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Among other awards, Amazon miniTV received recognition for its marketing campaign for dance reality show, Hip Hop India
e4m Staff May 14, 2024 12:28 PM

The streaming platform bagged 22 metals including 6 golds, 11 silver and 5 bronze metals across categories
e4m Desk May 10, 2024 10:55 AM

The Content & Talent jury meet will be chaired by Amit Sharma, Director, Producer & Co-Founder, Chrome Pictures
e4m Staff Apr 18, 2024 8:32 AM

The brand jury meet will be chaired by Amit Syngle, MD & CEO, Asian Paints
e4m Staff Apr 15, 2024 8:40 AM

Amid the outrage over Google de-listing some Indian apps from Play Store, experts suggest the way forward to avoid a repeat of the situation
Sohini Ganguly Mar 4, 2024 9:06 AM

The mother-son duo of Ranbir and Neetu Kapoor showcase a playful struggle for a bag of Lay's chips in the new brand campaign
e4m Staff Jan 12, 2024 1:06 PM

The campaigns highlight the intrinsic playfulness of the festive season in India
e4m Staff Oct 11, 2023 4:24 PM

Behl was handling the company's brands like Plum, Plum Body Lovin and PHY
e4m Staff Sep 26, 2023 11:53 AM

Google has announced that it will be extending a grace period for a year-long pilot project set to conclude by the end of September; the new deadline is January 2024
Shantanu David Sep 7, 2023 8:36 AM

As per media reports, the Madras high court has restrained Google from delisting Disney+ Hotstar from the app store
exchange4media Staff Jul 19, 2023 10:22 AM

Leo Burnett and FCB Interface won Silver and Bronze respectively in the Sustainable Development Goals Lions category
Tanzila Shaikh Jun 24, 2023 6:32 AM

Joshi talks about the marketing plan to promote their new range of premium potato chips, roping in Saif Ali Khan as its brand ambassador, and more
Aditi Gupta May 2, 2023 8:47 AM

The e4m Play Streaming Media Awards 2023 recognize and honour the brands, talent, content, and platforms for their excellence, innovation and creativity
exchange4media Staff Apr 28, 2023 10:59 PM

The awards were given across five categories - Content, Brand Integration, Marketing, Platform, Talent, Streaming Audio / Podcasts
exchange4media Staff Apr 28, 2023 10:30 PM

While White Rivers Media won the ‘Agency of the Year’ award, The Viral Fever took home ‘Video Content Company of the Year’ honour
exchange4media Staff Apr 28, 2023 10:07 PM

The brand has unveiled a TVC with the actor for its premium range of slow-cooked kettle chips
exchange4media Staff Apr 26, 2023 1:57 PM

The association will see top Free Fire creators stream clutch moments and showcase engaging gameplay strategies
exchange4media Staff Feb 9, 2023 2:23 PM

Vaibhav Arora, Aman Khan, Akash Vashisht and Kartik Tyagi have come on board with the sports agency
exchange4media Staff Jan 19, 2023 5:22 PM

The CEO of Wavemaker, South Asia, was on a panel discussing ‘Athletes Wishlist for Corporate India’ at the e4m & GroupM Lets Play-Sports marketing summit
exchange4media Staff Jan 19, 2023 3:28 PM

At the e4m-GroupM Let’s Play: Sports marketing summit, a panel of experts discussed the potential of the sports industry in India, fan engagement and more
exchange4media Staff Jan 19, 2023 1:48 PM

At e4m-GroupM Let’s Play: Sports marketing summit, a panel of industry observers discussed why television was still a relevant platform to advertise during IPL
exchange4media Staff Jan 19, 2023 8:53 AM

A panel of experts shared their views on mainstreaming sports streaming at the e4m-GroupM Let’s Play: Sports marketing summit
exchange4media Staff Jan 19, 2023 8:51 AM

Speaking at e4m-GroupM Let’s Play: Sports marketing summit, Vita Dani, the Co-Owner of Chennaiyn FC and UTT, weighs in on what could drive the growth of sports apart from cricket in India
exchange4media Staff Jan 19, 2023 8:09 AM

Experts to discuss the fast-changing landscape of sports marketing, the evolution of brands in the Indian sports industry & more
exchange4media Staff Jan 18, 2023 8:47 AM

This is the second such penalty imposed on the internet giant in a week
exchange4media Staff Oct 26, 2022 9:12 AM

Industry experts applaud the 'progressive' step by Google but are cautious about the tech giant's 'arbitrary and inexplicable' policies for advertising and listing
Shantanu David Sep 12, 2022 8:51 AM

FairPlay Sports will handle Dube’s brand endorsements, commercial engagements, social and digital media and appearances
exchange4media Staff Aug 23, 2022 4:02 PM

Raveena Tandon, Vidya Balan, Sikandar Kher, Pankaj Tripathi and Pavan Malhotra bestowed with best actor awards for their shows & films streaming on various OTT platforms
exchange4media Staff May 18, 2022 2:28 PM

Take a look at some special moments captured through the day
exchange4media Staff May 12, 2022 8:56 AM

At e4m Streaming Summit 2022, Katyal, Co-founder, Fandrum, speaks about the company's journey, fan economy and more
exchange4media Staff May 12, 2022 8:30 AM

Multiple consumer durables brands have taken to advertising on TATA IPL 2022 on television to command an increase in their market share within a short period of time
exchange4media Staff May 5, 2022 6:19 PM

The 4th article in the PowerPlay Series talks about how this year’s recently concluded mega auction sets the stage for a successful 15th edition slated to deliver exponential visibility
exchange4media Staff Feb 17, 2022 12:43 PM

The PowerPlay Series discusses why IPL is the preferred choice of platform for brands across categories as we approach the 15th season of India’s favourite mega event
exchange4media Staff Jan 17, 2022 11:14 AM

The winners were selected across the developer ecosystem to reinforce that a great app or game can come from anywhere
exchange4media Staff Dec 1, 2021 8:47 AM

The report said that India is the top market by a factor of 5x, surpassing the US in 2018. It is followed by US, Indonesia, Brazil, and China in the pecking order for most downloads by market
exchange4media Staff Sep 11, 2021 8:26 AM

A document from a potential class-action lawsuit against Google revealed that tech services like Netflix, Spotify and Tinder wanted to circumvent Google Play's billing system
exchange4media Staff Aug 30, 2021 11:20 AM

The game also recorded the highest of 16 million daily active users and 2.4 million peak concurrent users
exchange4media Staff Jul 12, 2021 6:24 PM