fit
This collaboration is for Fittr Hart ring, a smart ring designed to integrate health tracking into everyday life
e4m Staff Aug 19, 2024 4:30 PM
The campaign underscores the importance of every generation being aware of their health and wellness
e4m Staff Aug 19, 2024 12:36 PM
Phalguni Aneja, Brand Head at Wakefit.co discusses the shift in brand perception, recent campaigns, collaboration with David Warner, & more
Ritika Raj Jul 15, 2024 12:02 PM
Fit & Flex has said that actions taken by Sony Pictures Networks led to the suspension of its social media accounts
e4m Staff Jun 19, 2024 8:17 AM
Titled 'The Flex,' the refreshed logo represents modernity and dynamism
e4m Staff May 10, 2024 1:25 PM
In his last role, Abhinay Bhasin headed Product Marketing at ProfitWheel, an ad analytics solutions provider
e4m Desk May 10, 2024 12:15 PM
Boldfit will offer an exclusive line of Mumbai Indians-branded merchandise
e4m Staff Apr 18, 2024 12:43 PM
Boldfit and CSK have launched an exclusive line of fitness accessories and fanwear
e4m Staff Apr 16, 2024 3:49 PM
As the world celebrates Eid al-Fitr, brands too revelled in the spirit of the festival by wishing their followers online
How brands captured the spirit of the holy month with nuanced storytelling centred on love, community and benevolence
Chaitanya Ramalingegowda, Co-founder and Director of Wakefit, explains why humour works in ad campaigns, stresses the importance of ideas before big budgets, and more
Neeta Nair Mar 18, 2024 3:59 PM
Guest Column: Chaitanya Ramalingegowda, Director & Co-founder, Wakefit.co tracks the trends that resonate deeply with the essence of the sleep solutions brand
Chaitanya Ramalingegowda Feb 5, 2024 8:47 AM
Total revenue of Reliance Industries for the quarter stands at Rs 2,48,160 crore
e4m Staff Jan 20, 2024 8:46 AM
According to sources, the channel will be launched by Union Home Minister Amit Shah and Union Finance Minister Nirmala Sitharaman
The brand's new ultramarine identity pays tribute to origins of the business, which was founded by Walter Landor on a ferry boat in San Francisco harbour
e4m Staff Nov 21, 2023 5:57 PM
The new campaign series features five icons who have carved a niche for themselves
e4m Staff Nov 16, 2023 12:54 PM
Union Minister Amit Shah and Nirmala Sitharaman to launch the channel on December 8
e4m Staff Nov 10, 2023 3:18 PM
The three high definition channels that received the nod are NDTV 24x7 HD, NDTV India HD and NDTV Profit HD
e4m Staff Sep 27, 2023 7:40 AM
Prateek Malpani, Head of Brand, Wakefit.co discusses the insights behind its rebranding, the brand’s vision, customer-centric approach, pioneering innovations and more
Ritika Raj Sep 12, 2023 8:58 AM
This campaign has been conceptualised Lowe Lintas, Bangalore
exchange4media Staff Aug 21, 2023 6:05 PM
At the Pitch CMO Summit- Bengaluru 2023, Chaitanya Ramalingegowda, Director and Co-founder of Wakefit explained how authentic and transparent brands can add value to the lives of their customers
exchange4media Staff Aug 18, 2023 3:24 PM
The fitness brand has also roped in the actor as ambassador
exchange4media Staff Aug 4, 2023 5:04 PM
The network has said slowdown in ad spends impacted its overall results
exchange4media Staff Jul 28, 2023 12:13 PM
She will lead teams in crafting creativity-led behaviour change campaigns and brand projects that prioritise positive, cause-led impact
exchange4media Staff Jul 17, 2023 10:56 AM
Team Ideacafe.agency installed a treadmill on a billboard and invited people to have their fitness check
exchange4media Staff Jun 27, 2023 7:32 PM
She was previously the Managing Director of the brand and design specialist group
exchange4media Staff Jun 26, 2023 11:08 AM
The campaign has a unique blend of wit, innovation, and relatability, says Arnab Ray, Creative Director, Landor & Fitch India
Tanzila Shaikh Jun 13, 2023 9:17 AM
The campaign, Andar ke bacche ko jaga, aims to highlight the core benefit of a good night’s sleep
exchange4media Staff Jun 8, 2023 4:52 PM
A video that went viral recently showing Khuranna in midst of a power nap was a precursor to the brand's big reveal
exchange4media Staff May 4, 2023 12:42 PM
The company’s total income stands at Rs 91,741 crore for the financial year as compared to the previous year’s Rs 77,585 crore
exchange4media Staff Apr 21, 2023 7:06 PM
Our pick of some of the best Eid and Ramadan campaigns from around the world
exchange4media Staff Apr 21, 2023 8:55 AM
Rahil Virani, Co-founder & CMO of MYFITNESS, lets us in on the brand's media and marketing strategies
Anupama Sajeet Apr 20, 2023 9:30 AM
Teads to leverage Scope3 data for internal analysis and to offer solutions for media decisions around carbon emissions
exchange4media Staff Apr 12, 2023 1:00 PM
At the Pitch CMO summit Mumbai, Co-founder of Profitwheel Vivek Bhargava delivered an insightful session on the way their platform works and how brands need to know their customers’ mind
exchange4media Staff Mar 27, 2023 8:25 AM
The spot is a part of the brand's latest campaign #IPizzaLove for IPL 2023
exchange4media Staff Mar 24, 2023 3:04 PM
The Co-founder of ProfitWheel Bhargava discusses how AI and Generative AI have emerged as big game changers in the consumer experience and marketing segment
Kanchan Srivastava Mar 21, 2023 8:40 AM
The two brands are at loggerheads over a contentious tagline – ‘Kuchh Kar Dikhane Ki Bhookh’
Kanchan Srivastava Mar 10, 2023 12:33 PM
The cereal brand has responded to plagiarism allegations regarding the EatFit that the “Kuchh Kar Dikhane Ki Bhook” campaign
exchange4media Staff Feb 4, 2023 12:08 PM
