Amit Mathur, President - Sales & Marketing, Finolex Cables Ltd, shares insights behind the ‘No Stress, Finolex’ campaign, marketing strategy, plans and more
With OTTs expanding offerings, viewers now switch between OTT, gaming and FAST channels, much like how they surfed between channels on TV, share industry watchers
Currently, DPOs get a 20% distribution fee from broadcasters on the price of TV channels. They have an option to avail 15% more subject to certain conditions
In their submission to TRAI, accessed by e4m, cable operators have sought that the condition for availing 15% more distribution fee only on ensuring 90-95% penetration of channels, should be removed
Sources say TRAI has requested broadcasters to not increase prices of TV channels till June this year to avoid any kind of action and reaction from cable operators during elections
Total active subs in Pay DTH stood at 64.18 million, according to TRAI's Indian Telecom Services Performance Indicator Report for the Quarter ending September 30, 2023
The Parliamentary Standing Committee on Communications and IT has raised concerns over the decline in cable TV subscribers & stressed the need to create a level-playing field in the sector
The last dates for comments and counter comments on the consultation paper on the Review of Regulatory Framework for Broadcasting and Cable services have been shifted to Oct 3 and Oct 17, respectively
Cable operators allege that unregistered local players in rural areas are illegally taking unencrypted feed from DD Free Dish and providing it to customers, which is harming the industry
According to reports, the number of homes using cable and DTH has dropped from 131 million in 2020 to 120 million in 2022 and is estimated to go further down to 116 million by 2025
Sources in the industry say one of the major cable operators of Kerala signed the subscriber agreement on February 22 while others are still waiting for today’s court hearing
The two factions released statements over the weekend after broadcasters disconnected channel signals to cable operators who refused to sign fresh distribution agreements under NTO 3.0
Stakeholders say they are optimistic that NTO 3.0 will be implemented today as majority of DPOs, including DTH operators, have already notified consumers about the price hike
Experts believe the amended order is unlikely to be implemented tomorrow because a case against it is pending in the Kerala High Court, which will come up for hearing on February 8
The association said this in its response to TRAI's consultation paper titled ′Issue related to new regulatory framework for broadcasting and cable services'