:52 AM
Leading the charge among top spenders is Congress leader Deepender Singh Hooda, who invested Rs 27.6 lakh on 814 ads
Neeraj Singh & sunny Sainy Sep 11, 2024 10:25 AM
Rana Barua, Havas’ Group CEO for India, South East & North Asia, spoke to e4m on his new role, working on the "One Asia" philosophy, the agency’s strategy in the APAC region and more
Sonam Saini Sep 9, 2024 8:47 AM
Ayushmann Khurrana has also booked 400% returns on his angel investment in the men's grooming company
e4m Blog: In this post, let’s explore the role of data analytics in marketing, the different marketing analytics tools, the benefits of data analytics in marketing and more
Vaishnaw is recognized for his leadership in India's AI regulatory landscape, emphasizing a balanced approach to innovation and safeguards
At the e4m BFSI Summit 2024, Ravi Santhanam of HDFC Bank detailed how digital transformation and data privacy are reshaping the direct-to-consumer banking landscape
The duo is set to be the face of Beats' existing and upcoming marketing campaigns that spotlight the brand's product lineup
e4m Staff Sep 4, 2024 12:17 PM
With over 34 years of experience, Archana Jain's journey from the hotel industry to becoming the leading lady in PR is truly exceptional
Ritika Upmanyu Sep 2, 2024 4:13 PM
Lakshmi Narayanan B, Chief Marketing Officer, CEAT, talks about the tyre manufacturer’s decades-old association with sports, especially cricket, and how this association has built brand salience
Simran Sabherwal Aug 30, 2024 9:16 AM
Prior to this, Tania Thanda was with Intel Corporation as Marketing Manager - Datacentre AI Network Edge
e4m Desk Aug 28, 2024 12:08 PM
e4m Blog: In this post, let’s dive deep into the evolving marketing automation techniques, benefits of marketing automation, the use of marketing automation platforms and more
Gunnidhi Singh Sareen, Vice President – Marketing at Head Digital Works, shares insights on how personalisation builds brand affinity, and why gaming platforms should propagate responsible gaming
Simran Sabherwal Aug 23, 2024 9:09 AM
MobiKwik Co-founder Upasana Taku took to LinkedIn to announce that the payment platform has hit a major milestone with a Profit After Tax of Rs 14 crore and a total income of Rs 890 crore
e4m Blog: In this article, we decode how the 5 Ps of marketing -Product, Price, Promotion, Place and People form a crucial part of marketing analysis for brands or organisations
e4m Blog: In this article, we dive deep into the current trends in the mobile marketing ecosystem, the evolving mobile advertising techniques in digital age and more
As Infosys Co-founder Co-owner Narayana Murthy celebrates his 78th birthday today, we look at the contributions of the ‘father of the Indian IT sector’
e4m Staff Aug 20, 2024 12:57 PM
Narayan Devanathan will lead the new practice and continue to report to Harsha Razdan, CEO, South Asia, dentsu
e4m Staff Aug 20, 2024 11:35 AM
Before joining IntelliSmart Infrastructure, Ajay Padmanabhan was working with Sterlite Power
e4m Staff Aug 19, 2024 4:14 PM
Prior to becoming a prominent commentator on India's tech space, Parthasarathy served DRDO for over 20 years as a defence scientist on various projects, including the Indian Missile Programme
e4m Desk Aug 19, 2024 10:48 AM
In an exclusive interview with e4m, Anant Nath, who is the Editor of Caravan, reveals his plan to launch the magazine in multiple other languages
Kanchan Srivastava Aug 19, 2024 8:38 AM
While Sachin Tanwar was taken in by Tamil Thalaivas for Rs 2.15 crore, Haryana Steelers spent Rs 2.07 crore for Mohammadreza Shadloui Chiyaneh
e4m Staff Aug 17, 2024 8:55 AM
The ad has been set to English rock band Queen's iconic song 'I want to break free'
e4m Staff Aug 13, 2024 3:49 PM
The President of Editors Guild of India, Anant Nath, spoke to e4m on Tuesday about MIB withdrawing the second draft of the Broadcasting Services Bill, his apprehensions on the bill & more
Kanchan Srivastava Aug 13, 2024 12:38 PM
The partnership will help in implementing cutting-edge hyperlocal marketing strategies, significantly enhancing customer engagement and satisfaction
e4m Staff Aug 12, 2024 5:36 PM
As per a report, in a recent earnings call ENIL CEO spoke of the integration of Gaana in December 2023
Prior to this, Deepak Rajadhyaksha was heading Shemaroo Marathibana
Sonam Saini Aug 10, 2024 8:27 AM
This move will create additional jobs, besides providing flexibility and convenience to customers, the Retailers’ Association of India has said
The clothing company has also unveiled a creative campaign featuring the brand ambassador to redefine Oxemberg as a youth brand
Prior to ZEE News, Pranay Upadhyaya held prominent roles at ABP Network for nearly seven years
e4m Staff Aug 5, 2024 12:02 PM
Guest Column: Rohit Jain, Managing Partner, Singhania & Co., critically examine the Bill, its objectives, grievance mechanisms, the manner of its introduction, and its practical implications
Rohit Jain Aug 5, 2024 11:01 AM
A cookieless future is inevitable, say experts as they recommend alternative technologies like FLoC and privacy-preserving mechanisms instead
Shantanu David Aug 5, 2024 9:37 AM
Prior to this, Anand Jha was Managing Director, Government Relations at Blackstone for India and South Asia
e4m Staff Aug 2, 2024 12:21 PM
Krishna Iyer, Director - Marketing, MullenLowe Lintas Group, writes on how the Ambani wedding has been a powerful tool for promoting Indian brands and culture globally
Krishna Iyer Jul 29, 2024 3:49 PM
Ashwin Padmanabhan, Chief Operating Officer, South Asia, GroupM, shares his optimism for the Indian ad landscape, shifting dynamics between TV and digital and the role of emerging platforms
Tasmayee Laha Roy Jul 26, 2024 8:50 AM
Sanya Malhotra has been roped in for smartphones portfolio, starting with HMD Crest
e4m Staff Jul 23, 2024 3:39 PM
At e4m TechManch 2024, Gopal Asthana, CEO-Tata CLiQ, spoke about tech trends shaping the future of digital
e4m Staff Jul 22, 2024 9:18 AM
